Showing titles in Data Science

Info We Trust celebrates data storytelling, as explained by one of the field's most talented creators. Both engineer and artist, R. J. Andrews draws on disciplines from across the human experience to show how to create new ways of seeing the world. And most importantly, to build powerful data-driven information that is worthy of trust.

The discipline of infonomics takes you beyond thinking and talking about information as an asset to actually valuing and treating it as one. Infonomics provides the foundation and methods for quantifying information asset value and tactics for using information as your competitive edge to drive growth.

Data lakes and warehouses have become increasingly fragile, costly, and difficult to maintain as data gets bigger and moves faster. Data meshes can help your organization decentralize data, giving ownership back to the engineers who produced it. This book provides a concise yet comprehensive overview of data mesh patterns for streaming and real-time data services. Authors Hubert Dulay and Stephen Mooney examine the vast differences between streaming and batch data meshes.

Phishing Dark Waters addresses the growing and continuing scourge of phishing emails, and provides actionable defensive techniques and tools to help you steer clear of malicious emails. Phishing is analyzed from the viewpoint of human decision-making and the impact of deliberate influence and manipulation on the recipient. With expert guidance, this book provides insight into the financial, corporate espionage, nation state, and identity theft goals of the attackers, and teaches you how to spot a spoofed e-mail or cloned website.

ChatGPTと著者が二人三脚で執筆！「今の仕事にAIをどう使うか？　考え方一つで「AIの奴隷になるか、AIを奴隷にするか」くらいの大きな違いが出てくる」

「ChatGPT」（チャットジーピーティー）は⽂章⽣成AIです。⼈間が⼊⼒した質問に答える形で⽂章を返してくるので「対話型AI」とも呼ばれています。

技術書の表も裏も知り尽くした人気作家が、読書を血肉にするコツとテクニックを教えます。大好評の「技術書（コンピュータ書）」の読書術を指南する本のオーディオブック版が登場！

The volumes of data we now access can give unparalleled abilities to make predictions, respond to customer demand and solve problems. But Big Brother’s shadow hovers over it. Though big data can set us free and enhance our lives, it has the potential to create an underclass and a totalitarian state. With big data ever-present, you can’t afford to ignore it. Acclaimed science writer Brian Clegg - a habitual early adopter of new technology (and the owner of the second-ever copy of Windows in the UK) - brings big data to life.

Using data to guide decision making builds stronger, more adaptable organisations that can thrive in a rapidly changing world. Embedding a pragmatic, data-guided culture in any organisation can be a challenge. This comprehensive guide for leaders sets out a proven framework for developing the mindset and strategies required to generate value from data and to scale quickly. Jargon-free and packed with practical advice, Data Means Business can help you activate your data to generate growth.

Journalists today are inundated with data about which stories attract the most clicks, likes, comments, and shares. These metrics influence what stories are written, how news is promoted, and even which journalists get hired and fired. Do metrics make journalists more accountable to the public? Or are these data tools the contemporary equivalent of a stopwatch wielded by a factory boss, worsening newsroom working conditions and journalism quality? 

Muchos acontecimientos del pasado han demostrado que disponer de la información adecuada y saber interpretarla a tiempo supone la diferencia entre el éxito y el fracaso en campos tan diversos como el de la agricultura o el de los negocios. La ciencia de datos es hoy una realidad en pleno desarrollo, en la que la visualización de la información resulta clave para extraer el máximo conocimiento y adoptar las mejores decisiones.

En un día promedio de principios del siglo xxi, los seres humanos que buscan en Internet acumulan ocho billones de gigabytes de datos. Esta asombrosa cantidad de información puede decirnos mucho sobre quiénes somos, los miedos, deseos y comportamientos que nos impulsan y las decisiones conscientes e inconscientes que tomamos. De lo profundo a lo mundano, podemos obtener un asombroso conocimiento sobre la psique humana que hace menos de veinte años parecía insondable.

Big Data Revolution is a guide to improving performance, making better decisions, and transforming business through the effective use of big data. Listeners are guided through tried-and-true methodologies for getting more out of data and using it to the utmost advantage. This audiobook describes the major trends emerging in the field, the pitfalls and triumphs being experienced, and the many considerations surrounding big data, all while guiding listeners toward better decision-making from the perspective of a data scientist.   

"Big Data" is on the covers of Science, Nature, The Economist, and Wired magazines, on the front pages of the Wall Street Journal and The New York Times. But despite the media hyperbole, as Christine Borgman points out in this examination of data and scholarly research, having the right data is usually better than having more data; little data can be just as valuable as big data. Borgman, an often-cited authority on scholarly communication, argues that data have no value or meaning in isolation; they exist within a knowledge infrastructure.

In our "wireless" world it is easy to take the importance of the undersea cable systems for granted, but the stakes of their successful operation are huge, as they are responsible for carrying almost all transoceanic Internet traffic. In The Undersea Network, Nicole Starosielski follows these cables from the ocean depths to their landing zones on the sandy beaches of the South Pacific, bringing them to the surface of media scholarship and making visible the materiality of the wired network.

Between 1959 and 1989, Soviet scientists and officials made numerous attempts to network their nation - to construct a nationwide computer network. None of these attempts succeeded, and the enterprise had been abandoned by the time the Soviet Union fell apart. Meanwhile, ARPANET, the American precursor to the Internet, went online in 1969. Why did the Soviet network, with top-level scientists and patriotic incentives, fail while the American network succeeded? Find out.

The greatest threat to privacy today is not the NSA, but good-old American companies. Internet giants, leading retailers, and other firms are voraciously gathering data with little oversight from anyone. In Las Vegas, no company knows the value of data better than Caesars Entertainment. Many thousands of enthusiastic clients pour through the ever-open doors of their casinos. The secret to the company’s success lies in their one unrivaled asset: they know their clients intimately by tracking the activities of the overwhelming majority of gamblers.

In this book, Michael Smith and Rahul Telang, experts on entertainment analytics, show how the success of House of Cards upended the film and TV industries - and how companies like Amazon and Apple are changing the rules in other entertainment industries, notably publishing and music. We're living through a period of unprecedented technological disruption in the entertainment industries.

When "metadata" became breaking news, appearing in stories about surveillance by the National Security Agency, many members of the public encountered this once-obscure term from information science for the first time. Should people be reassured that the NSA was "only" collecting metadata about phone calls - information about the caller, the recipient, the time, the duration, the location - and not recordings of the conversations themselves? Or does phone call metadata reveal more than it seems?

Ever woken from a night of revelry to find your drunken antics the subject of a tagfest? Ever accidentally wall-posted yourself into a relationship row or been hunted by a school-days stalker? If your real social life is dying a death at the hands of your virtual one, fear not, Facebookers - help is just a little book away.This cheeky unofficial guide will show you how to navigate the perilous pitfalls of life online while having as much fun as possible.