Showing results by author "Ira Blumenthal" in All Categories

Whether we realize it or not, we are all brands. We all have qualities that shape and influence how the people in our lives see us - and how we see ourselves. Nationally respected brand experts Jerry Wilson and Ira Blumenthal have helped some of the most exceptional companies and individuals in the world perfect their images. Now, in Managing Brand You, they reveal their proven seven-step process for personal brand building.

Seize every day like it's the your gun lap! During the final lap in a race, a gun is fired to let racers know that this is their last chance to give the race their all, to pull out all the stops and WIN! Using "The Gun Lap" as a signal to get our lives in gear, we are freed of all restrictions...