Showing results by author "Samuel Woolley" in All Categories

Until recently, propaganda was a top-down, elite-only system of communication control used largely by state actors. Today, as Samuel Woolley argues, social media has democratized propaganda, allowing nearly anyone to launch a fairly sophisticated, computationally enhanced, propaganda campaign. Woolley shows how social media, with its anonymity and capacity for automation, allows political groups to create the illusion of popularity through computational tools.

The problem of online disinformation is only getting worse. Social media may well play a role in the the US 2020 presidential election and other major political events. But that doesn't even begin to describe what future propaganda will look like. We may not be able to alter how the internet was used to challenge democracy in years past, but we can follow the signals to prevent manipulation in the future - and to use these powerful new tools not to control people but to empower them.