Mass Behaviour

“Its theme is political fanaticism, with which it deals severely and brilliantly.” —New Yorker The famous bestseller with “concise insight into what drives the mind of the fanatic and the dynamics of a mass movement” (Wall Street Journal) by the legendary San Francisco longshoreman. A...

This audiobook is narrated by an AI Voice. In a time when targeted violence, stalking, radicalization, and mass harm can feel unpredictable, Predators, Posers, and Pained Personalities offers a practical counterpoint: we may not be able to predict who will commit violence, but we can recognize...

Since the Enlightenment, there has been a very simple but widely held assumption that we are a species of thinking individuals and that human behavior is best understood by examining the psychology of individuals. It appears, however, that this insight is plain wrong. The evidence from a number of leading behavioral and neuroscientists suggests that our species is designed as a herd or group animal. Mark Earls applies this evidence to the traditional mechanisms of marketing and consumer behavior, with a result that necessitates a complete rethinking about these subjects.

""An urgent read that illuminates real possibility for change.” —John Carreyrou, New York Times bestselling author of Bad Blood For the first time, a story about the specialized teams of forensic psychologists, FBI agents, and other experts who are successfully stopping mass shootings—a...

As a small-business owner, entrepreneur, or marketer, are you absolutely certain that you know what your customer wants? And even if you know what your customer wants, are you sure that you are able to clearly communicate that you offer the exact thing that they are seeking? In this revised and...

What's Prison For? examines the “incarceration” part of mass incarceration. Our prisons remain a shameful waste of lives and money, feeding a pathological cycle of poverty, community dysfunction, crime and hopelessness. What is the alternative? This book makes the case for better...