Online Business Plan

A business's overall strategy may be set at board level, but many people throughout the organisation will be involved in deciding that strategy and implementing it - making decisions that are strategic in nature. On these decisions hangs the future of the business: how successful it is, even whether it is successful. Yet business history is full of strategic decisions, both big and small, that were weak, poorly conceived and consequently disastrous.

How do you stay in front when everything’s moving so fast? The internet and social media have changed how we do our jobs beyond recognition. Sometimes it’s exciting; other times it’s just frightening. Online Marketing has all the answers. Murray Newlands tells you everything you need to know: How to do it; how to do it even better; and what the future might hold. With this book you’ll get closer to your customers, increase conversions, learn more about the tools, understand digital brands, and more.

The sixth edition of Starting an Online Business: All-in-One For Dummies will teach you the basics and beyond. It will prepare you to set up your business website, offer your products in an online store, and keep accurate books. The authors help you navigate the primary legal, accounting, and security challenges related to running an online business. 

Master digital marketing and scale your online business with a proven, step-by-step revenue roadmap for entrepreneurs. Perfect for your morning commute, this empowering audio playbook cuts through technical jargon to deliver actionable strategies that attract traffic and drive sales. If you are...

In this jargon-free guide, author Brett McFall shows just how easy it is to set up your own online business. You'll discover how to make money by delivering a great deal of value without a great deal of effort. And you don't have to have a technical bone in your body to do it!  

Do you dream of starting your own business but don’t have any money? What if you could set up a venture with nothing but a good business idea and the determination to make it work? It’s an appealing idea, particularly in the current economic climate where no one has cash to spare and...

Read by the author. In today’s highly-connected, consumer-driven market, leveraging digital marketing techniques is the only surefire way to attract more customers and make the kind of money you deserve. Following on the success of his book Internet Riches, top e-business entrepreneur and...

Read by the author. In this strategy-packed guide, top e-business consultant Scott Fox reveals the powerful but simple methods for striking it rich on the Net. Exclusive interviews with dozens of "mom and pop" entrepreneurs prove how easy it is to get started and build a million-dollar...

From the New York Times bestselling author of The Accidental Billionaires and Bringing Down the House—the sources for the films The Social Network and 21— comes the larger-than-life true tale of a group of American college buddies who brilliantly built a billion-dollar online poker colossus...