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The $10 Trillion Prize
- Captivating the Newly Affluent in China and India
- Written by: Michael J. Silverstein, Abheek Singhi, Carol Liao,
- Narrated by: Don Hagen
- Length: 11 hrs and 31 mins
- Unabridged
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Meet your new global consumer You've heard of the burgeoning consumer markets in China and India that are driving the world economy. But do you know enough about these new consumers to convert them into customers? Do you know that: There will be nearly one billion middle-class consumers in China...
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The $10 Trillion Prize
- Captivating the Newly Affluent in China and India
- Narrated by: Don Hagen
- Length: 11 hrs and 31 mins
- Release Date: 06-02-13
- Language: English
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