Episode Summary:
In this episode of Brand Runner, we explore Canva’s Visual Suite 2.0 — a major shift that brings design, AI, code, and data into a single creative workspace. From Magic Studio to Canva Code, we break down the most impactful features and what they mean for creative productivity, marketing teams, and the future of work.

What We Cover:

• Canva AI and Magic Studio tools

• Visual spreadsheets and real-time charts

• Canva Code and no-code interactive tools

• AI-powered workflows for faster content creation

• How these changes impact collaboration and team structure

Resources Mentioned:
Canva Create 2025 Keynote and Demos:
https://www.youtube.com/watch?v=LupwvXsOQqs
https://www.youtube.com/watch?v=85f-fwJzUKM
https://www.youtube.com/watch?v=RnVsl3PIx8U

More on Canva’s Visual Suite:
https://smallbiztrends.com/canva-launches-visual-suite-2-ai-tools/
https://www.businesswire.com/news/home/20250410082173/en/Canvas-Biggest-Launch-Yet-Introduces-Visual-Suite-2.0-to-Redefine-Creativity-and-Productivity

Connect with Fabien:
LinkedIn: https://www.linkedin.com/in/fabien-hameline/Newsletter: https://brandrunner.substack.com/
Get weekly insights on creative productivity, branding, and modern marketing.

New Book – The Five Rings of Marketing
Unlock timeless strategy for today’s marketing battles.
Grab your copy here: https://brandrunner.kit.com/8b9a431f0f?utm_source=podcast&utm_medium=shownotes

This episode was produced with the help of AI.

Summary: This episode dives into the explosive trend of transforming images into Studio Ghibli-inspired art using ChatGPT's latest GPT-4 model. We explore why this trend captivated the internet, its ease of use, and the deep cultural resonance of Studio Ghibli's unique aesthetic. From personal photos and pop-culture memes to historical moments, this style has touched every corner of digital culture.

We also address critical copyright and ethical issues raised by this AI-driven phenomenon, highlighting Studio Ghibli co-founder Hayao Miyazaki’s stark criticism of AI-generated animation as well as legal concerns over copyright infringement.

What You'll Learn:

• Why the Ghibli-style AI art trend has rapidly spread.
• The cultural and nostalgic appeal of Studio Ghibli.
• Easy-to-use AI tools fueling creativity and virality.
• Ethical and copyright implications surrounding AI-generated art.
• Perspectives from key figures including Hayao Miyazaki and OpenAI CEO Sam Altman.

Key Highlights:

• The role of GPT-4 and platforms like MidJourney and BrockAI in democratizing AI art creation.
• Viral examples including Ghibli-style renditions of historical events, famous memes, and personal portraits.
• Debate over artistic authenticity: Miyazaki's intense opposition vs. the widespread public enthusiasm.
• Legal ambiguity around AI-generated images replicating recognizable artistic elements.
• Ongoing lawsuits and debates over copyright protection.

Important References:

• Sam Altman's viral engagement and tweets.
• Miyazaki’s comments describing AI animation as an "insult to life."
• Coverage from Getting Animated, CNN, Variety, The Independent.

Discussion Questions:

• What happens when AI blurs the line between inspiration and infringement?
• How can creators ethically engage with AI tools?
• What does the popularity of AI-generated Ghibli art say about nostalgia and creative ownership?

Stay Connected:

• Subscribe to Brand Runner's newsletter here: https://brandrunner.substack.com/
• Fabien's LinkedIn: https://www.linkedin.com/in/fabien-hameline/

Join us next episode as we continue exploring the intersection of creativity, branding, and technology.

Links

https://variety.com/2025/digital/news/openai-ceo-chatgpt-studio-ghibli-ai-images-1236349141/

https://www.independent.co.uk/arts-entertainment/films/news/studio-ghibli-chatgpt-openai-hayao-miyazaki-trend-copyright-b2723114.html

https://edition.cnn.com/2025/03/27/style/chatgpt-studio-ghibli-ai-images-intl-hnk/index.html

https://www.nytimes.com/2025/03/27/style/ai-chatgpt-studio-ghibli.html

https://www.businessinsider.com/openai-studio-ghibli-style-images-violate-copyright-or-not-2025-3

This episode was generated with the help of AI.

In this episode of Brand Runner, we dive deep into the groundbreaking announcements from Adobe Summit 2025, where AI has officially stepped into the spotlight, fundamentally changing the game for creativity, productivity, and brand building.

We explore how Adobe is transitioning from bolt-on AI features to embedding artificial intelligence into the foundation of their entire ecosystem. From the exciting new Firefly application that brings IP-friendly generative AI for images, vectors, video, and voice to a single platform, to the revolutionary AI assistant in Acrobat that lets you literally "talk to your PDFs," the creative landscape is being transformed.

Key highlights include:

• Adobe's vision of "creativity for all" and how AI is democratizing design tools
• The blurring lines between productivity and creativity, as visual communication becomes essential
• The unveiling of Adobe's agentic AI platform with specialized agents for marketing, customer journeys, and data insights
• Coca-Cola CEO James Quincy's insights on balancing AI-driven marketing with authentic experiences
• B2B marketing's transformation with AI-orchestrated journeys and account-based intelligence
• Real-world case studies showing dramatic improvements in efficiency and engagement

Whether you're a creative professional, marketer, or brand strategist, this episode offers valuable insights into how AI is reshaping the tools we use every day and opening new possibilities for creativity and customer connection. As AI continues to advance, the question remains: how will you and your brand adapt while maintaining authentic human connections?

Source

Adobe Summit keynotes

https://www.youtube.com/watch?v=KQVpva50W74&list=TLGG8XCeg68IHIwyMjAzMjAyNQ

https://www.youtube.com/watch?v=bmUZhAa6KW4&list=TLGGNvPSMz9qHZ4yMjAzMjAyNQ

https://www.zdnet.com/article/adobes-latest-projects-are-packed-with-ai-agents-heres-a-sneak-peek/

https://diginomica.com/adobe-summit-coca-cola-using-gen-ai-make-cheaper-and-quicker-adverts-misses-human-touch

Links

Sign up for the Brand Runner newsletter ⁠⁠ here⁠

This episode was produced with the help of AI.

Show notes

keywords: immersive marketing, virtual reality, VR milestones, consumer adoption, brand applications, metaverse, XR, Web3, healthcare VR, interactive experiences

summary

In this conversation, Fabien and Sébastien discuss the evolution of virtual reality (VR) and immersive marketing, highlighting key milestones, consumer adoption, and innovative applications by brands. They explore the importance of content in VR experiences, the impact of new technologies like the Apple Vision Pro, and the future of VR in the context of the metaverse and healthcare. The discussion emphasizes the need for brands to create engaging and unique content to leverage the immersive capabilities of VR.

takeaways

Sound Bites

Chapters

00:00Introduction to Immersive Marketing and VR

02:18The Evolution of VR: Key Milestones

13:43Consumer Landscape: Who Uses VR Today?

18:29Barriers to Mass Adoption of VR

22:56Apple Vision Pro: A New Milestone?

24:09Meta Connect: Key Takeaways

24:56Innovative Brand Uses of VR

33:22Future of VR: Innovations and Trends

44:50The Future of Work and VR

Links

Buckle up, brand warriors! 🚀 As a creative producer with a 25-year love affair with Taekwondo, I've got a treat for you. I recently spent 10 unforgettable days in Korea with elite warriors, conquering the prestigious Kukkiwon master instructor course. 🏆

Get ready to kick your marketing game up a notch as I share mind-blowing insights from this ancient martial art that'll revolutionize your entrepreneurial journey! 💡💼

🔥 Hot Take Alert: This thousand-year-old wisdom is about to transform your marketing strategies and business mindset. Stay tuned for some serious knowledge bombs! 💣💥

📫 Don't Miss Out:

• Craving more branding brilliance? Subscribe to the Brand Runner newsletter: https://brandrunner.substack.com/
• Let's connect on LinkedIn: https://www.linkedin.com/in/fabien-hameline/
• this episode was inspired by my substack post: https://brandrunner.substack.com/p/i-spent-10-days-with-elite-warriors

📚 Exciting Book Announcement 📢 Prepare for marketing mastery with my upcoming book: "The Five Rings of Marketing" 🥋📈

Inspired by Miyamoto Musashi's legendary samurai guide, I'm blending ancient wisdom with modern marketing strategies to help you dominate your market. It's time to unleash your inner marketing samurai! ⚔️🏯

Be the first to know when it drops 👉 https://brandrunner.ck.page/8b9a431f0f

In this episode, we are talking about one of the biggest events of the year for 2024: the Olympic Games, set to happen in my dear hometown: Paris. The event is set to take place from 26 July to 11 August 2024. In today’s post, we will talk about why it is a unique opportunity for brands, as well as what partnerships are available, and what are the costs involved for such partnerships.

Connect

• Get direct brand nugget insights and subscribe to the Brand Runner newsletter here: https://brandrunner.substack.com/
• Follow me on Linkedin here: https://www.linkedin.com/in/fabien-hameline/

Links

• The 2020 Tokyo Summer Olympics had a global broadcast audience of over 3 billion viewers across the entire event
• Paris 2024 Olympic trailer: https://www.youtube.com/watch?v=0EKrtd-zty4
• Announced Olympic partnerships: https://www.sportspromedia.com/insights/analysis/paris-2024-olympics-sponsors-lvmh-carrefour-revenue/

In this explosive solo episode of Brand Runner, we dissect Apple's disastrous "Crush" ad campaign that sparked outrage across the creative community.

From the disturbing industrial visuals to the cringe-worthy implications of AI replacing human artistry, we'll unpack what forced a rare public apology from the tech titan. You'll hear shocking details about an emotional test screening that should have been a major red flag, and why this $3 billion marketing misfire highlights the importance of getting creatives right before going live.

Tune in for an insightful autopsy of one of Apple's most controversial campaigns in years - a cautionary tale of what happens when marketing meets tone-deafness.

Subscribe to the newsletter and get brand insights here: https://brandrunner.substack.com/

Links

• Ad Age "Apple apologizes" article https://adage.com/article/digital-marketing-ad-tech-news/apple-apologizes-ipad-pro-crushed-ad-it-missed-mark/2559321
• The 2024 Apple iPad ad https://youtu.be/XTi5cGnVTzQ
• The 2008 LG Renoir ad https://youtu.be/NcUAQ2i5Tfo?feature=shared
• Hydraulic press compilation https://youtu.be/XTi5cGnVTzQ
• The emotional testing from System1 https://www.linkedin.com/posts/andrew-tindall_advertising-marketing-ugcPost-7195742654964383744-j-gC/
• Brand Runner podcast episode about AI and the future of marketing https://podcasts.apple.com/podcast/brand-runner/id1685793277?i=1000612304664

All opinions are Fabien's.