Episodes

  • One weird trick that attracts more $$$ per customer

    One weird trick that attracts more $$$ per customer
    Sep 3 2022

    3 words: Influenced perception biases.

    Technically known as a cognitive bias, but it’s friends just call it Anchoring. 😉

    Learn why and how some companies use Anchoring to help either minimize the perceived cost or maximizing the perceived value.

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    2 mins