Welcome to Legal Late Night! In this episode, host Jared Correia breaks down the shifting landscape of law firm marketing for 2026 and dives deep into the world of legal education with clinical supervisor Leticia Leal.

First, Jared shares his monologue on the rise of AI Search Optimization (AEO). He explains why content marketing and short-form video are more critical than ever as AI begins to infiltrate traditional search engines. He also challenges lawyers to look beyond Google Ads and explore alternative platforms like Reddit, Twitch, and LinkedIn to capture a younger client base.

Then, we are joined by Leticia Leal from the University of Houston Law Center. Leticia shares her journey of becoming a lawyer in both Brazil and Texas, explaining the fundamental differences between civil law and common law systems. We discuss the "roach-free" University of Houston immigration clinic, how AI is (and isn't) being used by law students, and the "internet famous" status she achieved through her creative LinkedIn content.

Finally, don't miss the Counter Program: "Duo Lingo." Leticia helps Jared (who is Portuguese but can't speak the language) translate famous pop culture phrases into Brazilian Portuguese—from Die Hard one-liners to Seinfeld references.

Learn more about Leticia Leal here.

Check out this week's Spotify playlist.
And be sure to subscribe on YouTube.

Thanks to those supporting this episode:

• Assembly Neos. Visit assemblysoftware.com to learn more and schedule your consultation today.
• Captain Compliance. Visit captaincompliance.com to easily manage your company's privacy compliance.
• Attorney at Work. Head to Attorney at Work for your one really good idea each day. Check out their new podcast Attorney at Work Today on Apple, Spotify, or wherever you listen to podcasts.

• (00:00) - Intro & Monologue: Marketing Strategies for 2026
• (01:07) - The Infiltration of AI in Search Results
• (02:12) - Why Content Marketing is More Critical Than Ever
• (03:15) - Short-Form Video: TikTok, Instagram, and YouTube 0
• (05:09) - Alternative Ad Platforms: Reddit, Twitch, and Facebook
• (08:13) - The Necessity of CRMs for Tracking ROI
• (10:09) - Introducing Guest: Leticia Leal (U of H Law Center)
• (11:58) - Practicing Law in Brazil vs. the United States
• (15:09) - From Personal Trainer to Clinical Supervisor
• (20:55) - Balancing Law with Being a Dance Instructor
• (23:44) - Going Viral: Leticia’s LinkedIn Strategy
• (28:57) - Founding the National Brazilian Bar Association
• (32:40) - The Importance of Law School Clinics for Students
• (38:51) - AI in the Clinic: Are Students Scared to Use It?
• (44:42) - Job Prospects for 3Ls in the Houston Economy
• (48:09) - Counter Program: "Duo Lingo" (Portuguese Lessons)
• (52:21) - Translating Saturday Night Live & Die Hard
• (56:00) - Translating Seinfeld & Boss Baby
• (01:00:42) - Translating Forrest Gump
• (01:03:02) - How to Ask to Ride a Capybara in Brazil
• (01:06:38) - Conclusion & Outro

Welcome back to Legal Late Night! In this episode, host Jared Correia explains how to predict your law firm's financial future and explores the cutting edge of AI-driven patent law.

First, Jared shares his favorite year-end activity: Revenue Projections. He breaks down exactly how to reverse-engineer your financial goals by analyzing average case values, setting "stretch goals," and using data to spot dangerous trends in your business before they spiral.

Then, we are joined by Massyl Mallem, CEO and Co-Founder of PatentPlus AI. Massyl, a chemical engineer turned legal tech founder, explains why "humans are bad at patent searching" and how his autonomous AI system, AutoPat, is winning competitions by invalidating "troll patents" that human experts couldn't crack. He also introduces the "10-80-10 Rule" of AI automation: humans handle the strategy (first 10%) and the decision-making (last 10%), while AI does the heavy lifting in the middle.

Finally, stick around for the Counter Program: "Con Man." Jared tests Massyl's local knowledge of the "shittiest of the New England states"—Connecticut. From "package stores" to the Hartford Whalers, find out if Massyl is a true nutmegger or just a poser.

Learn more about Massyl Mallem on LinkedIn.
Learn more about PatentPlusAI.

Enjoy this week's Spotify playlist here!
Subscribe on YouTube.

Thanks to those supporting this episode:

• Assembly Neos. Visit assemblysoftware.com to learn more and schedule your consultation today.
• Captain Compliance. Visit captaincompliance.com to easily manage your company's privacy compliance.
• Attorney at Work. Head to Attorney at Work for your one really good idea each day. Check out their new podcast Attorney at Work Today on Apple, Spotify, or wherever you listen to podcasts.

• (00:00) - Intro & Monologue: How to Make More Money
• (01:07) - Why You Need Revenue Projections (Stop Guessing!)
• (03:00) - The "Reverse Engineering" Method for Law Firm Goals
• (06:29) - Handling Contingency Fee Projections & Settlement Values
• (10:52) - Introducing Guest: Massyl Mallem (PatentPlus AI)
• (12:24) - Why Startups Are for Learning, Not Getting Rich
• (13:48) - From Chemical Engineering to Intellectual Property
• (19:49) - Winning "Patent Troll" Bounties with Unified Patents
• (21:48) - The Third Option: Autonomous AI Patent Searching
• (25:30) - The "10-80-10 Rule": How AI & Humans Work Together
• (28:57) - Can AI Hallucinate in Patent Search? (The "Incapable" Argument)
• (30:59) - The USPTO Backlog & "Vibe" Patent Applications
• (36:08) - Will There Be AI Lawyers in the Future
• (37:37) - Brazilian Jiu-Jitsu & Chess: The Lawyer's Sports
• (39:33) - Counter Program: "Con Man" (Connecticut Trivia)
• (41:36) - "Grinders" vs. Subs: The Sandwich Debate
• (42:58) - What is a "Package Store"?
• (43:58) - I-95 vs. The Merritt Parkway
• (45:44) - The Hartford Whalers & "Brass Bonanza"
• (49:02) - Where Did the Gilmore Girls Live?
• (50:38) - Conclusion & Outro

Welcome back to Legal Late Night! In this episode, host Jared Correia dives into the dark side of holiday cinema, explores the intersection of law and theater, and gets schooled on Broadway musicals.

First, Jared presents his list of Weird Christmas Movie Characters, from Mr. Hankey the Christmas Poo (South Park) and the Heat Miser (The Year Without a Santa Claus) to the deeply disturbing Flasher Gremlin and the "penis cancer in human form" insult from The Holdovers.

Then, we are joined by the father-daughter duo Keith Shannon (Paralegal Instructor at Central Piedmont Community College) and Kara Shannon (NYC Actor). They discuss their own podcast, Fourth Row Center, and the unique challenges of their respective industries. Keith explains why paralegals might actually have more job security than lawyers in the age of AI, while Kara reveals why the acting community is fiercely anti-AI.

Finally, stick around for the Counter Program where the Shannons take over! They grill Jared with Broadway Trivia, forcing him to guess which musicals are real (is Bat Boy: The Musical a thing?) and even tricking him into singing a show tune.

Connect with Keith Shannon on LinkedIn.
Learn more about Kara Shannon on Backstage.
And subscribe to their podcast here.

Take a very brief tour of Jared's favorite show tunes in this week's playlist!
Subscribe on YouTube.

Thanks to those supporting this episode:

• Assembly Neos. Visit assemblysoftware.com to learn more and schedule your consultation today.
• Captain Compliance. Visit captaincompliance.com to easily manage your company's privacy compliance.
• Attorney at Work. Head to Attorney at Work for your one really good idea each day. Check out their new podcast Attorney at Work Today on Apple, Spotify, or wherever you listen to podcasts.

• (00:00) - Intro & Monologue: Weird Christmas Characters
• (01:07) - The Underrated Thad Stone (The Family Stone)
• (03:04) - Mr. Hankey the Christmas Poo (South Park)
• (04:17) - The Darkest Christmas Special (Black Mirror: White Christmas)
• (06:42) - The Flasher Gremlin (Gremlins)
• (08:31) - Klaus: The Best Animated Christmas Movie?
• (10:17) - Queer Icons: Heat Miser & Snow Miser
• (12:11) - In Defense of Home Alone 3
• (13:04) - The Holdovers & Paul Giamatti's Best Insult
• (16:38) - Introducing Guests: Keith & Kara Shannon
• (18:14) - The Fourth Row Center Podcast
• (21:22) - Keith's Vaudeville Past (Jim Varney & Welcome Back Kotter)
• (28:37) - From Lawyer to Paralegal Instructor
• (32:17) - Why Paralegals Are Embracing AI (And Lawyers Aren't)
• (35:35) - Why Actors Hate AI: The "AI Actor" Controversy
• (37:55) - How Lawyers Should Work with Paralegals (Don't Be a Dick)
• (44:03) - Legal Ethics Lesson: Into the Woods & Moral Relativity
• (49:26) - Counter Program: The Shannons Take Over
• (50:42) - Jared Sings! (A Musical Inside His Brain)
• (53:07) - Broadway Trivia: What Qualifies as a "Broadway" Theater?
• (55:16) - The Actors' Equity Association
• (56:11) - The Book of Mormon vs. Titanique
• (59:09) - Patti LuPone's Famous Audience Meltdown
• (01:03:22) - Pop Stars Writing Musicals (Cyndi Lauper vs. Dolly Parton)
• (01:04:33) - Real or Fake Musical Plots? (Bat Boy vs. UFOs)
• (01:07:28) - Jared Finally Sings "There's No Business Like Show Business"
• (01:08:38) - Conclusion & Outro