In this week’s episode of What’s Up Wednesday, we’re diving into the world of social media monetization with expert guest Angela, who manages creators with audiences in the millions. From follower requirements to which platforms pay the most, Angela shares insider knowledge and practical tips to help creators turn content into consistent income. Learn why Facebook still leads in payouts, how affiliate links open doors to brand deals, and why consistency always beats chasing viral moments.

In this episode, we cover:

05:00 How many followers you really need to monetize
12:30 Which platforms pay the most (and why Facebook leads)
20:00 Breaking down ad revenue, bonuses, and affiliate programs
30:00 Why original content matters and how to avoid reposting penalties
38:00 How to share affiliate links without sounding “salesy”
45:00 Common monetization myths & Angela’s advice for new creators

Whether you’re a new creator or a seasoned content manager, this episode will help you cut through the noise, understand your options, and build a social media income stream that lasts.

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We know social media can be overwhelming and the platforms are changing the rules all the time. Wouldn’t it be great to have an expert in the field on standby to help you out? Now you can with Social University! Click HERE

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In this week’s episode of What’s Up Wednesday, we’re debunking the top social media myths that hold businesses back. From thinking social media is free to believing more followers equal success, Karen shares practical advice and team wisdom to help you focus on strategies that actually work. Learn why quality engagement beats vanity metrics, how to reuse content effectively, and why done is always better than perfect.

In this episode, we cover:

00:40 Myth 1: Social media marketing is free
01:20 Myth 2: You need to be on every platform
02:00 Myth 3: More followers equals success
03:10 Myth 4: You must post multiple times a day
04:00 Myth 5: Scheduling tools hurt your reach
05:20 Myth 6: Social media is only for young people
06:10 Myth 7: Social media isn’t for direct sales
07:00 Myth 8: Content must be perfect
08:00 Myth 9: Never reuse content
09:00 Myth 10: You can ignore negative comments
10:00 Team Tips: Learning social media, growth isn’t overnight, social media alone isn’t enough

Whether you’re running your own accounts or managing a team, this episode will help you cut through the noise, save time, and build a social media strategy that grows your business authentically and effectively.

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Membership Program: Social University
We know social media can be overwhelming and the platforms are changing the rules all the time. Wouldn’t it be great to have an expert in the field on standby to help you out? Now you can with Social University! Click HERE

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Turn Followers Into Clients Without Being Pushy

In this week’s episode of What’s Up Wednesday, we’re sharing how to turn social media followers into paying clients—without sounding like a walking sales pitch. Learn why building trust matters more than hard selling, how to position your services as solutions, and the small changes that help people say yes naturally. Plus, discover 10 proven strategies to grow your business while keeping your approach authentic and professional.

In this episode, we cover:

• 00:40 Why trust—not pressure—drives sales
• 01:20 How educating your audience builds credibility
• 02:00 Asking better questions to uncover real needs
• 03:10 Using social proof to let clients sell for you
• 04:00 Framing your services around outcomes, not features
• 05:20 Creating low-risk offers that build confidence
• 06:10 Setting urgency without resorting to pushy tactics
• 07:00 Being transparent about what you can and can’t do
• 08:00 Giving prospects time to decide
• 09:00 Letting go gracefully when it’s not the right fit

Whether you’re trying to sell services, book consultations, or grow a client base, this episode will show you how to connect with prospects, demonstrate value, and turn followers into long-term customers—without ever feeling salesy.

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Membership Program: Social University
We know social media can be overwhelming and the platforms are changing the rules all the time. Wouldn’t it be great to have an expert in the field on standby to help you out? Now you can with Social University! Click HERE

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Make your marketing work harder with calls to action that actually get results!

In this week’s episode of What’s Up Wednesday, we’re diving into how clear CTAs guide your audience, boost conversions, and turn followers into customers. Learn why vague websites lose leads, where to place CTAs for maximum impact, and how to use buttons, pop-ups, and gated content without feeling pushy. Plus, discover 10 proven CTAs you can start using right now to drive sales, build community, and keep people engaged.

In this episode, we cover:
00:40 What a CTA really is—and why it matters
01:20 Why clear direction keeps people from clicking away
02:00 The best CTA formats: buttons, pop-ups, and more
03:10 How color and placement affect clicks
04:00 CTAs that drive sales and leads
05:20 CTAs that grow your community and email list
06:10 CTAs that keep people reading, watching, and connecting
07:00 Why consistency is key for conversion success

Whether you’re trying to sell products, book consultations, or grow an audience, this episode will help you craft calls to action that tell people exactly what to do next—and make it easy to say yes.

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Membership Program: Social University
We know social media can be overwhelming and the platforms are changing the rules all the time. Wouldn’t it be great to have an expert in the field on standby to help you out? Now you can with Social University! Click HERE

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Stay ahead on social media in 2025 with content that makes people stop scrolling!

In this week’s episode of What’s Up Wednesday, we’re breaking down 10 strategies to grab attention fast—from irresistible hooks and dynamic visuals to emotional storytelling and interactive posts. Learn why user-generated content builds trust, how to make your value crystal clear, and why consistency matters more than ever. Plus, discover how to use humor, polls, and visually stunning graphics to keep your audience engaged.

In this episode, we cover:
00:40 Why a strong hook is non-negotiable
02:10 Asking the right questions to boost engagement
03:30 Dynamic visuals vs. static posts—what wins in 2025
05:00 The power of user-generated content for credibility
06:20 How storytelling keeps viewers watching
08:00 Making your value clear in 3 seconds or less
09:10 Using graphics and carousels that people want to share
10:00 Humor, emotion, and thought-provoking content
11:20 Posting consistently and at the right times
13:00 Interactive features that drive audience participation

Whether you’re polishing your captions, upgrading your visuals, or just looking for ways to make content pop, this episode gives you actionable tips to stop the scroll and stand out online.

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Membership Program: Social University
We know social media can be overwhelming and the platforms are changing the rules all the time. Wouldn’t it be great to have an expert in the field on standby to help you out? Now you can with Social University! Click HERE

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Stay on top of social media in 2025 with the latest trends you need to know!

In this week’s episode, we dive into 11 current trends shaping the social media landscape—from the dominance of short-form video and the power of storytelling, to why community matters more than follower count, how AI can boost your content creation, and the growing importance of social search. Plus, we explore the rise of micro-influencers, new platform opportunities, and creative ways to engage with your audience like “Ask Me Anything” sessions.

In this episode, we cover:
00:40 Why Short-Form Video Is Here to Stay
02:15 The Impact of User-Generated Content and Storytelling
04:10 Community vs. Follower Count: What Really Matters
06:05 How Social Listening Can Elevate Your Brand
07:30 The Power of Micro-Influencers for Authentic Reach
09:00 Using AI Tools to Beat Writer’s Block
10:40 Optimizing Content for Social Search on TikTok & YouTube
12:15 Quality Over Quantity: What Your Audience Wants
13:50 Keeping an Eye on New Platforms Like Neptune
15:20 Engaging Your Followers with “Ask Me Anything”

Whether you’re looking to refresh your strategy or start implementing new ideas, this episode gives you practical insights to help your content stand out and connect authentically.

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Membership Program: Social University
We know social media can be overwhelming and the platforms are changing the rules all the time. Wouldn’t it be great to have an expert in the field on standby to help you out? Now you can with Social University! Click HERE

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Creating fresh content doesn’t have to mean starting from scratch. In this week’s episode, we’re showing you how to make the most of what you already have by repurposing your best content into multiple posts across platforms. Whether you’re short on time, planning a break, or just want to stretch your ideas further, this episode is packed with practical strategies to help you do more—with less effort.

In this episode, we cover:
00:36 Why Repurposing Is a Smart Strategy
01:12 How One Post Can Become 5 (or More)
02:50 Platform-Specific Tips for Recycling Content
04:18 The Rule of Repetition (and Why It Works)
05:40 What Types of Content Are Best for Repurposing
07:09 Real-Life Examples of Repurposing Done Right
08:52 How Repurposing Prevents Burnout and Builds Brand Recognition

If you’re ready to simplify your workflow, boost your visibility, and stay consistent—even when life gets busy—this episode is for you.

Next week, we’re diving into our favorite tools and templates to plan and schedule your content with ease—don’t miss it!

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Membership Program: Social University
We know social media can be overwhelming and the platforms are changing the rules all the time. Wouldn’t it be great to have an expert in the field on standby to help you out? Now you can with Social University! Click HERE

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Content burnout happens to the best of us. In this week’s episode, we’re diving into what to do when you’re out of ideas, out of energy, or just plain overwhelmed. Whether you're facing writer’s block or feeling uninspired, these practical tips and go-to content ideas will help you stay consistent—without stressing yourself out.

In this episode, we cover:
00:41 The Reality of Social Media Writer’s Block
01:35 Why It’s Okay to Repeat Yourself (Really)
02:10 10 Tricks to Beat Content Burnout and Get Inspired
04:47 How to Use Brain Dumps, Batching, and AI to Save Time
06:00 Leveraging Trends and Listening to Your Audience
07:14 Repurposing Your Best Content (And Why You Should)
08:45 16 Plug-and-Play Content Ideas That Work Anytime

If you’re stuck on what to post—or worried you’re running out of things to say—this episode will give you a boost of inspiration and a solid plan to keep showing up online.

Next week, we’re talking all about how to repurpose content the smart way—don’t miss it!

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Membership Program: Social University
We know social media can be overwhelming and the platforms are changing the rules all the time. Wouldn’t it be great to have an expert in the field on standby to help you out? Now you can with Social University! Click HERE

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