Jon is the Director of Business Development for Auer Steel and Heating Supply company in Milwaukee Wisconsin where he served in prior roles as the Director of Sales and Director of Marketing. Jon has 35 years of combined HVAC industry experience in distribution center management, sales, marketing management, negotiations, budgeting, operations, product management, business planning and consultation. Today Jon’s involved with the technical education community serving on the advisory committees for 11 technical colleges in Wisconsin and Minnesota, doing outreach and industry collaboration bringing HVAC contractors, college educators and students together to create career opportunities and job placement. Jon’s also an active industry spokesperson introducing high school educators and students to the HVAC industry.

Dirk Beveridge is the founder of UnleashWD, Executive Producer at We Supply America, President of the Beveridge Consulting Group and Champion for the noble calling of distribution for over 36 years. His one-of-a-kind perspective on the future of wholesale distribution has guided his mission to advance the growth, relevance and transformation of the industry, helping distributors thrive. Learn more about Dirk by visiting WeSupplyAmerica.net.

Sonny is the National Sales Manager for Panasonic’s HVAC/IAQ solutions business. He has over 15 years of HVAC industry experience and has experience as a Contractor, Distributor and now a Manufacturer. Sonny has a passion and drive to help his team inform, offer and educate Builders, Developers, Designers and contractors on better building practices and methods to improve IAQ and Energy efficiency in new and existing homes.

Tod Boss and Crystal Lytle are Radon Sales Managers at Fantech. They work to educate people about the risks and long-term effects of Radon and how to test for it in homes and business. They are both active in lobbying to government and through programs like Tackle Radon, a platform that works with CFL players, to spread awareness of Radon, the second leading cause of lung cancer, next to smoking. Learn more about Radon: https://www.fantech.net/Test4Radon #Test4Radon

Erik left the corporate world in HVAC after 30+ years.  He is an Artist, Author and Philosopher with a mission to teach people how to discover their full potential.  He is Author of the book Courageous: Discovering an Inspired and Fulfilling Life, available on Amazon and his website erikgoulet.ca

Ben Saunders is a Boilermaker and has followed his passion for health, specifically for trades people and founded the coaching program Hot Iron Health.  Some of his passions are the outdoors, exercise, exploring the unknown and helping others!

Aaron is VP of Business Development at Fresh-Aire UV, a leader in UVC disinfection for HVAC. He has over 20 years experience in the design, manufacturing and marketing of UV disinfection systems and has worked on projects with universities, labs and research groups, is a frequent speaker and lecturer and contributes to journals on IAQ.

Stan and Stephen lead the Geothermal company GeoSmart.  They have worked with and trained thousands of contractors and students in North America and beyond since the mid-1980’s.  Their innovative whole-home multi function NetZero product is positioned to make waves in the HVAC industry!