Showing results for "Creative Writing" in Business & Careers

Use the power of your imagination to help create what you want in life! This best selling guide will teach you simple and practical techniques for changing negative habit patterns, improving your self-esteem, reaching career goals, developing your creativity, and much more. Techniques include deep relaxation, asking for guidance, and visualizing goals. Create an inner sanctuary and open up the natural centers of your body - and use your mental imagery to achieve positive changes in your life.

This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers...even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed:

Creative problem-solving is at the heart of innovation, and some of the world's most innovative companies are very systematic in following this approach. Most people would assume that creativity and discipline can't coexist, and that only when resources are replete and the talent best-in-class...

Master the art of the start with this new way of thinking, with exercises to help you unleash your ideas and create more. In Start More Than You Can Finish, writer, artist, and entrepreneur Becky Blades offers a powerful new mindset for our modern world: acting on more ideas makes us happier –...

The excitingly phenomenal era in which we live has been called The Golden Age. It’s an apt description. During our lives more changes have occurred, more progress has been made than during any previous millennium in the development of man. It would be almost impossible to select the most important discovery in recent years, what would you choose? The jet engine, atomic energy, the new metal, synthetic fibers, rocket, satellites, transistors, the laser, television, plastics, antibiotics, computers, men on the moon, self-image psychology, mass communications...the list goes on and on.

Creative writing tips, techniques, and interviews with creative writers. Interviews: Interviews with authors and other writers talking about writing life and their work. Interviews with industry professionals, readers, and more. Everything Else: Lessons and discussions from me to you about writing. Title is the topic.

A guide to writing a full-length transformational nonfiction book, from an editor with two decades' experience working with authors from all walks of life. "I know I have a book in me." "I've always wanted to be an author." "People always ask me when I'm going to write my book." "I have a story...

Creative conflict is the world’s most powerful ideation technique. It’s an essential requirement for breakthrough-thinking and the secret behind every invention and innovation ever made.Are you overwhelmed by problems that need solving? Stuck looking for ideas? Pressured by deadlines and...

Learn how our copywriting team can mobilize its expertise, market intelligence, and wealth of experience to help you achieve your corporate communications or marketing objectives seamlessly and without delay.

If screaming headlines and over-the-top phrasing make you want to hide your head in a bushel, get this guide to writing attention-getting yet honest and helpful sales copy. Whether you're a coach, author, financial advisor, B-to-B product manager or simply a professional who values trust, dignity and respect for clients, you'll find a framework for setting down a solid first draft and tweaking it into an effective selling tool.

Come utilizzare la scrittura creativo-persuasiva per emergere sul web, comunicando in modo efficace ed empatico. "Professionista capace di scrivere in modo persuasivo, aumentando interesse e vendite grazie a tecniche di Neuromarketing, Storytelling e Marketing a risposta diretta: una delle professioni più ricercate e pagate in assoluto sul mercato."

Turn words into money with juicy, flavorful copy. Get a delicious return on investment from your marketing pieces after you apply the tips in this concentrated guide to writing captivating bullet points. Most world-class copywriters have mastered the art of listing irresistible little tempters that arouse curiosity and desire. But rarely has that art been analyzed into useful guidelines and suggestions.

An essential guide for artists of all levels, on how to live and work as a creative, from a popular artist and TED speaker. When we're kids, our parents tell us that being creative is fun, fun, fun. But when you decide to turn art into your career, whether that's painting, writing, drawing, or...