Showing results for "Persuasion" in Money & Finance

Science has identified certain responses and behaviors that are hard-wired into our brains and that can actually help you close the sale every single time. If you want to learn the real techniques to sell (the ones based on psychology that actually work) this book is for you. In this guide you won’t find magic wands. Instead, you’ll discover the principles of persuasion and consumer psychology, you’ll learn working selling strategies and negotiating techniques designed to help you sell more and delight your customers after the sale.

Ethical Persuasion Unlocked explores what truly drives business growth — blending lessons from the science of human decision-making and ethical persuasion with the broader expertise shared by our guests. Hosted by Patrick van der Burght — business partner of Dr. Robert Cialdini, Founding Member and Licensed Trainer of the Cialdini Institute, and author of How to Hear YES More Often — this podcast helps professionals, teams, and entrepreneurs apply behavioural science and practical business strategies to grow with integrity. Each episode reveals how today’s leaders, sales teams, and ...

In a world full of choices, how do successful people make the decisions that define their careers and personal lives? The 37% Podcast explores the science and psychology of decision-making, helping professionals navigate their most important choices. Hosted by executive coaches Áine Maguire and Susy Kenefick, the podcast dives deep into the moments that shape careers, leadership paths, and personal lives. Each episode brings entrepreneurs, leaders, and experts to reflect on the critical decisions they’ve made—and how those decisions changed their trajectories. At the heart of the ...

7 Secrets of Persuasion is the first book to take the latest scientific insights about the mind and apply them to the art of persuasion. It directly translates the revolution in neuroscience that has occurred over the last 40 years into practical new techniques for effective persuasion.

Just as today’s observers struggle to justify the workings of the free market in the wake of a global economic crisis, an earlier generation of economists revisited their worldviews following the Great Depression. The Great Persuasion is an intellectual history of that project. Angus Burgin traces the evolution of postwar economic thought in order to reconsider many of the most basic assumptions of our market-centered world.

Discover the secrets of persuasion and how it shapes consumer behaviour, fuels business growth, and sharpens marketing skills. Join Laura Halliday, Adam Rowles and Simon Garnett from The Forge in each episode as they chat with marketers, business leaders and beyond to learn how they use persuasion to influence their consumers, convince their stakeholders and drive their businesses forward. Learn the tactics, stories, and strategies that will help you become a more effective marketer and business leader.

Welcome to the Persuasion Lab podcast where we discuss all things commercial & persuasion in the B2B world. Because we live in an increasingly competitive and radically transparent world, your ability to have your voice heard is crucial to your success. Whether you are a salesperson, a sales manager, sales leader, or company founder, your ability to go to market in a powerful way will determine your success. In this podcast, we focus on the neuroscience and best practices of all things B2B commercial. If you are a salesperson, you will gain incredible advice on how to become a top seller even ...

Welcome to the Persuasion Occasion. Hosted by Perkins Coie Consumer Products and Services litigators David Biderman and Jasmine Wetherell, each episode features a conversation with noted professionals about achieving success in disputes and negotiations. The discussions are not limited to the legal realm, as success demands incorporating teachings from a breadth of perspectives. David, a baby boomer, and Jasmine, a millennial, enhance the discussions with their multigenerational perspectives.Episode guests include negotiators and behavioral scientists. They provide practical advice, real world...

La Formule Persuasion par les Mots pour Amener des Inconnus à Désirer Vos Produits et Services.

Are you a business leader who is frustrated with getting the most out of your team or a sales professional who wants to maximize their influence on others? This is the podcast for you. In each episode, we will discuss the tactics and strategies of influence. Change expert Anne Bonney and Tactical Leadership expert Dave Rosenberg reveal how to disarm your prospects and your team in order to ensure that the people that matter are more open to your message.

We communicate our needs to the world using negotiation, persuasion, and influence. And how effective we are, determines if our needs are in fact met. Join us as our host Martin Medeiros reviews the latest research on these high forms of communication. This research gives you the agency and the power of living a future of your design.

A newly revised and updated edition of the influential guide that explores one of the most powerful ways to attract attention and influence behavior—fascination—and how businesses, products, and ideas can become irresistible to consumers. In an oversaturated culture defined by limited time...

las "7 leyes de la influencia", también conocidas como las "7 armas de persuasión", basadas en el libro "Influence: The Psychology of Persuasion" de Robert CialdiniLey de la reciprocidadLey de la EscasesLey de la autoridadLey del compromiso y coherenciaLey de la prueba socialLey de la simpatíaLey del enfoque en el clienteRecuerda que estas leyes son principios psicológicos y sociales que pueden ser utilizados éticamente para influir en los demás de manera efectiva.

The Authentic Persuasion show is a 5x a week show with one goal – to help you be more effective in your sales career or with running your sales team. Jason Cutter brings his nearly 20 years of sales/leadership experience with this updated podcast centered around his book: Selling With Authentic Persuasion. If he can do it (a guy with a marine biology degree), then you can to! The guests and topics will provide insights on how to do your part in shifting the way that sales is done, moving to being a profession that you can be proud of and prospects actually want to buy from. This show is for ...

Discover how to influence yourself, influence others, and impact the world using the power of NeuroPersuasion. Follow the wisdom of our guests as we uncover the power of the mind and how it truly determines our prosperity in every area of life. Special guest interviews and direct knowledge from the founder and creator Wayne Sutton. Go to https://www.yourpersuasioncoach.com

The presenting secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Presenting. Includes how to: Enjoy presenting and approach it with confidence Assess your audience and their reactions Prepare presentations for maximum...

Make-Believe is a podcast about how communication shapes decisions, drives buy-in, and turns ideas into action. Hosted by LaShaude James—corporate speaker, former six-figure business owner, pastor, and professional magician—this show breaks down how influence actually works in leadership, sales, and everyday persuasion. Each episode explores:Powerful books on leadership, sales, and communicationViral YouTube ideas—what’s right, what’s wrong, and what actually worksConversations with authors and thinkers during book launchesLaShaude blends real business results, public speaking, and ...

Welcome to the Marketing Science Lab, where data meets strategy. Join us as we dissect the latest marketing research, uncovering the science behind consumer behavior and effective campaigns. We translate complex studies into actionable insights, empowering you to make informed decisions and achieve measurable results. www.marketingsciencelab.org

Feeling you don’t have time for legacy fundraising marketing? Or don’t know where to start? As a former Legacy Marketing Manager, I have been where you are. Having managed regional legacy teams, organised and presented at over 110 legacy events I love the whole journey from having conversations to stewarding pledgers. Now as a legacy consultant, I hear people who have responsibility for this fundraising stream struggling, and I don't want you to. Episodes are created to help you to increase your legacy income, whilst filled with wisdom and easy actionable tips all under 30 minutes.