Showing results for "Persuasion" in Marketing

The best leaders know how to communicate clearly and persuasively. How do you stack up? If you read (or listen to) nothing else on communicating effectively, listen to these ten articles. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most...

Using principles from cognitive psychology, Nick Kolenda developed a unique way to subconsciously influence people's thoughts. He developed a "mind reading" stage show depicting that phenomenon, and his demonstrations have been seen by over a million people across the globe. Methods of Persuasion reveals that secret for the first time. You'll learn how to use those principles to influence people's thoughts in your own life.

¿Cuántas veces nos preguntamos, qué hay detrás de todos esos mensajes publicitarios y políticos? ¿Cuáles son los hilos que mueven a las masas a comprar algo excesivamente caro o a pelear guerras que parecieran ilógicas y crueles? Las leyes que se presentan en este aaudio libro, son una suma valiosísima del conocimiento práctico y científico que el ser humano utiliza para dominar a los demás mediante la persuasión, en todos los aspectos de la vida.

The Persuasion Game is a podcast about the marketing strategies, consumer insights and big ideas driving today's most interesting brands. Each episode, hosts Laura Halliday and Adam Rowles go behind the scenes with marketers and business leaders to unpack the brand, growth and category strategies shaping how companies connect with consumers and win in the modern age.

Ethical Persuasion Unlocked explores what truly drives business growth — blending lessons from the science of human decision-making and ethical persuasion with the broader expertise shared by our guests. Hosted by Patrick van der Burght — business partner of Dr. Robert Cialdini, Founding Member and Licensed Trainer of the Cialdini Institute, and author of How to Hear YES More Often — this podcast helps professionals, teams, and entrepreneurs apply behavioural science and practical business strategies to grow with integrity. Each episode reveals how today’s leaders, sales teams, and ...

Welcome to your next messaging strategy to 10X your conversions!Have you ever wondered how Netflix can hook people so deeply that they spend hours binging a show? Or why you may get an email congratulating you immediately after a recent purchase? Or why you may hear the word “because” in a marketing message? To a casual observer, the answers may seem simple -- curiosity, appreciation, or to make a point. Wrong. There’s so much more strategy at play here…BUYER PSYCHOLOGY. When it comes to marketing your business or struggling to keep up with the latest tactics and shiny objects, one ...

If you're an entrepreneur, salesperson, advertiser, or business owner, understanding the art of subliminal persuasion will give your bottom line a big boost. In Subliminal Persuasion, master marketer Dave Lakhani reveals in step-by-step detail the exact techniques that really work in persuading and influencing others.

La Formule Persuasion par les Mots pour Amener des Inconnus à Désirer Vos Produits et Services.

We communicate our needs to the world using negotiation, persuasion, and influence. And how effective we are, determines if our needs are in fact met. Join us as our host Martin Medeiros reviews the latest research on these high forms of communication. This research gives you the agency and the power of living a future of your design.

From bargains in the Big Apple to the bustling bazaars of Istanbul, from in-store to interactive and online to mobile, neuromarketing pioneer Dr. David Lewis goes behind the scenes of the "persuasion industry" to reveal the powerful tools, techniques, technologies, and psychologies seeking to stimulate us all to buy more - often without us consciously realizing it.

The Authentic Persuasion show is a 5x a week show with one goal – to help you be more effective in your sales career or with running your sales team. Jason Cutter brings his nearly 20 years of sales/leadership experience with this updated podcast centered around his book: Selling With Authentic Persuasion. If he can do it (a guy with a marine biology degree), then you can to! The guests and topics will provide insights on how to do your part in shifting the way that sales is done, moving to being a profession that you can be proud of and prospects actually want to buy from. This show is for ...

Discover how to influence yourself, influence others, and impact the world using the power of NeuroPersuasion. Follow the wisdom of our guests as we uncover the power of the mind and how it truly determines our prosperity in every area of life. Special guest interviews and direct knowledge from the founder and creator Wayne Sutton. Go to https://www.yourpersuasioncoach.com

Make-Believe is a podcast about how communication shapes decisions, drives buy-in, and turns ideas into action. Hosted by LaShaude James—corporate speaker, former six-figure business owner, pastor, and professional magician—this show breaks down how influence actually works in leadership, sales, and everyday persuasion. Each episode explores:Powerful books on leadership, sales, and communicationViral YouTube ideas—what’s right, what’s wrong, and what actually worksConversations with authors and thinkers during book launchesLaShaude blends real business results, public speaking, and ...

Welcome to the Marketing Science Lab, where data meets strategy. Join us as we dissect the latest marketing research, uncovering the science behind consumer behavior and effective campaigns. We translate complex studies into actionable insights, empowering you to make informed decisions and achieve measurable results. www.marketingsciencelab.org

Feeling you don’t have time for legacy fundraising marketing? Or don’t know where to start? As a former Legacy Marketing Manager, I have been where you are. Having managed regional legacy teams, organised and presented at over 110 legacy events I love the whole journey from having conversations to stewarding pledgers. Now as a legacy consultant, I hear people who have responsibility for this fundraising stream struggling, and I don't want you to. Episodes are created to help you to increase your legacy income, whilst filled with wisdom and easy actionable tips all under 30 minutes.