Showing titles in Money & Finance

In Marketing 6.0, the celebrated promoter of the "Four P's of Marketing," Philip Kotler, explains how marketers can use technology to address customers' needs and make a difference in the world. In a new age of metamarketing, this book provides marketers with a way to integrate technological and business model evolution with the dramatic shifts in consumer behavior that have happened in the last decade.

Award-winning historian Frank Dikötter explores how the People’s Republic of China was transformed from a backwater economy in the 1970s into the world superpower of today. His account is the first to be based on hundreds of previously unseen archival documents, from the secret minutes of top party meetings to confidential bank reports. Unfolding with great narrative sweep, this riveting, richly detailed chronicle recasts our understanding of an era that both the regime and foreign admirers celebrate as an economic miracle.

Become the project manager everyone wants on their team. Tune in to The Project Management Podcast™ and join Cornelius Fichtner, PMP, CSM, as he interviews global PM experts to uncover what drives their project success. Subscribe at https://www.pm-podcast.com and get actionable advice you can apply today. Each episode is packed with hands-on tips for beginners and experts to help you integrate good practices and the latest insights to lead your projects more effectively. Copyright © 2005 - 2024 Cornelius Fichtner. All rights reserved.

Money - investing, personal finance, and business decisions - is typically taught as a math-based field, where data and formulas tell us exactly what to do. But in the real world people don’t make financial decisions on a spreadsheet. They make them at the dinner table, or in a meeting room, where personal history, your own unique view of the world, ego, pride, marketing, and odd incentives are scrambled together. In The Psychology of Money, award-winning author Morgan Housel shares 19 short stories exploring the strange ways people think about money.

This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet Branding Smart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands in the...

Professional options trader Marcel Link argues that the most successful traders are the ones who treat trading like a business. It's how he turned trading into a full-time job, and he shares all his secrets with you. In The High Probability Options Trader, Link explains how to take advantage of online tools, offers a thorough but easy-to-understand explanation of option Greeks, and provides many effective strategies.

Scott Trench—real estate investor, co-host of the BiggerPockets Money Podcast, and CEO of BiggerPockets—demonstrates how to accumulate a lifetime of wealth over a short period of time. Even starting with zero savings, you can go from a five-figure income to six figures, from an active job to passive income, then finally to the ultimate goal of financial independence.

Titan is the first full-length biography based on unrestricted access to Rockefeller’s exceptionally rich trove of papers. A landmark publication full of startling revelations, the book indelibly alters our image of this most enigmatic capitalist. Born the son of a flamboyant, bigamous snake-oil salesman and a pious, straitlaced mother, Rockefeller rose from rustic origins to become the world’s richest man by creating America’s most powerful and feared monopoly, Standard Oil. Branded "the Octopus" by legions of muckrakers, the trust refined and marketed nearly 90 percent of the oil produced in America.

What are the grand dynamics that drive the accumulation and distribution of capital? Questions about the long-term evolution of inequality, the concentration of wealth, and the prospects for economic growth lie at the heart of political economy. But satisfactory answers have been hard to find for lack of adequate data and clear guiding theories.

The Economic Consequences of the Peace (1919) was one of the most important documents to come out of World War I – specifically the period of the Armistice and the subsequent settlement negotiations. And, a century on, it remains of particular relevance to our times – an uncompromising and forthright analysis of how international diplomacy can be suffused by personalities, prejudices, personal ambition and outright, uncontrolled feelings of revenge.

At a time when many proclaim the death of active investing, Rupal J. Bhansali, global contrarian, makes a clarion call for its renaissance. Non-consensus thinking has resulted in breakthrough successes in science, sports, and Silicon Valley. Bhansali shows how to apply it to the world of investing to improve one's odds of achieving above-average returns with below-average risks.

In 25 concise steps, you will learn the basics of blockchain technology. No mathematical formulas, program code, or computer science jargon are used. No previous knowledge in computer science, mathematics, programming, or cryptography is required. Terminology is explained through analogies and metaphors. This audiobook bridges the gap that exists between purely technical guides about the blockchain and purely business-focused guides.

What do Charles Dow, Jesse Livermore, and Richard Ney have in common? They used volume and price to anticipate where the market was heading and built their vast fortunes. For them, it was the ticker tape; for us, it is the trading screen. The results are the same and can be for you, too. I make no bones about believing I was lucky to start my trading journey using volume. To me, it just made sense. The logic was inescapable. And for me, the most powerful reason is very simple.

Howard Marks, the chairman and cofounder of Oaktree Capital Management, is renowned for his insightful assessments of market opportunity and risk. After four decades spent ascending to the top of the investment management profession, he is today sought out by the world's leading value investors, and his client memos brim with insightful commentary and a time-tested, fundamental philosophy. The Most Important Thing explains the keys to successful investment and the pitfalls that can destroy capital or ruin a career.

In The World for Sale, two leading journalists lift the lid on one of the least scrutinised corners of the economy: the workings of the billionaire commodity traders who buy, hoard and sell the earth's resources. It is the story of how a handful of swashbuckling businessmen became indispensable cogs in global markets: enabling an enormous expansion in international trade and connecting resource-rich countries - no matter how corrupt or war-torn - with the world's financial centres.

Price Action Trends Bar by Bar describes in detail what individual bars and combinations of bars can tell a trader about what institutions are doing. This is critical because the key to making money in trading is to piggyback institutions and you cannot do that unless you understand what the charts are telling you about their behavior. This book will allow you to see what type of trend is unfolding, so you can use techniques that are specific to that type of trend to place the right trades.

Jesse Livermore was a loner, an individualist - and the most successful stock trader who ever lived. Written shortly before his death in 1940, How to Trade Stocks offered traders their first account of that famously tight-lipped operator's trading system. Written in Livermore's inimitable, no-nonsense style, it interweaves fascinating autobiographical and historical details with step-by-step guidance on: reading market and stock behaviors.

A WALL STREET JOURNAL BESTSELLER A Common-Sense Guide to Living Rich….Instead of Dying Rich Imagine if by the time you died, you did everything you were told to. You worked hard, saved your money, and looked forward to financial freedom when you retired. The only thing you wasted along the way...

There are several books on the topic of the stock market, however this audiobook is unique in that the author has tried to explain the complex aspects of the financial sector in a clear and simplified manner. All aspects of the share market, including the commodity market and mutual funds, are explained in very simple terms.

In this audiobook, you'll discover everything you need to know about how, exactly, many of America's most famous (and infamous) millionaires and billionaires acquired their fortunes. The big surprise is that all of the super-wealthy it profiles got where they are today by taking one of just 10 possible roads - including starting a business, buying real estate, investing wisely, and marrying extremely well. Whether you aspire to shameful wealth or just a demure fortune, best-selling author and self-made billionaire Ken Fisher will show you how to walk in the footsteps of tycoons.