Showing titles in International

In its fight for global dominance, Communist China has thrown out the old rules of war. China expert General Robert Spalding walks us through their new playbook. Many Americans are finally waking up to the alarming reality of China's stealth war on the United States and puzzling over how to push...

Brought to you by Penguin. A revelatory guide to how technology is changing the world, from the creator of Exponential View _________________________ We are entering the Exponential Age. Between faster computers, better software and bigger data, ours is the first era in human history in which...

In the last few years, China's aid program has leapt out of the shadows. But China's tradition of secrecy about its aid fueled rumors and speculation, making it difficult to gauge the risks and opportunities provided by China's growing embrace. This well-timed book, by one of the world's leading experts, provides the first comprehensive account of China's aid and economic cooperation overseas. Deborah Brautigam tackles the myths and realities, explaining what the Chinese are doing, how they do it, how much aid they give, and how it all fits into their "going global" strategy.

During the 1920s and 1930s, Bruce Barton was a household name in America - a hugely successful advertising man who revolutionized his industry by treating customers like people, not like sheep to be fleeced. He created some of the most memorable and long-lived advertising slogans and campaigns in history. He understood how to succeed in business and advertising, and he set down his principles for success in best-selling books that put his name on everyone's lips.

If we are to correctly assess the root causes of terrorism and successfully address the threat, we must think more like economists do. This is the argument of Alan Krueger's What Makes a Terrorist, a book that explains why our tactics in the fight against terrorism must be based on more than anecdote, intuition, and speculation. Many popular ideas about terrorists and why they seek to harm us are fueled by falsehoods, misinformation, and fearmongering. Many believe that poverty and lack of education breed terrorism, despite the wealth of evidence showing that most terrorists come from middle-class, and often college-educated, backgrounds.

In this entertaining behind-the-scenes account, Paul Midler tells us all that is wrong with our effort to shift manufacturing to China. Now updated and expanded, Poorly Made in China reveals industry secrets, including the dangerous practice of quality fade - the deliberate and secret habit of Chinese manufacturers to widen profit margins through the reduction of quality inputs.  

Penguin presents the audiobook edition of Shaping the Future of the Fourth Industrial Revolutionby Klaus Schwab and Nicholas Davis, read by Nicholas Guy Smith. The Fourth Industrial Revolution is changing everything - from the way we relate to each other, to the work we do, the way our economies...

When Corporations Rule the World explains how economic globalization has concentrated the power to govern in global corporations and financial markets and detached them from accountability to the human interest. It documents the devastating human and environmental consequences of the successful efforts of these corporations to reconstruct values and institutions everywhere on the planet to serve their own narrow ends.

No one, from economists to bankers to politicians, has been able to quantify exactly how much of the world's assets are currently hidden - until now. Gabriel Zucman is the first economist to offer reliable insight into the actual extent of the world's money held in tax havens. And it's staggering. In The Hidden Wealth of Nations, Zucman offers an inventive and sophisticated approach to quantifying how big the problem is, how tax havens work and are organized, and how we can begin to approach a solution.

Worthless, Impossible, and Stupid is about how enterprising individuals see hidden value in situations where others do not, use that perception to develop products and services that people initially don't think they want, and ultimately go on to realize extraordinary value for themselves, their customers, and society as a whole. Amazingly, this process repeats itself in one form or another countless times a day all over the world.

"Human-Centric Marketing. Conquista corazones, genera resultados" es una obra que redefine el papel del marketing en el siglo XXI. En lugar de enfocarse únicamente en productos o consumidores como cifras, propone un enfoque centrado en el ser humano: el homo experiens, un individuo consciente...

⭐️⭐️⭐️⭐️⭐️ Berlingske ⭐️⭐️⭐️⭐️⭐️ Altinget Inkarnationen af civilisationen og det gode liv: elegance, kunst, filosofi, litteratur, erotik, gastronomi, verdens mest spektakulære cykelløb, brede boulevarder og Middelhavskysten med det azurblå hav. Det er...

“Den forkerte muhammedtegner – og andre nuancer af karikaturkrisen” tegner et portræt af bladtegner Lars Refn, som er en af de 12 tegnere, der bidrog med en satiretegning til Jyllands-Posten i 2005. Refns bidrag var dog ikke en tegning af profeten Muhammed, som avisen bad om, men derimod...

Many Americans enjoy doing business in Denmark or working with Danish business partners. But while Denmark is a great place for business - with excellent infrastructure, minimal corruption, and flexible business structures – there are significant differences between working culture in Denmark...

Bogen er en livs- og erhversbiografi om Bent Silberg, en møbelfabrikantant fra Djursland, og hans deltagelse i det 20. århundreds globale eksporteventyr. I bogen gives et portræt af den danske møbelproducent Bent Silberg. Vi hører om hans barndom og ungdom i den livlige landsby Tved på...

In this compelling history, Peter Chapman shows how the United Fruit Company took bananas from the jungles of Costa Rica to the halls of power in Washington, D. C., with not just clever marketing, but covert CIA operations, bloody coups, and brutalized workforces. And how along the way they...

Da mesma forma que já foi dito: "A guerra é algo importante demais para ser deixada por conta dos generais", também cabe afirmar: "A relevância da Previdência Social na vida das pessoas desaconselha que apenas os técnicos ditem suas...

A celebrated economist argues that economic development is not really development unless everyone has the right to consent to their own progress For centuries, the developed Western world has exploited the less-developed “Rest” in the name of progress, conquering the Americas, driving the...

The bestselling author of CRISIS ECONOMICS argues that we are heading toward the worst economic catastrophe of our lifetimes, unless we can defend against ten terrifying threats. Renowned economist Nouriel Roubini was nicknamed “Dr. Doom,” until his prediction of the 2008 housing crisis and...

Our world is in a mess. The challenges of climate change, inequality, hunger and a global pandemic mean our way of life seems more imperilled and society more divided than ever; but economics can help! From parenting to organ donation, housing to anti-social behaviour, economics provides the tools we need to fix the biggest issues of today. Far from being a means to predict the stock market or enrich the elite, economics provides a lens through which we can better understand how things work.