Showing results by narrator "Graham Rowat" in All Categories

There are thousands of books on millionaire thinking. The knowledge they offer isn't enough to get you to the highest ranks of wealth. The richest people of our times are billionaires. Only one in five million world citizens belongs to this group. Billionaires are extremely rare, and their mindset differs hugely from that of ordinary millionaires.

The world is changing dramatically, and it's easy to be alarmed and lose focus of what matters most. Don't fall into that trap! Build leadership skills, boost productivity, and learn and apply the time-tested principles of The 7 Habits of Highly Effective People.

In Marketing 6.0, the celebrated promoter of the "Four P's of Marketing," Philip Kotler, explains how marketers can use technology to address customers' needs and make a difference in the world. In a new age of metamarketing, this book provides marketers with a way to integrate technological and business model evolution with the dramatic shifts in consumer behavior that have happened in the last decade.

The Four Steps to the Epiphany launched the lean start-up approach to new ventures. It was the first book to offer that start-ups are not smaller versions of large companies and that new ventures are different than existing ones. Start-ups search for business models while existing companies execute them. The book offers the practical and proven four-step customer development process for search and offers insight into what makes some start-ups successful and leaves others selling off their furniture.

Competition is moving beyond industry to ecosystem. Are you ready? In the shift from pipeline to platform, value is no longer created by your company's product or process alone - it's created through interactions. And the strategy you used to become an industry leader won't help you compete in an evolving and complex ecosystem. If you listen to nothing else on platforms and ecosystems, listen to these 10 articles by experts in the field.

Growing a business in the twenty-first century has become a capital intensive and data-driven team sport. In Revenue Operations, an accomplished team of practitioners, academics, and experts provide a proven system for aligning revenue teams and unlocking growth. You'll understand what it takes to successfully transition to the new system of growth without killing your existing business. As a perfectly balanced combination of academic insight and data-driven application, this book belongs on the bookshelves of anyone responsible for driving revenue and growth.

Renowned consultant and author Peter Block delivers the latest and fourth edition of his bestselling Flawless Consulting, an intuitive and insightful step-by-step guide to the five phases of effective consulting. The book offers a deep exploration of the skills, tools, and behaviors required to successfully influence others. You'll see exactly what you need to say and do to help others achieve their goals, whether you are an internal or external consultant or anyone in a leadership position who wants to build effective partnerships in business, healthcare, education, or community work.

Discover the secrets of written persuasion!

AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML) - twin technologies that stand poised to revolutionize the way we sell. This book helps you lean into the curve and take advantage of AI's unparalleled and rapidly expanding power. More than a simple primer on the technology, this book goes beyond the "what" to reveal the "how".

This audiobook is expressively for entrepreneurs and business owners who wear many hats - those who can't resist piling more responsibility onto his own shoulders, who has more great ideas than time and resources to take advantage of them, who runs (not walks) through each day. Serial entrepreneur Dan S. Kennedy delivers a fresh take on the mantra "time is money" as he shows you how to drastically re-engineer your entire relationship with time and, if applied faithfully, achieve peak personal productivity and make lots and lots of money.

When does silent compliance with an oppressive regime become unbearable? For Charlie Simpkins, the manager of a small vegetable shop in Los Angeles' San Fernando Valley, part of the West Coast People's Democratic Republic, the breaking point comes when he is asked to display a meaningless propaganda poster in his shop window. It is a seemingly insignificant act in a lifetime of obedience. But Charlie just can't bring himself to do it. This minor act of defiance, however, shows too much independent thinking on Charlie's part, setting off a chain of escalating consequences.

Budding entrepreneurs face a challenging road. The path is not made any easier by all the cliches they hear about how to make a start-up succeed - from platitudes and conventional wisdom to downright contradictions. This witty and wise guide to the dilemmas of entrepreneurship debunks widespread misconceptions about how the world of start-ups works and offers hard-earned advice for every step of the journey.

If you've ever pondered your existence over your morning coffee or considered the nature of crime and punishment, you're an amateur philosopher. In Philosophy For Dummies, Dr. Tom Morris delivers a refreshing and engaging exploration of the fundamentals of philosophy and shows you that philosophy can be fascinating and fun at the same time. You'll be introduced to topics like the meaning of life, religious belief, and ways to live in the most satisfying ways. You'll also learn about the insights of some of history's greatest philosophers.

History is full of sensational financial frauds and scams. Enron was forced to declare bankruptcy after allegations of massive accounting fraud, wiping out $78 billion in stock market value. Bernie Madoff, the largest individual fraudster in history, built a $65 billion Ponzi scheme that ultimately resulted in his being sentenced to 150 years in prison. People from all walks of life have been scammed out of their money.

Asset allocation is the key to investing performance. Unfortunately, no single approach works perfectly - developing the right balance requires a clear-eyed look at the many models available to you, various investing methodologies, and your or your client's level of risk tolerance. And that's where this important guide comes in. Written by a leading allocation expert from T. Rowe Price, Beyond Diversification provides the knowledge, insights, and approaches you need to make the best allocation decisions for your goals.

Leadership selection isn't the methodical, objective process we imagine. Decisions aren't made by robotic executives ticking boxes for attributes like strategic fit, core competencies, or cultural alignment. Instead, the process is deeply personal, emotional, and often unpredictable. If you think it's purely merit-based, you're not CEO ready. But don't worry, Mark Thompson and Byron Loflin have coached thousands of candidates through the process and have seen it all—they know what it takes to become truly CEO ready and they're sharing it here.

Managing Priorities is your guide to prioritizing anything-anytime and anywhere. Harry Max digs into the best practices for prioritization at Apple, DreamWorks, NASA, Adobe, Google, Microsoft, and beyond, and brings them together in a single, practical method that you can apply step by step.

College graduation is a major life event, and the steps taken after are crucial to setting your graduate up for success. This book helps new graduates begin this new phase of their life with positivity and momentum. It includes questions to challenge their current beliefs, and daily inspiration with quotes and powerful affirmations to lead them to a successful and fulfilling life. Start your college graduate off in life with timeless words of affirmation, inspiring quotes, and thought-provoking questions. Help them build and maintain good habits and stay focused and motivated.

Learn the secret of what really drives sales - and how to give people what they need so they want to buy from you.