Building Social Media

Learn social media marketing in plain English, step by step. Buy the workbook used at Stanford Continuing Studies to teach social media marketing for business.

Based on Donald Miller’s bestselling book?Building a StoryBrand, Claire Diaz-Ortiz applies the seven principles of the StoryBrand Framework to help you build an effective, long-lasting social media plan for your brand. Most business owners are blindly guessing at their social media strategy...

Author Hattie Cooper, the blogger behind The Anxious Girl's Guide to Dating, knows anxiety. She has lived with generalized anxiety disorder for years. Hattie shares immediate, easy-to-use strategies for tackling your social anxiety disorder and creating healthy habits. Featuring expert advice from foreword writer and registered psychotherapist Kyle MacDonald, the tools in this book will help you beat your anxiety and reveal your most confident self.

Once a teenaged mom, Ronessa "Ronne" Brown defeated the odds by stepping over the stereotypes surrounding her to take her family's destiny into her own hands. Ronne's "no excuses" mantra transformed their lives, from being stuck an endless cycle of "jobs" to becoming a millionaire - all by teaching herself how to monetize Instagram. And so can you.   

The influx of social media platforms over the past 10 years is the greatest boon to marketing since the creation of the internet. While there is undeniably money to be made from social media marketing, the shear amount of competition makes getting started successfully more difficult than it would otherwise be. If you are looking for the best way to dip your foot into this marketing goldmine, then Social Media Marketing 2019: How to Become an Influencer of Millions on Facebook, Twitter, Youtube & Instagram While Advertising & Building Your Personal Brand is the audiobook for you.

Montessori in Action: Building Resilient Montessori Schools delivers a practical and actionable method to provide a strong Montessori experience for all children, families, and educators. The first of its kind, this book offers listeners a collection of modern and concrete ways to build an equitable and resilient Montessori program.

Noam Chomsky’s backpocket classic on wartime propaganda and opinion control begins by asserting two models of democracy—one in which the public actively participates, and one in which the public is manipulated and controlled. According to Chomsky, "propaganda is to democracy as the bludgeon...

Antiracist professional development for white teachers often follows a one-size-fits-all model, focusing on narrow notions of race and especially white privilege at the expense of more radical analyses of white supremacy. Frustrated with this model, Zachary A. Casey and Shannon K. McManimon, both white teacher educators, developed a two-year professional development seminar called "RaceWork" with eight white practicing teachers committed to advancing antiracism in their classrooms, schools, and communities.

In Who's in My Classroom?, accomplished educator and author delivers an inspirational and practical combination of true stories from teens in Youth Communication's award-winning writing program and the most current educational research. The book links theories of adolescent development and identity formation to best practices in real-world classrooms where teachers strive to form supportive relationships with students.

Since the boom of social media in the mid-2000s, tens of millions of people have started their own platforms in hopes of creating success on their own terms. But with great visibility comes great vulnerability. We become riddled with self-doubt and trapped performing a version of what we believe will be acceptable to others—optimized for more external approval and algorithmic success. What if the mere act of being followed—including the criticism, judgment, and expectation social media creates—could actually become a tool for your personal growth?

Conflict Resolution builds on positive approaches to support other people and build bridges to reach a satisfactory solution for all parties. This audio book encourages you to accept conflict as a normal part of everyone’s life so you can move on productively to deal with it, rather than get depressed by the presence of conflict in your life and work.

Today, a large number of companies still don't have a strategic approach to social media. Others fail to calculate how effective they are at social media, one of the critical components of implementing any social media strategy. When companies start spending time and money on their social media efforts, they need to create an internal plan that everyone can understand. Maximize Your Social offers a clear vision of what businesses need to do to create - and execute upon - their social media for business road map. 

While our investments should bring returns that meet our needs for expected and unexpected life events, our investments can also be a powerful extension of our values, intentions, and commitments: we can invest in what we care about. The Social Justice Investor is ready to help you put your money where your values are. This step-by-step guide to personal finance removes all the technical jargon and introduces you to the basic building blocks of investment management.

Disability critiques of architecture usually emphasize the need for modification and increased access, but The Architecture of Disability calls for a radical reorientation of this perspective by situating experiences of impairment as a new foundation for the built environment. With its provocative proposal for "the construction of disability," this book fundamentally reconsiders how we conceive of and experience disability in our world.

In Shame-Free Parenting, author Craig Knippenberg takes on the trend of hypervigilant parenting and offers a compassionate guide to navigating the complexities of parenting with resilience and authenticity. With sections that address pivotal aspects of raising children, Knippenberg equips parents with practical strategies to forge strong connections while fostering independence. From managing emotions to setting boundaries, this book encourages parents to embrace their own imperfections—it's okay to lose it sometimes, even relax!-and work toward growth.

In Reconnect: Building School Culture for Meaning, Purpose, and Belonging, a team of distinguished educators from Teach Like a Champion and Uncommon Schools deliver practical guidance and concrete advice for teachers, administrators, and community members who seek to dramatically improve the lives of children and young people by fostering a sense of belonging in schools. In the book, you'll find hands-on solutions to build or rebuild students' sense of shared work and community in an era of increasing isolation and disconnections.

There’s no doubt that technology has made it easier to communicate. It’s also easier to shut someone out when we are confronted with online discourse. Why bother to understand strangers - or even acquaintances - when you can troll them, block them, or just click “Unfriend” and never look back? However briefly satisfying that might be, it’s also potentially eroding one of our most human traits: empathy.

John Galt, the fictional character from Ayn Rand's best-selling novel Atlas Shrugged has come to embody the individualist capitalist who acts in his own enlightened self interest, and in doing so lifts the world around him. Now, in I Am John Galt (2011), inspiring stories are gathered with the keen insight and analysis of well-known market commentator Donald Luskin and business writer Andrew Greta.

Sixteen-year-old climate activist Xiuhtezcatl Martinez and his group the Earth Guardians believe that choices made now will have a lasting impact on the world of tomorrow, and they want to ensure a positive, just, and sustainable future. Beginning with their empowering story, We Rise explores many aspects of effective activism and provides step-by-step information on how to start and join solution-oriented movements.

Racial Emotion at Work is an invitation to understand our own emotions and associated behaviors around race—and much more. With this surprising and timely book, Tristin K. Green takes us beyond diversity trainings and other individualized solutions to discrimination and inequality in employment, calling for sweeping changes in how the law and work organizations treat and shape racial emotions.