Content Marketing Advertising
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They Ask, You Answer
- A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer, Revised & Updated
- Written by: Marcus Sheridan
- Narrated by: Marcus Sheridan
- Length: 9 hrs and 32 mins
- Unabridged
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They Ask, You Answer is a straightforward guide filled with practical tactics and insights for transforming your marketing strategy. This new edition has been fully revised and updated to reflect the evolution of content marketing and the increasing demands of today's internet-savvy buyers.
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great book on content marketing
- By Chinmaya D. on 26-10-22
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They Ask, You Answer
- A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer, Revised & Updated
- Narrated by: Marcus Sheridan
- Length: 9 hrs and 32 mins
- Release Date: 24-12-19
- Language: English
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In today's digital age, the traditional sales funnel-marketing at the top, sales in the middle, customer service at the bottom - is no longer effective. To be successful, businesses must obsess over the questions, concerns, and problems their buyers have....
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Regular price: ₹586.00 or 1 Credit
Sale price: ₹586.00 or 1 Credit
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The Content Marketing Handbook
- How to Double the Results of Your Marketing Campaigns
- Written by: Robert W. Bly
- Narrated by: Barry Abrams
- Length: 8 hrs and 49 mins
- Unabridged
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The Content Marketing Handbook helps entrepreneurs, marketers, and small business owners understand the true role of content within integrated multichannel marketing campaigns, avoid wasting time and money by giving away content with no ROI, and instead skillfully create content that builds trust, stimulates interest, and ultimately gets more orders for what they are selling.
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The Content Marketing Handbook
- How to Double the Results of Your Marketing Campaigns
- Narrated by: Barry Abrams
- Length: 8 hrs and 49 mins
- Release Date: 18-02-20
- Language: English
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The Content Marketing Handbook helps entrepreneurs, marketers, and small business owners understand the true role of content within integrated multichannel marketing campaigns....
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Regular price: ₹586.00 or 1 Credit
Sale price: ₹586.00 or 1 Credit
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The New Rules of Marketing and PR (8th Edition)
- How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly
- Written by: David Meerman Scott
- Narrated by: Stephen Bowlby, David Meerman Scott
- Length: 16 hrs and 51 mins
- Unabridged
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The latest edition of The New Rules of Marketing and PR has been completely revised and updated to present the most innovative methods and cost-effective strategies. The most comprehensive update yet shows you details about the pros and cons of AI and machine learning to automate routine tasks. Your life is already AI-assisted. Your marketing should be too, but there are challenges to be aware of.
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The New Rules of Marketing and PR (8th Edition)
- How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly
- Narrated by: Stephen Bowlby, David Meerman Scott
- Length: 16 hrs and 51 mins
- Release Date: 06-09-22
- Language: English
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The eighth edition of the pioneering guide to generating attention for your idea or business, jam-packed with new and updated techniques....
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Regular price: ₹820.00 or 1 Credit
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Black Ops Advertising
- Native Ads, Content Marketing, and the Covert World of the Digital Sell
- Written by: Mara Einstein
- Narrated by: Tamara Marston
- Length: 7 hrs and 49 mins
- Unabridged
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Black Ops Advertising dissects this rapid rise of "sponsored content," a strategy whereby advertisers have become publishers and publishers create advertising - all under the guise of unbiased information. Covert selling, mostly in the form of native advertising and content marketing, has so blurred the lines between editorial content and marketing message that it is next to impossible to tell real news from paid endorsements.
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loved it
- By pooja on 11-09-22
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Black Ops Advertising
- Native Ads, Content Marketing, and the Covert World of the Digital Sell
- Narrated by: Tamara Marston
- Length: 7 hrs and 49 mins
- Release Date: 13-09-16
- Language: English
- From Facebook to Talking Points Memo to the New York Times, often what looks like fact-based journalism is not. It's advertising....
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Regular price: ₹668.00 or 1 Credit
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Brand, Meet Story
- How to Create Engaging Content to Win Business and Influence Your Audience
- Written by: Heather Pemberton Levy
- Narrated by: Karen Saltus
- Length: 1 hr and 51 mins
- Unabridged
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Think of the last great article you read or the last great speech you heard. Chances are, if you remember one key message, you also remember one compelling story. That's because the best content starts with a story. When it comes to marketing, the best business content starts with a story the audience cares about, not the brand's message about what it wants to sell them.
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Brand, Meet Story
- How to Create Engaging Content to Win Business and Influence Your Audience
- Narrated by: Karen Saltus
- Length: 1 hr and 51 mins
- Release Date: 30-09-16
- Language: English
- Heather Pemberton Levy describes the Story Comes First method, a practical approach that combines techniques from journalism and fiction writing to help brands tell stories....
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Top of Mind
- Use Content to Unleash Your Influence and Engage Those Who Matter to You
- Written by: John Hall
- Narrated by: Scott Pollak
- Length: 5 hrs and 14 mins
- Unabridged
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What do many successful businesses and leaders have in common? They're the first names that come to mind when people think about their particular industries. How do you achieve this level of trust that influences people to think of you in the right way at the right time? By developing habits and strategies that focus on engaging your audience, creating meaningful relationships, and delivering value consistently, day in and day out. It's the winning approach John Hall used to build Influence & Co. into one of “America's Most Promising Companies”, according to Forbes.
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Top of Mind
- Use Content to Unleash Your Influence and Engage Those Who Matter to You
- Narrated by: Scott Pollak
- Length: 5 hrs and 14 mins
- Release Date: 20-07-21
- Language: English
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Position yourself for success by establishing and developing content-driven relationships that keep you and your brand Top of Mind....
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The Native Advertising Advantage
- Build Authentic Content That Revolutionizes Digital Marketing and Drives Revenue Growth
- Written by: Mike Smith
- Narrated by: Dave Clark
- Length: 5 hrs and 8 mins
- Unabridged
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An industry insider reveals the next generation of marketing - and provides the insight you need to use it to beat the competition.
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The Native Advertising Advantage
- Build Authentic Content That Revolutionizes Digital Marketing and Drives Revenue Growth
- Narrated by: Dave Clark
- Length: 5 hrs and 8 mins
- Release Date: 07-08-21
- Language: English
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An industry insider reveals the next generation of marketing - and provides the insight you need to use it to beat the competition....
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Regular price: ₹469.00 or 1 Credit
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A Guide to Executing Film Content
- What Every Advertiser Needs to Know
- Written by: Caroline Reed
- Narrated by: Kelley Buttrick
- Length: 48 mins
- Unabridged
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A Guide to Executing Film Content is a concise roadmap for advertisers, demonstrating how to navigate the complexities of managing and collaborating with external creative partners.
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A Guide to Executing Film Content
- What Every Advertiser Needs to Know
- Narrated by: Kelley Buttrick
- Length: 48 mins
- Release Date: 12-10-23
- Language: English
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A Guide to Executing Film Content is a concise roadmap for advertisers, demonstrating how to navigate the complexities of managing and collaborating with external creative partners....
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Regular price: ₹187.00 or 1 Credit
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