Global Business

Corporate social responsibility, sustainability, and acting ethically are all accepted business aims, but their meaning and implementation in a global context is far less clear-cut. Global Business Ethics cuts through the confusion to provide a coherent basis for ethical decision-making within the complications of the international business landscape.

At the intersection of reverse innovation and design thinking, you can find opportunities to create innovations that are Global by Design. We are living in an era when innovators must turn their sights to the global stage as never before, to both solve wicked problems facing the world and...

Diese Business Spotlight Audio Ausgabe beleuchtet Themen von nachhaltigem Kreuzfahrtreisen über Herausforderungen der Sexualwellness-Branche bis zur Wirtschaftslage Sri Lankas und die Bedeutung guter Präsentationsfähigkeiten im Business.

In a business world that spans several continents, it is no longer common for everyone to speak English as a first language. Whether you speak English as a first, second, or even third language, intercultural business communication means that getting it right first time has never been more important for you and your organization. English can never be standardized in the global and digital marketplace; instead, we can learn how to customize business English according to our own values and culture and communicate successfully across borders.

Penguin presents the audiobook edition of Superfreakonomics by Stephen J. Dubner and Steven Levitt, read by Stephen J. Dubner. Steven Levitt, the original rogue economist, and Stephen Dubner have been working hard, uncovering the hidden side of even more controversial subjects, from charity to...

From adventure to indenture, martyrs to merchants, Partition to plantation, from Kashmir to Kerala, Japan to Jamaica and beyond, the many facets of the great migrations of India and the world are mapped in India Moving, the first book of its kind. To understand how millions of people...

Read by author Soumaya Keynes 'An amazing book' – Paul Krugman, Nobel laureate in economics 'Timely, witty and wise' – Tim Harford, broadcaster and bestselling author of The Undercover Economist 'A breezy, low-jargon guide' – Helen Lewis, bestselling author of The Genius Myth A witty...

Brought to you by Penguin. 'Impeccably researched and sumptuous in its detail... It's a page-turner' The Economist 'This book tells the story brilliantly... Well-paced and cleverly organised. It also draws some devastating conclusions' The Sunday Times 'A riveting account of the intertwining of...

"This is more than a post-mortem of a hit game; it's the anatomy of a cross-media phenomenon that soared across industries." John Schulte "Essential reading for anyone in the games industry." Nitish Mittersain Billions of downloads. Global recognition. Presence in Hollywood, Netflix, Roblox...

At Independence, Pandit Jawaharlal Nehru, India’s first prime minister, embarked upon a political and an economic project. His political project―to put India on the democratic path―was a resounding success.This success, though, was marred by an equally resounding failure of Nehru’s...

LONGLISTED AS A FINANCIAL TIMES AND SCHRODERS BUSINESS BOOK OF THE YEAR AWARD SHORTLISTED FOR THE ROYAL SOCIETY TRIVEDI SCIENCE BOOK PRIZE An illuminating tour through the manufacturing world and its seismic influence on our lives, from internationally renowned expert Tim Minshall We live in a...

Why are so many of our fellow citizens disentangling from the political and economic future of India to invest in the destiny of other nations? Are Non-Resident Indians turning irreversibly into Non-Returning Indians? Is enhancing soft power a fair trade off for losing priceless human capital?...

A look at business model innovation's crucial role in today's global business environment. Showing organizations how business model innovation should be a key focus area in today's global economy, this book features cases from businesses around the globe that have developed customized business models and achieved spectacular levels of performance.

As president of the World Bank for a decade, James Wolfensohn tackled world poverty with a passion and energy that made him a uniquely important figure in a fundamental arena of change. Using a lifetime of experience in the banking sector, he carved a distinct path in Asia, Africa, Latin America, and Europe for the institution that serves as the major lender to the world's poor.

A groundbreaking blueprint for mastering “cross-pressures” in a rapidly changing world, teaching leaders to execute and innovate, think locally and globally, and project ambition and statesmanship alike—from a Stanford Business School lecturer and consultant to some of the biggest and most...

From Aristotle and Thomas Aquinas, to Adam Smith and John Maynard Keynes, to the top economic thought leaders of today, The Economics Book is the essential audio reference for students and anyone else with an interest in how economies work. An easy-to-follow style, succinct quotations, and...

This audiobook is narrated by an AI Voice. This is an audio adaptation of the ⁠OpenStax Principles of Marketing textbook⁠. The audiobook is produced by ⁠Audileo⁠. What OpenStax says about their textbook: Principles of Marketing is designed to meet the scope and sequence for a...

Conventional wisdom says most startups need to be in Silicon Valley, started by young engineers around a sexy new idea and backed by VC funding. But as Mikkel Svane reveals in Startupland, the story of founding Zendesk was anything but conventional. Founded in a Copenhagen loft by three 30-something friends looking to break free from corporate doldrums, Zendesk Inc. became one of the hottest enterprise software companies, rapidly growing with customers in 150 countries. But its success was anything but predestined.

A stirring case for a wholesale reimagining of the framing, tactics, and goals we employ in our journey to heal from ecological destruction With research and insight, Charles Eisenstein details how the quantification of the natural world leads to a lack of integration and our “fight”...

What explains the massive worldwide success of video games such as Fortnite, Minecraft, and Pokemon Go? Game companies and their popularity are poorly understood and often ignored from the standpoint of traditional business strategy. What lessons can we draw from its major successes and failures about the future of entertainment?