History Social Media

This gripping book traces the evolution of brainwashing from its beginnings in torture and religious conversion into the age of neuroscience and social media. When Pavlov introduced scientific approaches, his research was enthusiastically supported by Lenin and Stalin, setting the stage for major breakthroughs in tools for social, political, and religious control. 

The influx of social media platforms over the past 10 years is the greatest boon to marketing since the creation of the internet. While there is undeniably money to be made from social media marketing, the shear amount of competition makes getting started successfully more difficult than it would otherwise be. If you are looking for the best way to dip your foot into this marketing goldmine, then Social Media Marketing 2019: How to Become an Influencer of Millions on Facebook, Twitter, Youtube & Instagram While Advertising & Building Your Personal Brand is the audiobook for you.

Based on Donald Miller’s bestselling book?Building a StoryBrand, Claire Diaz-Ortiz applies the seven principles of the StoryBrand Framework to help you build an effective, long-lasting social media plan for your brand. Most business owners are blindly guessing at their social media strategy...

A seminal and controversial figure in the history of political thought and public relations, Edward Bernays pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed the "engineering of consent". During World War I, he was an integral part of the US Committee on Public Information, or CPI, a powerful propaganda apparatus that was mobilized to package, advertise, and sell the war to the American people as one that would "Make the World Safe for Democracy".

In 1970, C. T. Vivian, a close colleague of Martin Luther King, Jr. and a member of his executive staff, sat down to take stock of the civil rights movement and the progress it had made. His assessment was that it failed, and that the blame lay in the existence of myths about America. As prophetic today as it was fifty years ago, Vivian's voice rings out as a critique and a call to action for a society in deep need of justice and peace. The Black struggle for independence is more of an uphill climb than ever.

Early True Believers: The Untold Story of Silicon Alley is a 1990s saga of ambition and innovation set in Manhattan’s Silicon Alley, a swath of downtown that served as New York City’s nerve center of tech entrepreneurship. The series features the stories of a forgotten cohort of early internet visionaries, countercultural social networks, the digital gold rush, and the lavish events that came with it, including one held in an underground Tribeca bunker that abruptly ended in a police raid—a harbinger of the upheaval to come.

Nobody meant for this to happen. Facebook didn't mean to facilitate a genocide. Twitter didn't want to be used to harass women. YouTube never planned to radicalise young men. But with billions of users, these platforms need only tweak their algorithms to generate more 'engagement'. In so doing, they bring unrest to previously settled communities and erode our relationships. Social warming has happened gradually - as a by-product of our preposterously convenient digital existence.

In this era of government gridlock, economic and ecological devastation, and seemingly intractable global violence, our future is ever more ripe for - and in need of - fresh, creative reimagining. With her clear-eyed, inspiring, and sweeping vision of a possible global renaissance in the new millennium, Barbara Marx Hubbard shows us that our current crises are not the precursors of an apocalypse, but the natural birth pains of an awakened, universal humanity.  

In today’s chaotic world, where the multiplication of information sources creates competing narratives, credibility is the key to winning the war of ideas. This is the reason why governments and corporations resort to astroturfing - creation of ostensibly grassroots movements set up to advance political agendas and commercial campaigns. The democratization of information and polarization of politics offer a perfect storm.

What really drives our decisions? Where do language and memory come from? Why do our minds sometimes seem to work against us? Psychologists have long attempted to answer these questions, seeking to understand human behavior, feelings, and thoughts. But how to explore something so elusive?

Cuando El chavo del ocho se estrenó en los años 70, el programa ofrecía un retrato poco común de la vida de la clase trabajadora que resonó en la gente de toda América Latina. En el pico de su popularidad, 350 millones de personas lo sintonizaban cada semana. Y durante casi 50 años, el legado de “el chavo” se mantuvo vivo a través de una creciente base de fans multigeneracional y sus retransmisiones diarias. Hasta 2020, cuando El Chavo dejó de emitirse repentinamente.

America's path to revolution was paved by the great discussions of the Continental Congress, which gathered to address grievances against Great Britain. Adamant that the Colonies remain under British rule, King George III fueled the flames of American independence.

T. W. Adorno (1903-1969) was a German philosopher and social and cultural theorist. His work has come to be seen as increasingly relevant to understanding the pathologies of contemporary society evident in today's climate emergency, the financial crash, the reappearance of fascism in many countries, and the growing instability of the world order. This Very Short Introduction covers Adorno's work and life, explaining his key philosophical concepts and the philosophical background and historical context of Adorno's thinking.

Discover Ancient Greece and Rome like never before with this compendium that begins with creation myth of Uranus and Gaea and includes descriptions and tales of gods both major and minor, as well as mythical creatures and other divinities. Author and scholar E.M. Berens also details how the people of ancient Greece and Rome worshiped, covering sacred sites and customs, as well as their significance. Berens's seminal work offers something for anyone interested in Greek and Roman mythology, whether they are just beginning to learn or are looking to add to already established knowledge.

Against enormous odds and in the face of fierce pushback, the Palestine solidarity movement has succeeded in transforming the landscape of American politics. In this book, two key leaders and former staff of Jewish Voice for Peace (JVP) focus on the important role of anti-Zionist Jewish organizing within the broader Palestine solidarity movement, reflecting on their decade of leadership of JVP and drawing lessons especially relevant to those organizing from a position of solidarity.

It ranges from the wild waters of the North Atlantic, the ice-filled fjords of Greenland and the remote islands of Faroe to the dining tables of London's middle classes, the bacalao restaurants of Spain and the Jewish shtetls of Eastern Europe. As well as following the historical thread and exploring how very different cultures were drawn together by the salt fish trade, John Goodlad meets those whose lives revolve around the industry in the twenty-first century and addresses today's pressing themes of sustainability, climate change, and food choices.

Few legal cases in American history are as riveting as the controversy surrounding the will of Virginia Senator John Randolph (1773-1833), which—almost inexplicably—freed all 383 of his slaves in one of the largest and most publicized manumissions in American history. So famous is the case that Ta-Nehisi Coates has used it to condemn Randolph’s cousin, Thomas Jefferson, for failing to free his own slaves.

Vividly capturing the heady times in the waning months of World War II, Ronald Weber follows the exploits of Allied reporters as they flooded into liberated Paris after four dark years of Nazi occupation. He traces the remarkable adventures of the men and women who lived, worked, and played in the legendary Hôtel Scribe, set in a highly fashionable part of the largely undamaged city. Press jeeps and trailers packed the street outside, while inside the hotel was completely booked with hundreds of correspondents.

Plattformen wie YouTube, Facebook, Twitter oder Amazon sind die neuen sozialen Magneten - Clanbildner einer sich anbahnenden globalen digitalen Stammesgesellschaft. Während die herkömmlichen sozialen Bindungskräfte von Familien, Institutionen, Parteien, Verbänden und Staaten zunehmend schwinden, entstehen um digitale Plattformen wimmelnde Kollektive, die sich wie Schwärme oder Horden ausnehmen. Ihre Benutzer sind "Follower", digitale Gefolgschaft hält die neuen Clans zusammen.

In the early 20th century, World War I was the most devastating event humanity had yet experienced. New machines of war left tens of millions killed or wounded in the most grotesque of ways. The Great War remade the world's map, created new global powers, and brought forth some of the biggest problems still facing us today. But it also birthed a new art form: the horror film, made from the fears of a generation ruined by war. From Nosferatu to Frankenstein's monster and the Wolf Man, the touchstones of horror can all trace their roots to the bloodshed of the First World War.