Neuroscience Creativity

Neural plasticity-the discovery that the brain is capable of rewiring itself-is now widely understood. But what few people have grasped yet is how quickly this is happening, how extensive brain changes can be, and how much control each of us has over the process. In Bliss Brain, famed researcher...

Meet Emily and Paul: The parents of two young children, Emily is the newly promoted VP of marketing at a large corporation while Paul works from home or from clients' offices as an independent IT consultant. Their lives, like all of ours, are filled with a bewildering blizzard of emails, phone...

How do you escape ‘business as usual’ thinking and regularly and reliably create breakthrough ideas? Millions are spent every year in the quest to generate breakthrough ideas to drive growth. Yet fewer than 25% of people believe they’re doing a good job of harnessing creativity to get to big ideas. The Breakthrough Brain helps you harness human creativity with the digestible, inspiring and immensely practical Neuroscience of Creativity framework.

AI can produce more, faster than ever. But can it replace your judgement, resilience, creativity and ability to lead people? As artificial intelligence transforms the workplace, many experienced professionals are asking an uncomfortable question: Will I still be relevant? The Human Edge offers a...

It is evident that some of the most powerful brands are deeply embedded in our unconscious emotions and memories. The purpose of this book is to develop an understanding of the link between the human brain and brand management principles as well as activities. It will educate readers about...

Brought to you by Penguin. Blending science and personal stories with practical tips, neuroscientist Dr Joseph Jebelli reveals how new research is solving the mystery of the brain at rest, with profound implications for intelligence, creativity and even life expectancy. We are constantly told to...

The cutting edge of neurolinguistics meets the spiritual wisdom of the ages in a handbook of key words that literally rewire our brains. New discoveries in biology and the neurosciences are revealing how the structure of language-the words we think and speak-can actually change the way the...

A revolutionary new approach to ADD/ADHD featuring cutting-edge research and strategies to help readers thrive, by the bestselling authors of the seminal books Driven to Distraction and Delivered from Distraction “An inspired road map for living with a distractible brain . . . If you or your...

Escape burnout and master deep work with the neuroscience of effortless productivity. When your morning commute is filled with anxiety and your workday feels like an endless battle against distraction, accessing a motivated, clear-headed state can seem impossible. This audio experience...

Bloomsbury presents Mirror Thinking by Fiona Murden, read by Bea Holland. Parents, friends, teachers, relatives, and even work colleagues – from the people close to us to those we never even meet – other people are constantly shaping who we are. The mirror neuron is a part of the brain that...

From Joseph Jebelli, PhD, neuroscientist and author of In Pursuit of Memory, a narrative exploration of the science of doing nothing and its benefits for the brain and body. We are constantly told to make the most of our time. Work harder, with more focus. Stop procrastinating. Optimize. To be...

This program is read by the author. A landmark audiobook about how we form habits, and what we can do with this knowledge to make positive change We spend a shocking 43 percent of our day doing things without thinking about them. That means that almost half of our actions aren’t conscious...

In the aftermath of a shattering illness, Lonni Sue Johnson lives in a "perpetual now," where she has almost no memories of the past and a nearly complete inability to form new ones. The Perpetual Now is the moving story of this exceptional woman, and the groundbreaking revelations about memory...

Brought to you by Penguin. Why should we learn more than one language? Can it change the way we think? Does it have the power to transform how we see the world? You may think you speak only one language. In fact, your mind is interpreting multiple codes of communication. Some people speak...

What are the upper limits of human potential? At the intersection of flow states, mystical experiences, peak performance, and psychedelics lies a mysterious space of possibility. In Mapping Cloud Nine, bestselling author and award-winning journalist Steven Kotler takes us on a heady thrill ride...

Nur wir Menschen sind in der Lage, unsere Lebenswelt immer besser nach unseren eigenen Vorstellungen zu gestalten. Indem wir uns aber immer perfekter an die so gestaltete Lebenswelt anpassen, verlieren wir allzu leicht auch unsere Fähigkeit, immer wieder nach neuen Wegen zu suchen und dabei aus den eigenen Fehlern zu lernen. Doch: Wir sind frei, wir haben die Wahl. Wir können diese selbstverständlich gewordenen Vorstellungen hinterfragen, wir können sie loslassen und uns entscheiden, unser Leben und unser Zusammenleben anders zu gestalten.

NEW YORK TIMES BESTSELLER A life-altering, science-backed exploration of the healing power of art, which has now been proven to help lower stress, supercharge learning and creativity, extend your lifespan, and combat loneliness. “This book blew my mind!”—Angela Duckworth, #1 New York...

A powerful, compassionate investigation of why it’s so hard to change your mind—and the transformative effects that follow when you do—by the internationally bestselling author of You Are Not So Smart "A riveting read on the art and science of persuasion . . . In a time when too many minds...

Will climate change force a massive human migration to the Northern Rim? How does our sense of morality arise from the structure of the brain? What does the latest research in language acquisition tells us about the role of culture in the way we think? What does current neurological research...

Unlock the untapped power within you — discover the profound wisdom of your animal mind. Bestselling psychologist Steve Biddulph reveals a groundbreaking insight: we possess not just one, but two minds. While our familiar, analytical mind dominates in today’s busy, modern world, our primal...