Smart Brain

Whether your goal is making more sales, coming up with better business plans, or simply finding ways to make extra money, Get Smart! will serve as your personal express elevator going straight to the top!

This is the story of how your life shapes your brain and how your brain shapes your life. Locked in the silence and darkness of your skull, the brain fashions the rich narratives of your reality and your identity. Join renowned neuroscientist David Eagleman for a journey into the questions at the heart of our existence. What is reality? Who are 'you'? How do you make decisions? Why does your brain need other people? How is technology poised to change what it means to be human?

One of the most complicated and advanced computers on Earth can't be purchased in any store. This astonishing device, responsible for storing and retrieving vast quantities of information that can be accessed at a moment's notice, is the human brain. How does such a dynamic and powerful machine make memories, learn a language, and remember how to drive a car? What habits can we adopt in order to learn more effectively throughout our lives? The answers to these questions are merely the tip of the iceberg in The Learning Brain.

In Brain Rules for Baby, Dr. John Medina shares what the latest science says about how to raise smart and happy children from zero to five. This book is destined to revolutionize parenting. Just one of the surprises: The best way to get your children into the college of their choice? Teach them impulse control. Brain Rules for Baby bridges the gap between what scientists know and what parents practice.

In his New York Times best seller Brain Rules, Dr. John Medina told us how our brains really work—and why we ought to redesign our workplaces and schools. Now, in Brain Rules for Baby, he shares what the latest science says about how to raise smart and happy children from zero to five.

For the first time in history, we have instantaneous access to the world's knowledge. There has never been a better time to learn, to create and to improve ourselves. Yet, rather than being empowered by this information, we're often overwhelmed, paralysed by believing we'll never know or remember enough. This eye-opening and accessible guide shows how you can easily create your own personal system for knowledge management, otherwise known as a Second Brain.

Are you smart, scattered, and struggling? You're not alone. Cutting-edge research shows that today's 24/7 wired world and the growing demands of work and family life may simply max out the part of the brain that manages complex tasks. That's especially true for those lacking strong executive skills - the core brain-based abilities needed to maintain focus, meet deadlines, and stay cool under pressure.

In business and in life, you must be smart to get ahead. As things shift and change quickly, you need to tap in to your brain - learn how to think smartly - in order to make sure that you maximize your opportunities. In Get Smart!, internationally acclaimed business guru, speaker, author, and productivity expert Brian Tracy has laid the groundwork on how to easily reconfigure your negative thinking patterns and habits and reprogram your brain to achieve its maximum potential.

Meet Emily and Paul: The parents of two young children, Emily is the newly promoted VP of marketing at a large corporation while Paul works from home or from clients' offices as an independent IT consultant. Their lives, like all of ours, are filled with a bewildering blizzard of emails, phone...

It is evident that some of the most powerful brands are deeply embedded in our unconscious emotions and memories. The purpose of this book is to develop an understanding of the link between the human brain and brand management principles as well as activities. It will educate readers about...

Brain Power will explain the science behind what really affects our brains, as well as providing practical tips and exercises to improve and maintain brain function into old age. An essential guide for living better for longer. Packed full of exercises and practical tips to keep our most vital organ in shape, and breaking down the science between brain function and how sleep, exercise, diet and even socializing are imperative for maintaining our grey matter.

The 20th anniversary edition of the definitive classic on defeating obsessive-compulsive behavior, with all-new material from the author. An estimated 5 million Americans suffer from obsessive-compulsive disorder (OCD) and live diminished lives in which they are compelled to obsess about...

Despite our best efforts, most of the time, we act without thinking. We make poor decisions. But this isn’t our fault! It’s just how our brains are programmed. Now, you don’t have to be a scientist to understand how to use your brain’s instincts to your advantage instead of your downfall. Build a Better Brain has one goal: to help you improve your life by understanding how your brain works and learning to taking advantage of it.

Brought to you by Penguin. Why do some people become radicalized? Who is most susceptible to ideological thinking? Can we unchain our minds from toxic dogmas? Regardless of your political stance, this book will challenge you to reassess your convictions – and what they are doing to your brain...

A manual for relating to the brain in a revolutionary new way, Super Brain shows you how to use your brain as a gateway for achieving health, happiness, and spiritual growth. Two pioneers, bestselling author and physician Deepak Chopra and Harvard Medical School professor Rudolph E. Tanzi, one...

Hey, smart girl! Are you looking to boost that GPA even more? Believe it or not, yoga can help you do that. Learn all the best yoga poses for building your mental muscle and staying healthy at the same time.

As heard on BBC Radio 4 Start the Week A New Scientist Best Book of the Year A Next Big Ideas Club Book of the Year ‘Excellent’ – Geoffrey Hinton, the ‘godfather of AI’ and Nobel laureate in Physics ‘An indispensable guide to both ourselves and the coming age of AI’ – Mustafa...

Sleep is Kerry Bajaj's superpower. Her daughters Leela, 5, and Rumi, 3, have slept at 7 pm since they were 7 months old. After moving to India with her husband Karan, Kerry's been bombarded with questions about their perfect sleep regimen.Find all her answers in Sleep, Baby, Sleep: A Bedtime...

Neuroscientist Amir Raz shares decades of research and case studies to show how suggestion changes the brain and shapes our behavior—and how we can protect ourselves from and harness suggestibility in our own lives. Suggestions can make cheap wine taste like Château Margaux, warp our...

Just over 125,000 years ago, humanity was going extinct until a dramatic shift occurred—Homo sapiens started tracking the tides in order to eat the nearby oysters. Before long, they’d pulled themselves back from the brink of extinction. What saved us during that period of endangerment? The...