Branding Democrats cover art

Branding Democrats

Written by: Ken Weber Daryl Weber and Gabriella Martin
  • Summary

  • Welcome to the Branding Democrats podcast – your field guide to helping Democrats win before it's too late. Our hosts, Ken and Daryl, are renowned industry experts and authors of the book Branding Democrats: A Top-to-Bottom Reimagining of Campaign Strategies.

    The truth is: Democrats suck at branding.

    Branding Democrats is the solution. With our expertise in messaging and branding, we’ll lay out a process to transform the public's perception of Democrats, repositioning the party as the people who genuinely care about the well-being of all Americans.


    We examine the current political landscape and some notable case studies of failing Democratic campaigns of the past. We'll show you how to brand Democrats as the party that "fights for the people", how to make that branding personal, and how to differentiate Democratic policies from those of Republicans that prioritize corporations and the wealthiest Americans.


    Let's help Democrats save America from the crazies. Tune in to the Branding Democrats podcast today.


    © 2024 Branding Democrats
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Episodes
  • Why We Need to Give Biden More Credit with Bobby from the Bronx
    Apr 23 2024

    In this episode of the Branding Democrats podcast, we have guest Bobby from the Bronx, a passionate Democrat residing in Barcelona.

    Bobby shares his unconventional political journey, from his initial Republican leanings and a brief flirtation with libertarianism to becoming a staunch advocate for the Democratic Party.

    During our conversation, we discuss public perceptions of Biden, especially in the context of his significant achievements. Bobby, a self-proclaimed Biden cheerleader, recently authored an article highlighting President Biden's accomplishments. Despite Biden's track record, there are still doubts about his ability to lead the country. We emphasize the need for more effective communication of Democratic successes, not just for individual candidates but for the party as a whole.

    Our discussion then transitions to the complex dynamics of the Ukraine conflict and the implications of GOP affiliations with Putin. Bobby argues that supporting Ukraine is not only a moral obligation but also strategically beneficial for the US. We explore how aid to Ukraine has acted as an economic stimulus for American manufacturing and provided invaluable military insights.

    We wrap up the episode talking about the GOP's bizarre alignment with Putin. Russia was once enemy number one in the US and especially with Republicans. How did Vladimir Putin infiltrate the Republican Party? Well, we can thank Traitor Trump for that, whose financial viability depends on Putin.

    To hear more from Bobby:
    Biden Accomplishments Article
    Instagram
    Twitter
    Facebook
    From Red to Blue

    Want to be a part of the Branding Democrats Community?

    Follow us on our social media👇👇👇

    Instagram: @brandingdems

    TikTok: @brandingdems

    Twitter: @brandingdems

    Email gmbrandingdems@gmail.com if you’d like to be a guest on our show.

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    51 mins
  • A Vote for Trump Is a Vote for Putin with @polypolitics
    Apr 9 2024

    In this episode of the Branding Democrats podcast, we are joined by @polypolitics a left-leaning political speaker, creator, and debater.

    This week’s episode focuses on the significance of "movable voters" in the upcoming elections—predominantly young, women, and racially diverse individuals who do not identify with MAGA ideologies. We talk about how Democrats can message to effectively reach these people, particularly on issues of financial security and personal freedoms.

    We then take a deeper dive into the complexities of immigration policy, a hot-button issue likely to influence movable voters. Chris (@polypolitics) emphasizes the need for clear Democratic messaging on their efforts to maintain and enhance border protections while facing Republican obstruction. The discussion reflects on Biden's approach to immigration and the broader implications for the upcoming elections.

    Our conversation turns to the rise of right-wing media and the impact of organizations like Turning Point USA, aiming to indoctrinate America's youth with far-right ideologies. Chris talks about into alarming trends towards Christian nationalism and the potential dark future of America under right-wing theocracy, drawing parallels to historical instances of authoritarian rule. We discuss MAGA's obsession with Putin and how this relationship with Russia threatens the sanctity of our democracy as well as global stability.

    To hear more from PolyPolitics:

    TikTok @polypolitics
    Youtube


    Want to be a part of the Branding Democrats Community?

    Follow us on our social media👇👇👇

    Instagram: @brandingdems

    TikTok: @brandingdems

    Twitter: @brandingdems

    Email gmbrandingdems@gmail.com if you’d like to be a guest on our show.

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    45 mins
  • Trump's Tour de Courts with @chiodosupply4.0
    Apr 2 2024

    In this episode of the Branding Democrats podcast, we are joined by the charismatic creator Chiodo Supply, known as @chiodosupply4.0 on TikTok.

    In our conversation, we explore Trump's financial predicament and his portrayal of the legal proceedings. Chiodo, known for his blunt commentary, does not hold back in expressing his frustrations with the persistent spread of misinformation and the alarming normalization of extreme viewpoints.

    The episode delves into the challenges of messaging and public perception, particularly with how Trump's business failures are perceived by his supporters. Chiodo talks about the dichotomy between Trump's self-proclaimed image as a successful businessman and the reality of his financial losses, discussing the broader implications for how wealth and success are portrayed in political narratives.

    Through our candid discussion, we hope to inspire you all to remain engaged, informed, and hopeful in the ongoing struggle to uphold democracy and social justice.

    Want to hear more from Chiodo?
    TikTok: @chiodosupply4.0 @chiodosupply4ever

    Want to be a part of the Branding Democrats Community?

    Follow us on our social media👇👇👇

    Instagram: @brandingdems

    TikTok: @brandingdems

    Twitter: @brandingdems

    Email gmbrandingdems@gmail.com if you’d like to be a guest on our show.

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    50 mins

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