People are not buying your products or services anymore, they are actually buying the emotions that your brand or product evokes. And the best way to evoke strong emotions is by telling a good story. In this episode related to Content and Video Marketing, Mukti focuses on the following -
1] A real-life branding story of a hotel
2] Why is telling great brand stories so important?
3] Three elements of telling effective brand stories via video
Inclusion and Diversity Video link to learn from - https://www.youtube.com/watch?v=pp6zwKEiiuM&t=44s
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