If you work at a winery, a producer group or region, register for book updates and be the first to hear about live events at www.interpretingwine.com/wf2026

Today's conversation features Melissa Aellen, Linganore Winecellars.

Melissa is my first ever guest from Maryland, a US state with over 80 wineries.

Linganore Winecellars are the largest producer in the state. Sitting on 230 acres of rolling countryside, with 80 acres under vine, producing over 30 grape, fruit, and honey wines.

This conversation leans into discovery, which makes sense as I am yet to visit Maryland.

But this didn't hold us back. As Melissa and I were ultimately able to develop a powerful winery fingerprint, which she is keen to test within the local community.

How did we do? How did we get there? Listen on to find out.

If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/598

If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌

Intro and outro music
The New Investors
http://newinvestors.dk/
Contact: glenn@velournet.dk

GUEST CONTACT: Melissa Aellen, Linganore Winecellars

https://www.linganorewines.com

Date recorded: 25 Nov 2025

Listen and subscribe - https://www.interpretingwine.com/598

CONTACT ME:

Email: hello@interpretingwine.com

Winery Fingerprint series direct links

Series link: https://www.interpretingwine.com/wfpod

Episode link: https://www.interpretingwine.com/598 - Melissa Aellen, Linganore Winecellars

If you work at a winery, a producer group or region, register for book updates and be the first to hear about live events at www.interpretingwine.com/wf2026

Today's conversation features Theresa Breuer, Weingut Georg Breuer in Rheingau, Germany.

I visited the winery in July 2024 at the invitation of Wines of Germany. Theresa shows that applying the model to a multi-generational family business can uncover something quite unique. And their Winery Fingerprint matches perfectly to their business focus of distribution through a network of international partners.

I really love what we discovered together in this episode and how the Winery Fingerprint model accurately and meaningfully captures their story.

If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/597

If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌

Intro and outro music
The New Investors
http://newinvestors.dk/
Contact: glenn@velournet.dk

GUEST CONTACT: Theresa Breuer, Weingut Georg Breuer

https://www.georg-breuer.com

Date recorded: 12 Nov 2025

Listen and subscribe - https://www.interpretingwine.com/597

CONTACT ME:

Email: hello@interpretingwine.com

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Winery Fingerprint series direct links

Series link: https://www.interpretingwine.com/wfpod

Episode link: https://www.interpretingwine.com/597 - Theresa Breuer, Weingut Georg Breuer

If you work at a winery, a producer group or region, register for book updates and be the first to hear about live events at www.interpretingwine.com/wf2026

Today's conversation features Joe Wiens of Lost Ranch Winery.

He provides the ultimate test of the Winery Fingerprint.

Having recently appeared discussing Wiens Cellars.

Across his two projects he's in the Same region - Temecula California. Same person - Joe Wiens. But Very different wineries.

So Is the Winery Fingerprint able to deliver something totally unique and differentiated for each? Listen on to find out what we come out with.

If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/596

If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌

Intro and outro music
The New Investors
http://newinvestors.dk/
Contact: glenn@velournet.dk

GUEST CONTACT: Joe Wiens, Lost Ranch Winery

https://www.lostranchwinery.com

Date recorded: 25 Nov 2025

Listen and subscribe - https://www.interpretingwine.com/596

CONTACT ME:

Email: hello@interpretingwine.com

SOCIAL LINKS:

Instagram - https://www.interpretingwine.com/instagram/

Facebook - https://www.interpretingwine.com/facebook

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Linkedin - https://www.interpretingwine.com/linkedin

Winery Fingerprint series direct links

Series link: https://www.interpretingwine.com/wfpod

Episode link: https://www.interpretingwine.com/596 - Joe Wiens, Lost Ranch Winery

If you work at a winery, a producer group or region, register for book updates and be the first to hear about live events at www.interpretingwine.com/wf2026

Today's conversation features Joe Wiens, Wiens Cellars.

Joe features twice in this series for two different projects, both in Temecula, Southern California, where I visited in June 2025 at the invitation of Temecula Wines. Joe shows that the Winery Fingerprint model can uncover something quite different, even for the same person at different wineries.

With the two projects reflecting the choice offered by Temecula, these two episodes show how projects within the same region can attract different audiences. And give visitors a reason to visit both.

I really love what we discovered together in this episode and how the Winery Fingerprint model accurately and meaningfully captures their story.

If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/595

If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌

Intro and outro music
The New Investors
http://newinvestors.dk/
Contact: glenn@velournet.dk

GUEST CONTACT: Joe Wiens, Wiens Cellars

https://https://www.wienscellars.com

Date recorded: 5 Nov 2025

Listen and subscribe - https://www.interpretingwine.com/595

CONTACT ME:

Email: hello@interpretingwine.com

SOCIAL LINKS:

Instagram - https://www.interpretingwine.com/instagram/

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Winery Fingerprint series direct links

Series link: https://www.interpretingwine.com/wfpod

Episode link: https://www.interpretingwine.com/595 - Joe Wiens, Wiens Cellars

Today's conversation features Steven Thompson of Analemma Wines in Mosier on the Oregon side of the Columbia Gorge.

Hearing his origin story we get a sense of both his deeper motivations and twists and turns on the way. But as you will hear, I believe to break through the noise more effectively they need something much sharper.

And listening back to this episode I really love what we discovered together and based on my own experience of visiting Analemma I think my proposed Analemma Winery Fingerprint can be a powerful tool for more efficient customer outreach and engagement.

If you work at a winery, a producer group or region, register for book updates and be the first to hear about live events at www.interpretingwine.com/wf2026

If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/594

If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌

Intro and outro music
The New Investors
http://newinvestors.dk/
Contact: glenn@velournet.dk

GUEST CONTACT: Steven Thompson, Analemma Wines

https://www.analemmawines.com

Date recorded: 6 November 2025

Listen and subscribe - https://www.interpretingwine.com/594

CONTACT ME:

Email: hello@interpretingwine.com

SOCIAL LINKS:

Instagram - https://www.interpretingwine.com/instagram/

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Winery Fingerprint series direct links (26)

https://www.interpretingwine.com/594 - Steven Thompson, Analemma Wines

If you work at a winery, a producer group or region, register for book updates and be the first to hear about live events at www.interpretingwine.com/wf2026

Brick House should be a familiar name, not just because of their stellar wines, but because Brick House founder Doug Tunnell is a two-time Interpreting Wine guest.

With Savannah having now taken the reins of the operation there is naturally a period of adaptation. A fascinating time to reflect on what made the brand so successful in the first place and what it aspires to be going forward.

I really love what we discovered together in this episode and how the Winery Fingerprint model accurately and meaningfully captures their story.

If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/593

If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌

Intro and outro music
The New Investors
http://newinvestors.dk/
Contact: glenn@velournet.dk

GUEST CONTACT: Savannah Mills, Winemaker at Brick House Vineyards

https://www.brickhousewines.com

Date recorded: 6 November 2025

Listen and subscribe - https://www.interpretingwine.com/593

CONTACT ME:

Email: hello@interpretingwine.com

SOCIAL LINKS:

Instagram - https://www.interpretingwine.com/instagram/

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Winery Fingerprint series direct links (26)

https://www.interpretingwine.com/593 - Savannah Mills, Winemaker at Brick House Vineyards

We close out the Mosaic of Wine series today in the company of Maryam Ahmed, Maryam + Company

The Mosaic of Wine intro

Maryam Ahmed Origin Story - Hospitality focus, Creating a wine brand

Culture - Storytelling development and allowing consumers to participate in the story

Expertise x Challenge - Seeking challenge and having values challenged over time

Service - Field Blends, Challenging the storytelling narrative in regions, Lodi edition

Purpose - Teaching

Contact Details and Outro

If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/592

If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌

Intro and outro music
The New Investors
http://newinvestors.dk/
Contact: glenn@velournet.dk

GUEST CONTACT: Maryam Ahmed, Maryam + Company

https://www.maryamandcompany.com

Date recorded: 28 April 2025

Listen and subscribe - https://www.interpretingwine.com/592

CONTACT ME:

Email: hello@interpretingwine.com

SOCIAL LINKS:

Instagram - https://www.interpretingwine.com/instagram/

Facebook - https://www.interpretingwine.com/facebook

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Linkedin - https://www.interpretingwine.com/linkedin

We continue the Mosaic of Wine series today in the company of Raimonds Tomsons

The Mosaic of Wine intro

Raimonds Tomsons Origin Story - Soviet Union

Culture - Baltics success in sommelier competitions

Expertise - WSET Diploma studies, Training sessions

Challenge - Input needed to acquire wine knowledge

Service - Giving back to sommelier community, Incremental feedback

Purpose - Big Goals and Ambitions

Contact Details and Outro

If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/591

If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌

Intro and outro music
The New Investors
http://newinvestors.dk/
Contact: glenn@velournet.dk

GUEST CONTACT: Raimonds Tomsons

https://www.instagram.com/raimonds.tomsons

Date recorded: 26 April 2025

Listen and subscribe - https://www.interpretingwine.com/591

CONTACT ME:

Email: hello@interpretingwine.com

SOCIAL LINKS:

Instagram - https://www.interpretingwine.com/instagram/

Facebook - https://www.interpretingwine.com/facebook

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