Everyone has heard the saying that a piece of content has nine lives. Some call that repurposing, others say refreshing, but we call it atomization. This week, Kevin and Rachel are joined by Charles Samuel, our VP of Digital Strategy at T3 Custom, to discuss what atomizing content is and why it’s an essential part of any content distribution strategy. We also cover why “repurposing content” is an outdated term and how you should think about it instead.
Learn more about T3 Custom at t3custom.com and speakMoney at speakmoney.xyz
Theme music by Cake Without Candles