Business growth is changing fast, and the teams that win are the ones blending smart leadership with AI that supports the work.

For this upcoming WinsDay, we’re joined by two guests who live at the intersection of strategy, execution, and modern growth.

Debra Andrews is the President and Founder of Marketri, a strategic marketing consultancy focused on B2B growth. She helps companies turn marketing into a revenue driver by combining practical strategy with AI integration, so teams can build thought leadership, generate warm leads, and scale with clarity.

Divya Gugnani is a serial entrepreneur and investor, and the Founder and CEO of 5 SENS. She is also the Co-Founder of Wander Beauty, which was acquired by Nameless CPG.

Divya began her career in investment banking at Goldman Sachs, then worked in private equity and venture capital before building and selling multiple companies. Today, she also invests through Concept to Co, with 80+ investments across two decades.

Topics we’ll cover:

1. Fractional Leadership as the Future of B2B Growth Strategy

2. AI as Co-Pilot in Consumer Brands: What Actually Works

3. AI with Intention: Building Smarter, Not Just Faster, B2B Marketing Programs

4. Social Selling & Livestream Commerce

Join us live on LinkedIn and bring your questions. If you’re building in B2B or consumer, this will give you real ideas you can apply right away.

Leadership rarely follows a straight line.

Sometimes it’s shaped by loss, responsibility, and the decision to step forward when there’s no playbook.

In this upcoming WinsDay conversation, we’re joined by Andi Shaughnessy and Danielle Carter, Co-CEOs and Owners of ExpressIt Delivery, to talk about what it really takes to lead, grow, and scale a business through change.

After the passing of their father, Andi and Danielle stepped into the family business without formal business training and went on to transform ExpressIt into a multi-million dollar, WBENC-certified company operating across multiple states. Along the way, they navigated leadership transitions, operational growth, rebranding, team expansion, and the realities of running a business in a fast-moving industry.

This conversation blends real leadership experience with practical insight for founders, operators, and entrepreneurs who are building in the real world, not just talking about it.

We’ll be diving into:

1. Business & Leadership

2. Women in Business

3. Personal Growth & Resilience

4. Tactical & Inspirational Topics for Entrepreneurs

If you’re interested in leadership development, women-led businesses, scaling operations, or navigating growth through adversity, this episode offers grounded lessons and honest perspectives from leaders who built success by learning on the job and leading with intention.

B2B attention is harder to earn than ever.

Buyers are overwhelmed with content, events are competing for real engagement, and brands are fighting to be remembered, not just seen.

Winning today is not about shouting louder. It is about earning trust, telling sharper stories, and showing up in the right moments.

In this upcoming WinsDay show, we are bringing together two experts who work at the center of visibility, demand, and attention.

Jennifer Galbraith, President of Alestra Marketing, Inc., a communications agency focused on Earned Media Optimization. She helps organizations gain meaningful exposure through media, storytelling, and technology that change behavior, build communities, and drive long-term impact. Jennifer brings a strong perspective on how earned media, messaging, and strategy work together to influence trust and action.

Joining her is Muhammad Moaaz❄️ Nagori, Head of Marketing at ConvergeX Connections and Co-founder at Cloudlead.co He works closely with startups and enterprise teams to improve outbound performance through accurate, curated lead intelligence.

His work focuses on refining top-of-funnel strategy so sales teams stop guessing and start engaging the right accounts with confidence. He brings a data-driven lens to how attention, timing, and relevance shape modern B2B sales and marketing.

Together, the conversation will explore:

1. Earned Media Optimization

2. State of B2B Event Marketing

3. Storybrand Soundbite Strategy

4. Psychology and Attention in B2B Sales and Marketing

If you are responsible for brand visibility, demand generation, events, PR, or sales strategy, this session will give you practical insight into how B2B brands actually earn attention and convert it into trust and growth.

This is a conversation for marketers, founders, and revenue leaders who want to stand out for the right reasons.

Where is the line between influence and manipulation?

In today’s world of marketing noise and manufactured consent, brands face a new challenge: how to connect with integrity while still driving impact.

In this upcoming WinsDay episode, Jessie sits down with Amira K.S. Barger, MBA,CVA,CFRE, Executive Vice President at Edelman, and Katherine Tuominen, Founder of Catalyst Brand Strategy.

Amira brings over 18 years of experience at the intersection of communications, equity, and social impact.

At Edelman, she helps global organizations navigate complex public issues and lead with purpose, using storytelling and strategy to mobilize communities and inspire real change.

Katherine brings her expertise as a brand strategist and storyteller helping conscious brands turn purpose into presence.

With a background spanning global partnerships and wellness brands, she focuses on blending creativity with strategy to build campaigns that connect, convert, and create lasting trust.

Together, they’ll explore what it takes to build ethical brands in a time when influence often crosses into persuasion.

Topics include:

1. When Marketing Becomes Propaganda: The Hidden Architecture Behind a Brand’s Message

2. Simple steps to measure meaningful ROI.

3. From ‘Me’ to ‘We’: Building Belonging in a World of Manufactured Consent

4. Ethical Marketing Is Not An Oxymoron

This conversation will challenge how you think about marketing, purpose, and the power of truth in storytelling.

Revenue teams are under more pressure than ever. More tools, more activity, more noise, yet the same question keeps coming up: what actually drives pipeline and growth?

This WinsDay, we are joined by two leaders who know how to cut through the noise and build teams that perform.

Colleen Goepfert, Growth and Demand Generation Executive and host of Build Without Chaos, has led global GTM programs across B2B SaaS, cybersecurity, and enterprise tech. She focuses on clear positioning, aligned leadership, and integrated demand engines that actually move pipeline instead of creating chaos. Her approach is built on clarity, structure, and execution that earns trust from both buyers and teams.

Dr. Christopher Croner, Ph.D., psychologist and author of Never Hire a Bad Salesperson Again, has spent years studying what makes elite sales performers different. He developed the SalesDrive, LLC assessment, used by hundreds of companies to hire reps with the three unteachable traits that predict long-term sales success. His research explains why many companies keep mis-hiring and how to fix it.

Together, we will break down:

1. Pipeline Growth: Activity vs. Real Impact in GTM

2. Three unteachable traits define sales success

3. Structured Leadership: Why Clarity Beats Urgency Culture

4. Screening for skill causes sales mis-hires

If you want GTM teams that operate with clarity, hire with confidence, and produce consistent revenue outcomes, you will want to be in this conversation.

Everyone has a story, but not everyone knows how to sell it.

And not everyone knows how to sell without ads, either.

This WinsDay, we’re bringing two guests who live and breathe the future of storytelling and sales.

First up, Mellissa Tong, Chief StorySeller at DuckPunk Productions, Inc. After decades in journalism, Hollywood, and brand marketing, she’s helped companies like McDonald's, Wells Fargo, and Verizon turn human stories into real business growth. Mellissa knows how to make people feel something, and how that emotion turns into action.

Joining her is Michael Busby, a sales strategist who has helped generate more than $15M in client revenue without paid ads. Mike teaches founders and small businesses how to replace outdated funnels with human-first selling, community-driven connection, and trust-building systems that scale.

Together, we’re diving into the strategies that are shaping modern growth:

1. StorySelling for Business Growth: Turning Stories Into Sales

2. Why Traditional Sales Funnels Are Dead And What’s Replacing Them

3. The Power of Storytelling in Branding and Marketing

4. How to Drive Big Revenue Growth Without Spending a Dime on Ads

If your brand feels stuck between “trying to stand out” and “trying to stay relevant,” this conversation will show you what actually cuts through today, emotion, trust, clarity, and the kind of storytelling and sales strategy people remember.

Funnels are out. Feeling is in.

This WinsDay, we’re diving into how emotion, authenticity, and creativity are redefining modern marketing and sales.

Joining Jessie Lizak are two guests who know how to build trust and revenue, without relying on massive ad budgets or gimmicks.

Susan Miles, who is a mindset coach for women in sales.

Mauricio SG, our GTM expert!

Topics:

1. Importance of mindset in sales, especially before calls.

2. Organic Reach Isn’t Dead, You’re Just Copying the Wrong People.

3. Key to affirmations actually being impactful for the long run.

4. Secret Reveal

If you care about growth, connection, and building a brand that lasts, this conversation is for you.

The way brands grow is shifting fast. Between evolving trade landscapes, smarter tech, and changing content habits, the playbook for standing out looks nothing like it did a few years ago.

This WinsDay, we’re joined by two innovators who are shaping what modern growth really means:

Ricky Ho, CEO and Co-Founder of SourceReady, brings deep insight into how global trade and sourcing are evolving post-pandemic and how technology is helping brands choose better suppliers, move faster, and scale smarter.

Jesse Wroblewski, CEO and “Supervillain” of Decommoditized.com, helps brands break free from sameness. He challenges the traditional marketing playbook with bold differentiation that builds loyalty and long-term visibility.

We’ll be diving into:

1. Standing Out in a Crowded Market

2. Global Trade Trends: Post-Pandemic Sourcing Strategies

3. The Future of Content Consumption

4. Choosing the Right Suppliers with Tech

If you’re thinking about how to future-proof your brand, whether through smarter sourcing, stronger storytelling, or sharper strategy, this conversation is one you’ll want to catch.