Showing results for "Content and Copywriting" in Business & Careers

Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.

The Content Marketing Handbook helps entrepreneurs, marketers, and small business owners understand the true role of content within integrated multichannel marketing campaigns, avoid wasting time and money by giving away content with no ROI, and instead skillfully create content that builds trust, stimulates interest, and ultimately gets more orders for what they are selling.

Talk Copy to Me is your go-to resource for transforming your business's message into meaningful connections and measurable results. Whether you're diving into SEO, crafting website copy that converts, or building your brand's story, each episode delivers actionable strategies you can implement right away.Your host, Erin Ollila, is a sought-after content strategist and SEO expert who's helped brands like Oracle, Amazon, Hills Pet—as well as many other billion-dollar brands and itty bitty businesses—achieve tens of thousands of monthly website visits...and, more importantly, conversions. ...

Are you looking for a content marketing podcast that’s ready to question the status quo and tackle the future of marketing with rebellious curiosity? Then you’re one of us, the Content Rebels. Join your host, Sarah Spence, Founder and CEO of Australia’s fastest growing content agency, Content Copywriting every Thursday morning as she talks with industry leaders about everything from best practice to culture. Whether you’re a freelancer, a leader, working in house or with an agency, if you want to stay up to date in the marketing world, you won’t want to miss the Content Rebels.

How do you make a good lasting first impression and set the stage for a big contract, or sell products and services directly from your web site? The answer: by writing copy that leads your prospects in precisely the direction you want them to go.

This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers...even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed:

We help entrepreneurs sell more with less effort and less stress... no matter what you sell! We cover topics on sales copy, content marketing, advertising, website sales letters, email marketing, headlines, ad writing and more. WARNING: we are not here to teach copywriters the finer points of copywriting... we're here to make it easy for normal people to use words and pictures to make more sales and get results. And, we have a lot of fun doing it!

The Amplihigher Podcast: On this podcast, we provide information on writing for SEO, how to make your content compelling, and how to increase your business’s visibility and authority through copywriting and content marketing.

Outsourcing copywriting services to The Content Story offers strategic advantages, including access to specialized expertise and the ability to focus internal resources on core business functions. This approach not only enhances the quality of content produced but also drives overall business efficiency and effectiveness.

Based on Donald Miller’s bestselling book?Building a StoryBrand, Claire Diaz-Ortiz applies the seven principles of the StoryBrand Framework to help you build an effective, long-lasting social media plan for your brand. Most business owners are blindly guessing at their social media strategy...

Magic Websites ist ein Podcast rund um die Welt der Webseiten. Von Webdesign, über Copywriting bis Content Marketing ist alles dabei. Drei Experten haben sich den drei Musketieren gleich zusammengetan, um Dich mit unterhaltsamen Anekdoten und ihrem geballten Fachwissen stets auf dem Laufenden zu halten. Zu den Gastgebern: Benny Schey, 39 Jahre alt, meistert die Kunst des maßgeschneiderten Webdesigns und verwandelt deine Vision in präzise digitale Realitäten mit Webflow und Framer. Michael Kaufhold, Copywriter, Fantasy Fantasy Fan und Kampfsportler - Michael ist der Schreiberling unter den ...

Hey there fellow entrepreneur! Welcome to Simple SEO & Marketing. Do you want to grow your business with sustainable traffic sources? Have you heard about the power of Search Engine Optimization- and want to take advantage of it to get more traffic- more eyeballs- on your business? But when it comes down to it- does SEO feel complicated and hard to implement? Are you tired of wondering what in the heck to do with your website to get more traffic to that bad boy and more leads knocking on your door? What if I could tell you that there was a simple, proven system for using SEO, blogging, and ...