Showing results for "Creativity and Marketing" in Personal Success

The hallmark of any exceptional career is the ability to devise innovative solutions for work challenges. Creative thinking skills are vital for your professional advancement.

There are laws of nature, so why shouldn't there be laws of marketing? As Al Ries and Jack Trout—the world-renowned marketing consultants and bestselling authors of Positioning—note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics...

Rework shows you a better, faster, easier way to succeed in business. Most business books give you the same old advice: Write a business plan, study the competition, seek investors, yadda yadda. If you're looking for a book like that, put this one back on the shelf. Read it and you'll know...

New York Times Bestseller! What if scaling wasn’t about working harder—but seeing your business through an entirely new lens? Are you stuck growing 10–20% a year while dreaming of bigger impact—and wondering why scale feels out of reach? Here’s the hard truth: linear growth isn’t...

Professor Michael Ray uses the four tools of faith, absence of judgment, observation, and questions to describe how to release creativity in your personal environment.

Do people see you as the kind of leader you want to be? Are your strongest leadership qualities getting in the way of your greatness? After decades of advising and inspiring some of the most eminent chief executives in the world, Lolly Daskal has uncovered a startling pattern: within each leader...

Two experts who have summited the tallest mountain on each of the seven continents—and scaled the highest peaks in corporate sales and business—examine what it takes to achieve success. In making the grueling journey to the top of Mount Everest, Susan Ershler and John Waechter joined the...

The authors have distilled their 40-plus years of marketing expertise to provide the key to today's competitive marketplace, showing you what makes some products inordinately successful while others fall by the wayside...

What companies need to know—and do—to win and hold on to tomorrow's best employees The workplace of the future is being shaped today by Web 2.0—a collection of breakthrough social media technologies—and by the Millennial Generation, people born between 1977 and 1997. The convergence of...

A stimulating, thought-provoking book that lets you know how to break free of negative behavior, take control of office politics, and prevent difficult, repetitive, and avoidable situations. Reardon—a frequent HuffingtonPost contributor and professor at the Marshall School of Business—arms...

“A personal, provocative, and challenging book for career women who want less guilt, more life.” —Diane Sawyer Womenomics, the groundbreaking New York Times bestseller by Claire Shipman and Katty Kay, is an invaluable guide for this generation of professional women, provide knowledgeable...

‘Together, these two have created a flourishing business’ - Vogue Ditch your day job or set up your side project with this ultimate guide to starting and running your own creative business. The Art of Starting guides you from the first step right through to the everyday running of a...

Read by the author. Game-changing new strategies to outsmart, outmaneuver, and outsell your competition! Salespeople face fierce competition in their pursuit of winning deals. Differences in product features and functions get smaller by the minute and are not always meaningful to buyers. How do...

Read by the author. A step-by-step guide for creatives to transform your passion into a profitable business. Whether you’re a musician, photographer, painter, writer, dancer, singer, or any other creative with aspirations of making a living from your art, this is the perfect time to turn your...

Persuading other people to say ""yes"" is an essential skill in life—whether you're selling a product, an idea, or yourself. Packed with tried-and-true tips and real-life examples, this revised edition walks you step by step through the fundamentals of successful selling, with an emphasis on...

When it comes to strategies, salespeople usually veer toward one of two extremes: operating analytically…or by the seat of their pants. In this groundbreaking audiobook on sales creativity, listeners will learn how to integrate the right-brain aptitude for innovation with the left-brain affinity for logic and process. The result is a fresh, dynamic approach that addresses customers' needs while expanding the salesperson's entire way of thinking.

Delegación y supervisiónLos gerentes son juzgados por los resultados que entregan— y más que nada, esos resultados giran en torno a la habilidad de delegar y supervisar. Te sorprenderás cuan eficiente y fácil de manejar se convierte tu equipo cuando hayas dominado estas habilidades. Esta...

Cuántica Activa Audiolibros se enorgullece en presentar el audiolibro en español: Cómo generar 50 grandes ideas y...aplicarlas. Este audiolibro te enseña las 50 técnicas y herramientas de pensamiento visual más utilizadas en el mundo de los negocios. Te servirá para impulsar tu creatividad y encontrar ideas magníficas. También te explica de forma sencilla y atractiva cómo salir del desierto de las ideas, estimulando todos los caminos posibles.

سارة سيف هي مستشارة للعلامات التجارية الشخصية والاتصالات ، بالإضافة إلى كونها معاون وزير الدولة للإعلام سابقا ومدرّسة سابقة في الجامعة الأمريكية بالقاهرة.تستشير سارة العديد من المنظمات والعلامات التجارية الشخصية في مصر حول كيفية توصيل رسالتهم بأفضل طريقة ممكنة.هدف سارة هو تمكين الأفراد والمؤسسات من التواصل مع جماهيرهم ...

Process is a podcast for creators and makers who struggle to manage the ups and downs of a creative life, despite the impact they make on our world. Hosted by Marcella Chamorro, this show reveals strategies and stories for managing the rollercoaster of creativity. Discover how you can maintain a peaceful mindset throughout your creative journey. While Marcella confesses she isn't a licensed coach or therapist, she shares the practical methods she's used to experience peace of mind and creative flow throughout all her projects. More importantly, she interviews successful entrepreneurs and ...