Showing titles in Consumer Behaviour & Market Research
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Why Nudge?: The Politics of Libertarian Paternalism
- The Storrs Lectures
- Written by: Cass R. Sunstein
- Narrated by: William Hope
- Length: 4 hrs and 56 mins
- Unabridged
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Based on a series of pathbreaking lectures given at Yale University in 2012, this powerful, thought-provoking work by national best-selling author Cass R. Sunstein combines legal theory with behavioral economics to make a fresh argument about the legitimate scope of government, bearing on obesity, smoking, distracted driving, health care, food safety, and other highly volatile, high-profile public issues.
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Why Nudge?: The Politics of Libertarian Paternalism
- The Storrs Lectures
- Narrated by: William Hope
- Length: 4 hrs and 56 mins
- Release Date: 21-06-24
- Language: English
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₹497.01 or free with 30-day trial
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ひとり会員制ビジネス
- 成功事例を豊富に紹介!サブスクの企画からローンチまで
- Narrated by: 石崎 力也
- Length: 2 hrs and 42 mins
- Release Date: 05-07-24
- Language: japanese
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₹377.18 or free with 30-day trial
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Mindmasters (Gary Tiedmann narration)
- The Data-Driven Science of Predicting and Changing Human Behavior
- Written by: Sandra Matz
- Narrated by: Gary Tiedemann
- Length: 6 hrs and 37 mins
- Unabridged
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Columbia Business School professor Sandra Matz reveals in fascinating detail how big data offers insights into the most intimate aspects of our psyches and how these insights empower an external influence over the choices we make. This can be creepy, manipulative, and downright harmful, with scandals like that of British consulting firm Cambridge Analytica being merely the tip of the iceberg. Yet big data also holds enormous potential to help us live healthier, happier lives.
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Mindmasters (Gary Tiedmann narration)
- The Data-Driven Science of Predicting and Changing Human Behavior
- Narrated by: Gary Tiedemann
- Length: 6 hrs and 37 mins
- Release Date: 25-02-25
- Language: English
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₹671.06 or free with 30-day trial
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Diary Of A Man Forced By His Boss To Visit The New Funan Mall
- Written by: RICE media
- Narrated by: Nishad More
- Length: 11 mins
- Unabridged
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There are 3 types of malls in Singapore. The first is the Orchard Mall, filled with Tai-tais, TWGs, and price-tags which can blind you.The second is the Strata Mall; a little shabby, a little eclectic, with the forlorn air of an impending en-bloc. The last is the Capitaland Mall, designed for...
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Diary Of A Man Forced By His Boss To Visit The New Funan Mall
- Narrated by: Nishad More
- Length: 11 mins
- Release Date: 30-12-24
- Language: English
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₹168.58 or free with 30-day trial
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Kiasunomics 2: Economic Insights for Everyday Life
- Written by: Sumit Agarwal, Ang Swee Hoon, Sing Tien Foo
- Narrated by: Timothy Go
- Length: 8 hrs and 21 mins
- Unabridged
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Have you ever wondered how one can save from taxi rides during surge pricing? Why you would shop more under sunny weather? What effects does a bankrupt neighbour have on residents living in the estate? How do people perceive risks during the coronavirus pandemic?...
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Kiasunomics 2: Economic Insights for Everyday Life
- Narrated by: Timothy Go
- Length: 8 hrs and 21 mins
- Release Date: 30-12-24
- Language: English
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₹671.06 or free with 30-day trial
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Mindmasters (Anna Caputo version)
- The Data-Driven Science of Predicting and Changing Human Behavior
- Written by: Sandra Matz
- Narrated by: Anna Caputo
- Length: 6 hrs and 8 mins
- Unabridged
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Columbia Business School professor Sandra Matz reveals in fascinating detail how big data offers insights into the most intimate aspects of our psyches and how these insights empower an external influence over the choices we make. This can be creepy, manipulative, and downright harmful, with scandals like that of British consulting firm Cambridge Analytica being merely the tip of the iceberg.
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Mindmasters (Anna Caputo version)
- The Data-Driven Science of Predicting and Changing Human Behavior
- Narrated by: Anna Caputo
- Length: 6 hrs and 8 mins
- Release Date: 28-01-25
- Language: English
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₹671.06 or free with 30-day trial
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Hoodwinked
- How Marketers Use the Same Tactics as Cults
- Written by: Mara Einstein PhD, Douglas Rushkoff - foreword
- Narrated by: Mara Einstein
- Length: 10 hrs and 43 mins
- Unabridged
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From viral leggings to must-have apps, Dr. Mara Einstein exposes the hidden parallels between cult manipulation and modern marketing strategies in this eye-opening investigation. Drawing from her unique background as both a former MTV marketing executive and a respected media studies professor, she reveals how companies weaponize psychology to transform casual customers into devoted followers.
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Hoodwinked
- How Marketers Use the Same Tactics as Cults
- Narrated by: Mara Einstein
- Length: 10 hrs and 43 mins
- Release Date: 25-03-25
- Language: English
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₹674.18 or free with 30-day trial
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