Showing results by narrator "Erik Synnestvedt" in All Categories

Corporate executives struggle to harness the power of social technologies. Twitter, Facebook, blogs, YouTube are where customers discuss products and companies, write their own news, and find their own deals but how do you integrate these activities into your broader marketing efforts? It's an unstoppable groundswell that affects every industry - yet it's still utterly foreign to most companies running things now. When consumers you've never met are rating your company's products in public forums with which you have no experience or influence, your company is vulnerable.

Jack London was an American author who wrote The Call of the Wild and other books. A pioneer in the then-burgeoning world of commercial magazine fiction, he was one of the first Americans to make a lucrative career exclusively from writing. Here are four of his best stories: "The Whale Tooth", "To Build a Fire", "The House of Pride", and "The House of Mapuhi".

Big data - the enormous amount of data that is created as virtually every movement, transaction, and choice we make becomes digitized - is revolutionizing business. Offering real-world insight and explanations, this audiobook provides a roadmap for organizations looking to develop a profitable big data strategy...and reveals why it's not something they can leave to the I.T. department. Think Bigger is an essential resource for anyone who wants to ensure that their company isn't left in the dust.

If many of your organizations have become more democratic, more resilient, more adaptable, and more transparent, it is because Warren Bennis has provided much of the intellectual and ethical fuel over the past half-century to our most influential and successful leadership experts and practitioners. Still Surprised illuminates how the world-changing ideas of Bennis and his colleagues resulted from the searing crucible of their own encounters, events and experiences.

Business leaders are in charge. They are in charge of people, of budgets, of production lines. Most leaders also believe that they are in charge of their greatest resource - their own brain. But how true is that? The more we understand about how the brain works, the clearer it becomes that our brain often kicks in before we do.

It's cold. The wells of power are weakening and the forces of Night grow strong. The gods are real, and still have some power, mostly to do harm. The Instrumentalities of the Night are the worst of these. Piper Hecht, born Else Tage, survived a battle with the Instrumentalities. Now he's Captain-General of the armies fighting a crusade for Patriarch Sublime V. Intrigues swirl around the throne of the Grail Empire, as the imperial family's enemy, Anne of Menand, raises money to help the perpetually indebted Patriarch finance his crusades.

What is it that separates the doers, leaders, and success stories among us from the dreamers, also-rans, and wannabes? To best-selling author James P. Owen, it's all about having The Try - the quality of giving 110 percent to the task or challenge at hand. In The Try - a dozen true stories of ordinary people who've done extraordinary things across varied fields of endeavor—Owen reveals The Try as a character trait that can be forged in several ways.

Lifelong learning has become a multibillion-dollar business, with more than 60 million adults currently engaged in webinars, webcasts, in-house training, continuing education classes, and more. But it is also an industry in flux, as newcomers topple old-guard organizations that can’t keep pace with the need for instant access to materials and flexible delivery methods, as well as demands for community and connection.

Today’s companies have fewer hierarchical layers. The nature of work is also more virtual, collaborative, and transparent than at any previous time. Information flows move every which way, shifting from top-down to all-in. And the workforce is forever altered, too. Sweeping changes in expectations across backgrounds, experiences, generations, and gender are challenging long-held, inflexible beliefs about the relationship between work and life—and the very meaning of success.

Arnhand, Castauriga, and Navaya lost their kings. The Grail Empire lost its empress. The Church lost its Patriarch, though he lives on as a fugitive. The Night lost Kharoulke the Windwalker, an emperor amongst the most primal and terrible gods. The Night goes on, in dread. The world goes on, in dread. The ice builds and slides southward. New kings come. A new empress will rule. Another rump polishes the Patriarchal Throne. But there is something new under the sun.

Piper Hecht’s first and greatest secret is that he knows how to kill gods. What’s not a secret is that he knowshow to win wars Piper Hecht’s secrets make him dangerous, but his skill and his reputation put him in danger - from his enemies, who fear what he might do, or who want revenge for what he has already done; and from his friends, who want to use his military gifts for their own purposes. His sister Heris and his living ancestor Cloven Februaren, the Ninth Unknown, have made Hecht part of their fight against the return of the dark god Kharoulke the Windwalker.

With phones ringing off the hook, constantly changing to-do lists, and increasingly complicated schedules, having a good memory has become more important than ever. Drawing on the latest research from cognitive experts and psychologists, 30 Days to a More Powerful Memory provides hands-on, practical strategies and exercises that anyone, young or old, can use to sharpen their memory - fast!

These two masters of marketing want to pass their most powerful success strategies on to you! Learn to: slash marketing costs and boost profits by making your business as green and ethical as possible; easily turn your customers, suppliers, and even competitors into your unofficial sales force; understand how to turn business acquaintances into powerful joint-venture partners; cut your advertising budget and build revenues using social media, traditional media, and the power of your own brain - even get paid to do your marketing; and more!

Maybe you know someone who swears by the reliability of psychics or who is in regular contact with angels. Or perhaps you're trying to find a nice way of dissuading someone from wasting money on a homeopathy cure. How do you find a gently persuasive way of steering people away from unfounded beliefs, bogus cures, conspiracy theories, and the like? Longtime skeptic Guy P. Harrison shows you how in this down-to-earth, entertaining exploration of commonly held extraordinary claims.

In this best-selling book, Kouzes and Posner (authors of The Leadership Challenge), explain why leadership is above all a relationship, with credibility as the cornerstone. They provide rich examples of real managers in action and reveal the six key disciplines and related practices that strengthen a leader's capacity for developing and sustaining credibility.

One of the biggest challenges for new managers is how to get the best out of each of their team members so they achieve superior results—and make you, the new manager, look good! In Bare Knuckle People Management authors Sean O’Neil and John Kulisek cut through the crap to show managers how to push their teams to success, not by following fluffy leadership training but by using the skills that got them promoted in the first place. Forget kumbayas or one-minute managing....

Harvey Mackay has written five New York Times best sellers, including one of the most popular business books of all time: Swim with the Sharks Without Being Eaten Alive. Now he returns with the ultimate audio book on how to get, and keep, a job you truly love whether you’re 21, 51, or 71.

Why do so many deals that look good on paper end up in tatters? Deal makers often treat the handshake or signed contract - getting to "yes" - as the final destination in their bargaining journey rather than the start of a cooperative venture. Even worse, most companies reward negotiators on the basis of the number and size of the deals they're signing, giving them no incentive to negotiate deals that actually work.

The world isn’t coming to an end, contrary to what you may have heard. But the media’s near-exclusive focus on conflict and disaster means that the progress and everyday acts of brilliance taking place across the globe go unnoticed. Jurriaan Kamp shows that optimism - intelligent optimism, not a rose-colored-glasses brand of wishful thinking - is good for not only your mind but your body too. He details a whole host of health problems that can actually be linked to pessimism.

Do you remember your first time? People tend to remember the moment they first heard The Rush Limbaugh Show on the radio. For Zev Chafets, it was in a car in Detroit, driving down Woodward Avenue. Limbaugh's braggadocio, the outrageous satire, the slaughtering of liberal sacred cows performed with the verve of a rock-n-roll DJ-it seemed fresh, funny and completely subversive.