Neuroscience Learning

It is evident that some of the most powerful brands are deeply embedded in our unconscious emotions and memories. The purpose of this book is to develop an understanding of the link between the human brain and brand management principles as well as activities. It will educate readers about...

Psychologist and neuroscientist Dr Sabina Brennan uses cutting edge research to demonstrate that the power to manifest the life of our dreams resides within us all. By grounding key manifestation principles in science, Dr Brennan shows that manifesting does not require blind trust or faith in higher powers. Instead, it requires changing how you think and behave, and learning how to harness the power of your brain.

Investigating how your senses work, how you move, and how you think and feel, Neuroscience for Dummies, 2nd Edition is your straightforward guide to the most complicated structure known in the universe: the brain. Covering the most recent scientific discoveries and complemented with engaging anecdotes that help bring the information to life, this updated edition offers a compelling and plain-English look at how the brain and nervous system function.

One of the most complicated and advanced computers on Earth can't be purchased in any store. This astonishing device, responsible for storing and retrieving vast quantities of information that can be accessed at a moment's notice, is the human brain. How does such a dynamic and powerful machine make memories, learn a language, and remember how to drive a car? What habits can we adopt in order to learn more effectively throughout our lives? The answers to these questions are merely the tip of the iceberg in The Learning Brain.

Not long ago, it was thought that the brain you were born with was the brain you would die with, and that the brain cells you had at birth were the most you would ever possess. Your brain was thought to be hardwired to function in predetermined ways. It turns out that's not true. Your brain is not hardwired; it's "softwired" by experience. This book shows you how you can rewire parts of the brain to feel more positive about your life, remain calm during stressful times, and improve your social relationships.

A revolutionary way to discover real sales success and bring new value to your company! Sales is not just about logic and emotion. Extraordinary salespeople are top earners because they understand the deeper levels of the brain and how buyers think. Global sales expert John Asher explores these...

A "fascinating book" that will revolutionize our understanding of the brain and the future of AI (Financial Times) For all of neuroscience's advances, we've made little progress on its biggest question: How do simple cells in the brain create intelligence? Jeff Hawkins and his team discovered...

With schools becoming more competitive and technology becoming increasingly distracting, today's students face a minefield of obstacles to academic success. Doing well in school isn't just a matter of smarts or more studying: It takes good habits, practical tools - and a healthy brain. Change Your Brain, Change Your Grades draws on Dr. Amen's experience as a neuroscientist and psychiatrist as well as the latest brain science to help you study more effectively, learn faster, and stay focused so you can achieve your academic goals.

This book introduces the new and fascinating field of Clinical Neuroscience, which argues that the brain has the power to prevent and treat a variety of neurobiological disorders, from autism to attention deficit disorder. With ground-breaking neuroscience research presented in an accessible, easy-to-understand way The Brain Code teaches listeners how to get the most from their brains and how to access their peak cognitive function.

From University of Washington professor Chantel Prat comes The Neuroscience of You, a rollicking adventure into the human brain that reveals the surprising truth about neuroscience, shifting our focus from what’s average to an understanding of how every brain is different, exactly why our...

Leadership can be learned: New evidence from neuroscience clearly points to ways that leaders can significantly improve how they engage with and motivate others. This book provides leaders and managers with an accessible guide to practical, effective actions, based on neuroscience.

The groundbreaking science of how and why we talk, and how this ability impacts every area of our lives Humans are the only species that can transform internal ideas into talk, whether through speech, writing, or sign language. But why do we have this almost magical, special talent? It turns out...

Howard Gardner's Frames of Mind was that rare publishing phenomenona mind-changer. Widely consumed by the general public as well as by educators, this influential book laid out Gardner's theory of multiple intelligences. In his new book, A Synthesizing Mind, Gardner reflects on his intellectual development and his groundbreaking work, tracing his evolution from bookish child to eager college student to disengaged graduate student to Harvard professor.

The Brain-Based Classroom translates findings from educational neuroscience into a new paradigm of practices suitable for any teacher. The human brain is a site of spectacular capacity for joy, motivation, and personal satisfaction, but how can educators harness its potential to help children reach truly fulfilling goals? Using this innovative collection of brain-centric strategies, teachers can transform their classrooms into deep learning spaces that support their students through self-regulation and mindset shifts.

Keeping students focused can be difficult in a world filled with distractions -- which is why a renowned educator created a scientific solution to one of every teacher's biggest problems. Why is it so hard to get students to pay attention? Conventional wisdom blames iPhones, insisting that...

Why do so many beginners, both children and adults, fail to master chosen skills? The Elements of Skill was inspired by—and addresses—that question with a program based on proven techniques. The book, written by a renowned practitioner of the Alexander Technique, outlines an educational...

In der Nacht vor der Klausur noch schnell den Lernstoff in den Kopf bekommen, das versuchen viele. Doch schon zwei Wochen später ist alles wieder vergessen. Wie aber gelingt es, Wissen langfristig zu behalten? Noch dazu in einer Welt, in der Wissen Vorsprung schafft? Verstehen ist die Zauberformel - und die wahre Stärke menschlichen Denkens. Hirnforscher Henning Beck zeigt, wie es geht. Ob in der Schule, in Unternehmen oder im täglichen Leben: Um der heutigen Informationsflut gerecht zu werden, müssen wir lebenslang lernen. Lernen ist aber nur die halbe Miete.

Angstgefühle sind im weitesten Sinne eine Gewohnheit des Gehirns–sagt der New York Times Bestsellerautor und Psychiater Judson Brewer. Um dieser fatalen Gewohnheit zu entkommen, die sich oft mit Alltagssüchten wie ständigem Naschen oder Handychecken tarnt, hat der Neurowissenschaftler ein Schritt-für-Schritt-Programm entwickelt, mit dessen Hilfe Betroffene aus der Angstspirale aussteigen und ihr Gehirn neu programmieren können.

Are you ready to unlock the power of tiny changes that lead to MASSIVE results? Imagine transforming your daily habits effortlessly, skyrocketing your productivity, and finally breaking free from bad routines holding you back. With “Atomic Habits Decoded”, you’ll dive deep into the science of habit formation, revealing the hidden forces shaping your actions.

This is the audio summary of Head Strong, a book that takes a deep-dive into some of the latest findings from the world of neuroscience, all in an effort to teach us how to boost brain performance.