• #6 Niching Down To Up Your Profits (Part 1) Narrowing Your Scope of Services for Greater Profitability

  • Apr 2 2024
  • Length: 21 mins
  • Podcast
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#6 Niching Down To Up Your Profits (Part 1) Narrowing Your Scope of Services for Greater Profitability

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  • Summary

  • Today's episode is the first segment in a Niching Down To Up Your Profits series.

    We’re exploring the powerful concept of narrowing your scope of services (or the products you offer) and how this can lead to better client relationships, increased efficiency, and, ultimately, higher profits for your business.

    Narrowing your offerings can help YOU become the go-to expert, make your marketing efforts more successful with higher conversion rates, and more.

    Next week, in part 2, we'll discuss how narrowing down WHO YOU SERVE, meaning serving only your ideal customers (and saying NO to the others that don’t fit your parameters), can also increase your customer satisfaction, productivity, and profitability.

    I’ll also help you start identifying WHO your ideal customer is.

    As a bonus, I created a free downloadable workbook for the Niching Down To Up Your Profits series that goes hand-in-hand with this episode.

    You can download it at summermorris.com/6

    Do you have a business, health, or money question you'd like me to answer on the podcast?

    Email your question to podcast@summermorris.com
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