Showing results for "Human" in Consumer Behaviour & Market Research
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The Age of Surveillance Capitalism
- The Fight for a Human Future at the New Frontier of Power
- Written by: Shoshana Zuboff
- Length: 24 hrs and 16 mins
- Unabridged
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Overall32
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Performance25
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Story25
An exposé of the unprecedented form of power called “surveillance capitalism,” and the quest by powerful corporations to predict and control our behavior “Groundbreaking, magisterial, alarming.” – Financial Times The heady optimism of the Internet’s early days has turned dark...
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brilliant book... must read
- By Amazon Customer on 28-02-24
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The Age of Surveillance Capitalism
- The Fight for a Human Future at the New Frontier of Power
- Length: 24 hrs and 16 mins
- Release Date: 28-01-19
- Language: English
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₹832.06 or free with 30-day trial
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Behavioural Economics
- Psychology, Neuroscience, and the Human Side of Economics
- Written by: David Orrell
- Narrated by: Dan Bottomley
- Length: 4 hrs and 48 mins
- Unabridged
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Overall6
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Performance6
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Story6
The controversial science that claims to have revolutionised economics. For centuries, economics was dominated by the idea that we are rational individuals who optimise our own ‘utility’. Then, in the 1970s, psychologists demonstrated that the reality is a lot messier. We don’t really know what our utility is, and we care about people other than ourselves. We are susceptible to external nudges. And far from being perfectly rational, we are prone to ‘cognitive biases’ with complex effects on decision-making, such as forgetting to prepare for retirement.
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The complex made simple & accessible!
- By F9K on 13-04-23
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Behavioural Economics
- Psychology, Neuroscience, and the Human Side of Economics
- Narrated by: Dan Bottomley
- Series: Hot Science Series
- Length: 4 hrs and 48 mins
- Release Date: 01-11-21
- Language: English
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₹497.01 or free with 30-day trial
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Methods of Persuasion
- How to Use Psychology to Influence Human Behavior
- Written by: Nick Kolenda
- Narrated by: Mike Norgaard
- Length: 6 hrs and 6 mins
- Unabridged
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Overall15
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Performance12
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Story11
Using principles from cognitive psychology, Nick Kolenda developed a unique way to subconsciously influence people's thoughts. He developed a "mind reading" stage show depicting that phenomenon, and his demonstrations have been seen by over a million people across the globe. Methods of Persuasion reveals that secret for the first time. You'll learn how to use those principles to influence people's thoughts in your own life.
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excellent book on techniques of persuasion
- By Vinayak A on 19-01-25
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Methods of Persuasion
- How to Use Psychology to Influence Human Behavior
- Narrated by: Mike Norgaard
- Length: 6 hrs and 6 mins
- Release Date: 18-09-17
- Language: English
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₹655.38 or free with 30-day trial
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The Human Brand
- How We Relate to People, Products, and Companies
- Written by: Chris Malone, Susan T. Fiske
- Narrated by: Sean Runnette
- Length: 5 hrs and 58 mins
- Unabridged
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Overall2
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Performance2
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Customers everywhere describe their interactions with companies in a deeply personal way: We hate our banks, love our smartphones, and think the cable company is out to get us. What is actually going through our brains when we make these judgments? Customer loyalty expert Chris Malone and top social psychologist Susan Fiske have discovered that our perceptions arise from spontaneous judgments on warmth and competence, the same two factors that also determine our impressions of people.
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The Human Brand
- How We Relate to People, Products, and Companies
- Narrated by: Sean Runnette
- Length: 5 hrs and 58 mins
- Release Date: 15-10-13
- Language: English
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₹504.38 or free with 30-day trial
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The Property Species
- Mine, Yours, and the Human Mind
- Written by: Bart J. Wilson
- Narrated by: Mike Lenz
- Length: 8 hrs and 17 mins
- Unabridged
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What is property, and why does our species have it? In The Property Species, Bart J. Wilson explores how humans acquire, perceive, and know the custom of property and why this might be relevant to understanding how property works in the 21st century. Arguing that neither the sciences nor the humanities synthesizes a full account of property, the book offers a cross-disciplinary compromise that is sure to be controversial: Property is a universal and uniquely human custom.
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The Property Species
- Mine, Yours, and the Human Mind
- Narrated by: Mike Lenz
- Length: 8 hrs and 17 mins
- Release Date: 29-09-20
- Language: English
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₹667.71 or free with 30-day trial
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The Human Experience
- How to make life better for your customers and create a more successful organization
- Written by: John Sills
- Narrated by: Simon Shepherd
- Length: 6 hrs and 54 mins
- Unabridged
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Overall1
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Performance1
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Story1
In The Human Experience, John Sills draws upon extensive research and illustrative case studies to explain that the emotional experience is just as important as the functional one, and, if done right, will create a more efficient business. He also demonstrates that the customer experience is not just the responsibility of front-line employees, but shared across the company.
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Simple, Smart & Genuinely Human
- By Viral Shah on 06-02-26
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The Human Experience
- How to make life better for your customers and create a more successful organization
- Narrated by: Simon Shepherd
- Length: 6 hrs and 54 mins
- Release Date: 26-06-25
- Language: English
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₹671.06 or free with 30-day trial
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Mindmasters (Gary Tiedmann narration)
- The Data-Driven Science of Predicting and Changing Human Behavior
- Written by: Sandra Matz
- Narrated by: Gary Tiedemann
- Length: 6 hrs and 37 mins
- Unabridged
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Columbia Business School professor Sandra Matz reveals in fascinating detail how big data offers insights into the most intimate aspects of our psyches and how these insights empower an external influence over the choices we make. This can be creepy, manipulative, and downright harmful, with scandals like that of British consulting firm Cambridge Analytica being merely the tip of the iceberg. Yet big data also holds enormous potential to help us live healthier, happier lives.
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Mindmasters (Gary Tiedmann narration)
- The Data-Driven Science of Predicting and Changing Human Behavior
- Narrated by: Gary Tiedemann
- Length: 6 hrs and 37 mins
- Release Date: 25-02-25
- Language: English
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₹671.06 or free with 30-day trial
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Hacking the Human Mind
- The behavioral science secrets behind 17 of the world's best brands
- Written by: MichaelAaron Flicker, Richard Shotton
- Narrated by: Matt Reeves
- Length: 5 hrs and 14 mins
- Unabridged
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'A book for the ages.' —Rory Sutherland, Author, Alchemy How did the world's best brands get so big? They had more than great products — they hacked the human mind. This book reveals their secrets. Richard Shotton (The Choice Factory, The Illusion of Choice) and 9x CEO MichaelAaron Flicker...
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Hacking the Human Mind
- The behavioral science secrets behind 17 of the world's best brands
- Narrated by: Matt Reeves
- Length: 5 hrs and 14 mins
- Release Date: 30-09-25
- Language: English
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₹504.38 or free with 30-day trial
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All Business Is Personal
- One Medical's Human-Centered, Technology-Powered Approach to Customer Engagement
- Written by: Joseph A. Michelli
- Narrated by: Rob Reider
- Length: 7 hrs and 41 mins
- Unabridged
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What if every business owner or manager could combine cutting-edge technology with the warmth of personal connection to keep customers coming back for more and sending their friends and family? Drawing lessons from the industry-leading business practices at One Medical, a brand transforming the customer experience in healthcare, All Business Is Personal gives readers tools to blend the powerful benefits of today’s rapidly improving technology with individuals’ unique talents, all in the name of providing only the best for their customers.
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All Business Is Personal
- One Medical's Human-Centered, Technology-Powered Approach to Customer Engagement
- Narrated by: Rob Reider
- Length: 7 hrs and 41 mins
- Release Date: 13-05-25
- Language: English
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₹671.06 or free with 30-day trial
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Mindmasters (Anna Caputo version)
- The Data-Driven Science of Predicting and Changing Human Behavior
- Written by: Sandra Matz
- Narrated by: Anna Caputo
- Length: 6 hrs and 8 mins
- Unabridged
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Columbia Business School professor Sandra Matz reveals in fascinating detail how big data offers insights into the most intimate aspects of our psyches and how these insights empower an external influence over the choices we make. This can be creepy, manipulative, and downright harmful, with scandals like that of British consulting firm Cambridge Analytica being merely the tip of the iceberg.
Preview -
Mindmasters (Anna Caputo version)
- The Data-Driven Science of Predicting and Changing Human Behavior
- Narrated by: Anna Caputo
- Length: 6 hrs and 8 mins
- Release Date: 28-01-25
- Language: English
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₹671.06 or free with 30-day trial
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Carrots and Sticks
- Unlock the Power of Incentives to Get Things Done
- Written by: Ian Ayres
- Narrated by: John H. Mayer
- Length: 9 hrs and 16 mins
- Unabridged
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Could you lose weight if you put $20,000 at risk? Would you finally set up your billing software if it meant that your favorite charity would earn a new contribution? If you’ve ever tried to meet a goal and came up short, the problem may not have been that the goal was too difficult or that...
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Carrots and Sticks
- Unlock the Power of Incentives to Get Things Done
- Narrated by: John H. Mayer
- Length: 9 hrs and 16 mins
- Release Date: 21-09-10
- Language: English
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₹671.06 or free with 30-day trial
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Treasure Hunt
- Inside the Mind of the New Consumer
- Written by: Michael J. Silverstein, John Butman
- Narrated by: John H. Mayer
- Length: 9 hrs and 19 mins
- Unabridged
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A BMW in a Costco parking lot? A working-class family with a 50-inch plasma TV? What’s going on in the mind of the new consumer? TREASURE HUNT takes us into the homes of real people making real decisions, and into the CEO's offices of innovative companies finding new ways to accommodate them...
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Treasure Hunt
- Inside the Mind of the New Consumer
- Narrated by: John H. Mayer
- Length: 9 hrs and 19 mins
- Release Date: 09-05-06
- Language: English
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₹667.71 or free with 30-day trial
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