English Fundamentals

The late Peter Drucker, a leading management thinker, was content to say simply: "Marketing is looking at the business through the customers' eyes". This new guide clarifies exactly what marketing is and how it works, and it explains the techniques involved. For anyone who wants to understand the marketing mix, the factors involved in pricing policy, the different methods of market research, indeed the whole business of marketing, this guide to the fundamentals will be invaluable.

This book provides the first comprehensive overview of software architecture’s many aspects. Aspiring and existing architects alike will examine architectural characteristics, architectural patterns, component determination, diagramming and presenting architecture, evolutionary architecture, and many other topics. Mark Richards and Neal Ford—hands-on practitioners who have taught software architecture classes professionally for years—focus on architecture principles that apply across all technology stacks.

Data engineering has grown rapidly in the past decade, leaving many software engineers, data scientists, and analysts looking for a comprehensive view of this practice. With this practical book, you'll learn how to plan and build systems to serve the needs of your organization and customers by evaluating the best technologies available through the framework of the data engineering lifecycle.

Poker math is a vitally important aspect to no-limit hold'em poker, but it's often overlooked or simply not used because many poker players fear it's too difficult to learn. I'm here to tell you it is not. In fact, fundamental poker math is very easy to learn. After listening to this book, you'll have mastered fundamental no-limit hold'em mathematics. You'll have gained a huge skill advantage over your opponents and will be able to effectively use math at the poker table to make profitable moves. Most importantly, you'll become a much better and profitable poker player!

Salary surveys worldwide regularly place software architect in the top ten best jobs, yet no real guide exists to help developers become architects. Until now. This updated edition provides a comprehensive overview of software architecture's many aspects, with five new chapters covering the latest insights from the field. Aspiring and existing architects alike will examine architectural characteristics, architectural patterns, component determination, diagramming architecture, governance, data, generative AI, team topologies, and many other topics.

It is observed that throughout the majority of the classics of self-improvement literature, there are 10 core steps or fundamental rules to achieve success which run as a common thread. The purpose of this audiobook is to share with the listeners these 10 proven rules/principles or keys compiled from the vast ocean of success literature. Some of these essential rules include: setting a goal, positive mental attitude and self-confidence, purposeful and burning desire, planning and preparation, resources, inputs, discipline, action, persistence or perseverance, prayer and values.

Fundamental Principles of the Metaphysics of Morals (1785) remains one of the most influential works on moral philosophy. The German philosopher Immanuel Kant sets out by explaining the core concepts and principles of moral theory and demonstrating that they are normative for rational agents. He argues that the world of understanding is more fundamental than the world of sense. Therefore the moral law, which clearly applies to the world of understanding, also applies to the world of sense because the world of understanding is primary.

Join the Superpolyglotbros on the second step of your language learning journey with Fundamental Spanish. If you already know the basics of the language and are looking for a quick, easy and effective way to get your language skills up and running, then you’ve come to the right place. This next step offers another round of 30 lessons to expand on the basics of what you already know and increase your vocabulary even further, to get you that much closer to speaking Spanish like a pro. As always, the Superpolyglotbros will be there to guide you every step of the way!

Extensively updated, the second edition of Fundamentals of Enterprise Risk Management examines the latest technologies, such as Riskonnect and High Tech Electronic Platform (HTEP), and helps listeners recognize both internal and external exposures, understand crucial concepts such as risk mapping and risk identification, and align risk opportunities with their organizations' business models.

The Buddhist saint Nāgārjuna, who lived in South India in approximately the second century CE, is undoubtedly the most important, influential, and widely studied Mahāyāna Buddhist philosopher. His greatest philosophical work, the Mūlamadhyamikakārikā - read and studied by philosophers in all major Buddhist schools of Tibet, China, Japan, and Korea - is one of the most influential works in the history of Indian philosophy. Now, in The Fundamental Wisdom of the Middle Way, Jay L. Garfield provides a clear translation of Nāgārjuna's seminal work.

The best-selling author of Pioneering Portfolio Management, the definitive template for institutional fund management, returns with an audiobook that shows individual investors how to manage their financial assets. In Unconventional Success, investment legend David F. Swensen offers incontrovertible evidence that the for-profit mutual-fund industry consistently fails the average investor. From excessive management fees to the frequent churning of portfolios, the relentless pursuit of profits by mutual-fund management companies harms individual clients.

Fundamental Analysis For Dummies is a valuable guide for investors who want to know the future. Okay, it's not a crystal ball, but fundamental analysis will help you gain insight into a company's staying power, as you evaluate revenue, expenses, assets, liabilities, competitors, management, interest rates, and other key business details.

Businesses that want to stay competitive know that AI has become a crucial technology—and so do their employees looking to grow their careers. Earning Microsoft's AI-900: Azure AI Fundamentals certification proves your proficiency with foundational AI concepts. This study guide equips you with the knowledge needed to pass the AI-900 exam, whether you're an IT professional, a data analyst, or a student looking to break into the AI field.

Do you want to speak English fluently in various business situations? Listen to "English in Situations - Business English - New Edition". This audio course at intermediate level masters the conversational skills required to communicate freely in the office, when seeking new employment or travelling on a business trip. Each lesson presents a new subject of typical conversations and teaches how to form sentences independently.

Arnold Ziegel formed Mountain Mentors Associates after his retirement from a corporate banking career of more than 30 years at Citibank. The lessons learned from his experience in dealing with entrepreneurs, multinational corporations, highly leveraged companies, financial institutions, and structured finance led to the development and delivery of numerous senior level credit risk training programs for major global financial institutions from 2002 through the present.

This book is intended for the clinical researcher who is interested in designing a clinical trial and developing a protocol. It is also of value to researchers and practitioners who must critically evaluate the literature of published clinical trials and assess the merits of each trial and the implications for the care and treatment of patients. The authors use numerous examples of published clinical trials to illustrate the fundamentals.

With the increasing complexity of modern cloud-based systems, an effective enterprise architecture program is more critical than ever. In this practical book, author Tanu McCabe from Capital One provides proven frameworks and practices to define an effective enterprise architecture strategy—one that will enable software and enterprise architects to create and implement great architecture strategies.

A vivid and captivating narrative about how modern science broke free of ancient philosophy, and how theoretical physics is returning to its unscientific roots In the early seventeenth century Galileo broke free from the hold of ancient Platonic and Aristotelian philosophy. He drastically...

The essays in The Two Fundamental Problems of Ethics have a rather special place in Schopenhauer’s work, both being written as entries to Scandinavian philosophy competitions, one in Norway and one in Sweden.

Most organizations view data monetization—converting data into money—too narrowly: as merely selling data sets. But data monetization is a core business activity for both commercial and noncommercial organizations, and, within organizations, it’s critical to have wide-ranging support for this pursuit. In Data Is Everybody’s Business, the authors offer a clear and engaging way for people across the entire organization to understand data monetization and make it happen.