Social Media Psychology

Learn social media marketing in plain English, step by step. Buy the workbook used at Stanford Continuing Studies to teach social media marketing for business.

THE MILLION COPY INTERNATIONAL BESTSELLER We are a wired generation. In these fast-paced times we are constantly bombarded by high-reward, high-dopamine stimuli. From texting to social media, food to drugs, gambling to shopping, we have become addicted to fleeting and distracting pleasures that...

The influx of social media platforms over the past 10 years is the greatest boon to marketing since the creation of the internet. While there is undeniably money to be made from social media marketing, the shear amount of competition makes getting started successfully more difficult than it would otherwise be. If you are looking for the best way to dip your foot into this marketing goldmine, then Social Media Marketing 2019: How to Become an Influencer of Millions on Facebook, Twitter, Youtube & Instagram While Advertising & Building Your Personal Brand is the audiobook for you.

In The Dopamine Reset—21 Day Detox, Leo Black offers a transformative plan to help you break free from the addictive behaviors that keep you distracted, overwhelmed, and unfulfilled. Whether you're constantly glued to your phone, chasing instant gratification, or struggling with other unhealthy habits, this book provides the tools you need to reset your brain’s reward system and rebuild mental clarity.

Based on Donald Miller’s bestselling book?Building a StoryBrand, Claire Diaz-Ortiz applies the seven principles of the StoryBrand Framework to help you build an effective, long-lasting social media plan for your brand. Most business owners are blindly guessing at their social media strategy...

It’s true that the very nature of business has changed drastically over the last few decades. Going into business with the same model as you those used as recently as the year 2010 is a completely different ball game when compared to 2022. So, how can you set up your business to make you the most money possible, whilst also losing the least money possible on inventory and brick-and-mortar warehouse spaces?

Written by a cult survivor and renowned expert on cults and totalitarianism, Terror, Love and Brainwashing draws on the author's 25 years of study and research to explain how almost anyone, given the right set of circumstances, can be radically manipulated to engage in otherwise incomprehensible and often dangerous acts. 

NAMED ONE OF THE BEST BOOKS OF THE YEAR BY WIRED In this brilliant smart-thinking book about the power and influence of social media, Professor Sinan Aral shows how ‘hyper-socialization’ has profoundly changed us. Why does fake news spread faster than the truth? Do products and ideas become...

What really drives our decisions? Where do language and memory come from? Why do our minds sometimes seem to work against us? Psychologists have long attempted to answer these questions, seeking to understand human behavior, feelings, and thoughts. But how to explore something so elusive?

'The rigor, research, and depth of Tobias's book is unparalleled, and yet it is refreshingly accessible. I recommend this book to everyone, not just those interested in technology' Esther Perel, psychotherapist and New York Times bestselling author 'Tobias is a master of intuition and metaphor...

We hear the terms trauma and PTSD more and more. Yet many people still believe that trauma can only result from experiences that are particularly extreme. But trauma is an emotional response that can stem from a wide variety of upsetting experiences, leaving us feeling anxious, weighed down by...

Die Psychologieprofessorin Maike Luhmann forscht seit fünfzehn Jahren zu Einsamkeit. In diesem Buch fasst sie den aktuellen Stand der Wissenschaft zugänglich und gut lesbar zusammen: Wann wird Einsamkeit gefährlich? Sind Menschen in der Stadt einsamer als auf dem Land? Was ist dran an der »Einsamkeit der jungen Männer«? Macht die Digitalisierung uns wirklich einsamer? Und wie sollte unsere Gesellschaft aussehen, um uns gut vor Einsamkeit zu schützen? Wissenschaftlich fundiert, klar und verständlich: Ein Leitfaden zu einem der großen Themen unserer Zeit.

King Charles III is Dracula's distant cousin. Governments are hiding information about UFOs. COVID-19 came from outer space. These sound like absurd statements, but some are true, and others are misinformation. But what exactly is misinformation? Who believes and spreads things that aren't true, and why? What solutions do we have available, and how well do they work? This book answers all these questions and more.

Que se passe-t-il donc dans la tête d’un Homo sapiens lorsqu’une passion amoureuse l’entraîne dans la déraison et les extravagances? Ou bien lorsqu’une animosité en lui se transforme en sentiment de haine ? Les neurosciences nous éclairent maintenant très bien sur ces deux pulsions – amour, haine – qui sont, l’une et l’autre, des rouages essentiels à notre survie. Elles constituent des processus neuronaux ancestraux encore sollicités et restés très actifs.

Do we use social media, or are we being used by it? Social media is brilliant and obscene. It sharpens the mind and dulls it. It brings nations together and tears them apart. It perpetuates, reveals, and repairs injustice. It is an untamed beast upon which we can only hope to ride, but never quite corral. What is it doing to us? In Terms of Service, Chris Martin brings listeners his years of expertise and experience from building online brands, coaching authors and speakers about social media use, and thinking theologically about the effects of social media.

This book brings together Erich Fromm's basic statements on the application of psychoanalytic theory to social dynamics. At the same time, it offers an image of man consonant with the hopes of radical humanism. The Crisis of Psychoanalysis is a collection of nine brilliant essays. Although his work is deeply rooted in Freudian theory, Fromm further develops Freud's doctrines by including both social and ethical dimensions, and applies his discoveries and insights to address the problems we face in society at large.

5-Uhr-Club, Intervall-Fasten, HIT-Training, Eisbaden, Online-Dating, Meditation, Repeat? Scheiß auf Selbstoptimierung, gib mir Neurowissenschaften! Heute gilt es offenbar, sich jede wache Sekunde selbst zu optimieren und das Maximum aus Körper und Geist herauszuholen. Doch wer kann schon mit diesen unrealistischen Ansprüchen mithalten? Für die meisten Menschen hält ein solches Leben vor allem eines bereit: Erschöpfung. Die Neurowissenschaftlerin Rachel Barr stellt den Status quo infrage.

Have you ever noticed how you have your best ideas when doing the dishes or staring out the window? Discover why such ‘idle’ activities are crucial for our creativity and start to reclaim those still moments. 'Bored and Brilliant is full of easy steps to make each day more effective' –...

Mittlerweile ist das Internet voll von Selbsttests, ob man ein Narzisst ist oder mit einem solchen in einer Beziehung steckt. Wie viel Wahrheitsgehalt dahinter ist oder ob man einfach nur einen charakterstarken Partner hat, wird dort natürlich nicht erklärt. Und so wird der Begriff Narzissmus immer häufiger falsch verwendet. Es gibt allerdings grundlegende Anzeichen, um einen Narzissten zu entlarven. Diese sind recht einfach, sollten dennoch immer weiter verfolgt und nicht einfach stur abgehakt werden.

Un classico della psicologia sociale della persuasione! Oltre 5 milioni di copie vendute nel mondo! In questo nuovo volume, ampliato e aggiornato, Robert B. Cialdini, professore di psicologia sociale della persuasione, offre una guida per aiutarci a capire quando veniamo manipolati per accettare ciò che ci viene offerto. L'autore ha fatto ricerche approfondite, penetrando da "studente" anche nei settori della vendita e della pubblicità, dove le tecniche di persuasione sono utilizzate al massimo delle loro possibilità, e ha stilato un elenco dei principali fattori che aiutano le persone a persuaderci a dire sì alle loro offerte.