Showing results for "Writing" in Marketing & Sales

Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.

“Who else wants to write a book this weekend?” It’s easier than you think! Best-selling author Vic Johnson actually wrote this book in a weekend to prove how easy it is. And he gives you step-by-step detail of everything he did, including the resources he uses to turn out content-rich books in no time at all. How to Write a Book This Weekend is a perfect strategy for first-time book writers who have been discouraged by the thought of pounding out words for months at a time.

This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers...even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed:

Discover the secrets of written persuasion!

Writing copy that sells without seeming "salesy" can be tough, but is an essential business skill. How to Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash - including copywriters, freelancers, and entrepreneurs. In this audiobook, you'll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail.

The ability to write well is a key part of your professional success. From reports and presentations to e-mails and Facebook posts, whether you're a marketer, customer service rep, or manager, being able to write clearly and for the right audience is critical to moving your business forward. The techniques covered in this book will arm you with the skills you need to write better business communications. Inside you'll find: planning each communication; editing and fine-tuning your copy; building your personal brand with communications; writing bids, proposals, and reports; and more.

A unique and significant guide to selling more books through personal appearances and online interviews, brimming with information and resources as well as tips and ideas from nearly two dozen author-speaker professionals.The most powerful tool in your book promotion toolkit is your personality. The fact is that personality sells books.

In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that's helped hundreds of thousands become better, more confident writers. In this brand-new edition, she delivers all the practical, how-to advice and insight you need for the process and strategy of content creation, production, and publishing.

Creative problem-solving is at the heart of innovation, and some of the world's most innovative companies are very systematic in following this approach. Most people would assume that creativity and discipline can't coexist, and that only when resources are replete and the talent best-in-class...

Streamline your academic writing process with practical tips and strategies that make research, organization, and writing straightforward and effective.

What's the Tea? Is a podcast that talks all things books and writing. From book reviews, books on my radar, to my writing plans while writing my first book. 😊 📚

In an increasingly digital age, website content is the pinnacle launch pad that prompts your audience to act. Establish your brand values, determine the needs of your niche audience, and curate a website that highlights the exclusive opportunities only you can offer with Content is King as your go-to handbook.

Writing Pursuits with Kathrese McKee is a weekly podcast for authors who drink too much coffee, endure judgmental looks from their furry writing companions, and struggle for words. If you are a writer seeking encouragement, information, and inspiration, this podcast is for you.

Weekly deep dives into the Art & Business of Digital Writing, Ghostwriting, & Self-Publishing

Hi there. My name's Corbin Buff. I'm a copywriter, blogger, and marketer based in Western Montana, with clients all over the globe. I talk about copywriting, content marketing, email marketing, SEO blogging, and other writing-related digital marketing strategies on www.highimpactwriting.com

Unlock the secrets of effective blog writing with AI, focusing on strategies for SEO optimization and reader engagement.

If you’re a coach, consultant, or speaker who makes a living from your expertise, this is for you. It’s the guide you need to help you plan, write, and promote the book that elevates your authority, increases your visibility, and gets more clients saying "Yes". Because creating such a book is a challenge. Where do you start? How do you keep going until the end? And what do you do when you’ve finished? Don’t let your book stay in your head - allow it to come to life and make a positive difference to both you and your readers by following the guidance you’ll find in here.

Welcome to Marketing Services & Content Writing Reviews , the go-to show for SEO content writing experts! In this podcast, we dive deep into the world of SEO, sharing tips, strategies, and best practices for creating content that ranks. Whether you're a writer, marketer, or business owner, you'll learn how to craft high-quality SEO-driven content that drives traffic, boosts rankings, and enhances your online presence. Tune in for actionable insights and expert advice on mastering SEO content writing!

Chris Jones teaches authors to think like publishers and promote like marketers. Each week, he highlights a different facet of the writing and self-publishing business. His goal: to equip authors and writers with the tools they need to get the recognition they deserve. Past guests have included Joanna Penn, John David Mann, Toby Neal, JV Crum III, Nathan Chan, and Mark Minard.

If you're an entrepreneur with a message and you want to reach your best clients, raise your credibility as an expert and become an authority in your industry, then writing your book and getting it published is vital. Now it's easier than ever to get published, it's even more important that the book you write is not just good, but exceptional. "How To Write Your Book Without The Fuss" will show you exactly how to write for maximum impact, influence and income, so that you will have a book that brings business.