Behavioural Psychology

Human beings are primates, and primates are political animals. Our brains, therefore, are designed not just to hunt and gather but also to help us get ahead socially, often via deception and self-deception. But while we may be self-interested schemers, we benefit by pretending otherwise. The less we know about our own ugly motives, the better - and thus, we don't like to talk, or even think, about the extent of our selfishness. This is "the elephant in the brain". 

This remarkable book by Dr. Joseph Murphy, one of the pioneering voices of affirmative-thinking, will unlock for you the truly staggering powers of your subconscious mind. Combining time-honoured spiritual wisdom with cutting-edge scientific research, Dr. Murphy explains how the subconscious mind influences every single thing that you do and how, by understanding It and learning to control its incredible force, you can improve the quality of your daily life.

Cognitive behavioral therapy is a proven form of psychotherapy that is often the first-line of treatment recommended for managing depression, anxiety, worry, and other common issues. Cognitive Behavioral Therapy Made Simple delivers a simplified approach to learning the most essential parts of cognitive behavioral therapy and applying them to your life.

Originally written in English, this book has been translated into Marathi to reach a wider audience. The book is designed to help listeners overcome self-doubt and achieve their goals through positive thinking and action. It provides practical advice and strategies for personal and professional success. You Can is a powerful guide to unlocking your potential and living a fulfilling life, and the Marathi translation makes this valuable resource accessible to Marathi-speaking listeners.

If you want to discover how to get what you want out of life, then pay attention... Each of us is born with a built-in supercomputer called a brain. But, it has been said that humans can only access a small fraction of its ability. Would you like to know how to unleash your full potential so you can get what you want in life? Would you like to know how some people can seem to achieve tremendous success in everything they do?

Learn how to quiet your mind and ease fearful feelings with this simple, practical anxiety workbook for women. Each moment offers insight into the underlying causes of anxiety and teaches you how to identify your triggers and develop effective coping methods so you can live with greater confidence and contentment.

Behavioral Economics: The Basics is the first book to provide a rigorous yet accessible overview of the growing field that attempts to uncover the psychological processes which mediate all the economic judgments and decisions we make. With recommended further readings throughout, this book is essential for all students taking courses in behavioral economics, economic psychology, consumer psychology, microeconomicsm and game theory, and also for professionals looking for an accessible introduction to the topic. 

Transform your psychology, transform your trading! Positive Trading Psychology demonstrates how to achieve sustained success in trading by identifying and leveraging your cognitive and emotional strengths. There has been an explosion of research and practice in the field of positive psychology...

Designers and managers hope their products become essential for users-integrated into their lives like Instagram, Lyft, and others have become. Such deep integration isn't accidental: it's a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral science—research that supports many products—to help your users achieve their goals using your product.

If you suffer from unwanted, intrusive, frightening, or even disturbing thoughts, you might worry about what these thoughts mean about you. Thoughts can seem like messages - are they trying to tell you something? But the truth is that they are just thoughts, and don’t necessarily mean anything. Sane and good people have them. If you are someone who is plagued by thoughts you don’t want - thoughts that scare you, or thoughts you can’t tell anyone about - this book may change your life.

For many, cognitive behavioral therapy (CBT) has proved to be a tipping point, a treatment through which they are finally able to make significant changes and break free of anxiety and depression. Cognitive Behavioral Therapy in 7 Weeks is an interactive audio workbook that outlines a simple, practical plan that occurs over the course of seven weeks, and offers real, tangible relief from anxiety and depression. This is a cumulative workbook that creates a lasting CBT tool kit that will prepare you to handle future challenges as they come

Brought to you by Penguin. Steven Pinker, one of the world's greatest thinkers and bestselling author of Enlightenment Now, The Better Angels of Our Nature and The Language Instinct, reveals the power and perils of thinking alike. As a cognitive scientist, the ultimate subject of Steven...

FROM INTERNATIONALLY ESTEEMED PSYCHOLOGIST AND BESTSELLING AUTHOR OF AUTHENTIC HAPPINESS "The first major work to provide an effective program for preventing depression in childhood - and probably later in life." Aaron T. Beck, author of Love is Never Enough In The Optimistic Child, Dr. Martin...

'A definitive guide for a generation navigating the murky waters of modern love' Esther Perel 'A "must read" for hopeless and hopeful romantics alike' Daniel Gilbert A funny and practical guide to help you find, build, and keep the relationship of your dreams. Have you ever looked around and...

Spread through the public in the form of popular stories, ideas can go viral and move markets - whether it's the belief that tech stocks can only go up or that housing prices never fall. Whether true or false, stories like these - transmitted by word of mouth, by the news media, and increasingly by social media - drive the economy by driving our decisions about how and where to invest, how much to spend and save, and more. But despite the obvious importance of such stories, most economists have paid little attention to them. Narrative Economics sets out to change that.

The Dialectical Behavior Therapy Skills Workbookbroke new ground in self-help resources when it was released more than ten years ago, offering readers unprecedented access to the core skills of dialectical behavior therapy (DBT). Now fully revised and updated, this second edition continues to offer straightforward, step-by-step exercises that will bring coreDBT skills to thousands who need it.

An "introduction to the nonfascist life" (Michel Foucault, from the Preface) When it first appeared in France, Anti-Oedipus was hailed as a masterpiece by some and "a work of heretical madness" by others. In it, Gilles Deleuze and Félix Guattari set forth the following theory: Western...

The story of the young sociologist who studied a Chicago crack-dealing gang from the inside captured the world's attention when it was first described in Freakonomics. Gang Leader for a Day is the fascinating full story of how Sudhir Venkatesh managed to gain entrée into the gang, what he...

#1 NEW YORK TIMES BESTSELLER · INSTANT INTERNATIONAL BESTSELLER From Dr. Nicole LePera, creator of "the holistic psychologist"—the online phenomenon with more than two million Instagram followers—comes a revolutionary approach to healing that harnesses the power of the self to produce...

The controversial science that claims to have revolutionised economics. For centuries, economics was dominated by the idea that we are rational individuals who optimise our own ‘utility’. Then, in the 1970s, psychologists demonstrated that the reality is a lot messier. We don’t really know what our utility is, and we care about people other than ourselves. We are susceptible to external nudges. And far from being perfectly rational, we are prone to ‘cognitive biases’ with complex effects on decision-making, such as forgetting to prepare for retirement.