Behavioural Insights

Uncover the psychological shortcuts that shape every decision you make – and learn how to use them in business. Voted #1 in the BBH World Cup of Advertising Books Winner of the Sales and Marketing Category at the Business Book Awards Before you can influence decisions, you need to understand...

Behavioral Economics for Leaders: Research-Based Insights on the Weird, Irrational, and Wonderful Ways Humans Navigate the Workplace is an accessible and unique approach to implementing the many lessons of behavioral economics in your own leadership strategy. You’ll explore how and why your team members often don’t make rational decisions ― and why that can be a good thing.

This audiobook is narrated by an AI Voice. In a time when targeted violence, stalking, radicalization, and mass harm can feel unpredictable, Predators, Posers, and Pained Personalities offers a practical counterpoint: we may not be able to predict who will commit violence, but we can recognize...

Master your investment mindset with the behavioural finance rules that separate successful investors from the rest. From Dr. Daniel Crosby, psychologist, behavioural finance expert and New York Times bestselling author of The Soul of Wealth. With a foreword by Morgan Housel, bestselling author...

If you’ve ever struggled with depression or know someone who has, take heart: mindfulness practice is a simple, powerful way to naturally break depression’s self-perpetuating cycle. With The Mindful Way Through Depression, four leading researchers present insightful lessons drawn from both...

Blending humor and behavioral economics, the New York Times bestselling author of Predictably Irrational delves into the truly illogical world of personal finance to help people better understand why they make bad financial decisions, and gives them the knowledge they need to make better ones...

Decode the hidden psychology of decision-making to outsmart cognitive biases and break destructive everyday habits. Whether navigating a high-stakes workplace environment, managing personal finances, or simply trying to stay mindful during a chaotic commute, your choices are rarely as rational...

In this revolutionary guide, Stanford University Professor and international bestselling author of inGenius adopts her popular course material to teach everyone how to make imaginative ideas a reality. As a leading expert on creativity, Tina Seelig has continually explored what we can each do to...

Master the psychology of decision-making and outsmart the cognitive biases secretly controlling your money and career. Instead of acting like perfectly rational calculators, humans are messy, emotional, and driven by hidden social pressures. Perfect for your morning commute, this...

A legendary performance coach shares his simple, proven and fun methods for cultivating motivation – and keeping it. In Motivation, Stefan Falk is your expert guide to success. 'The very best insights, tools and tips for managing yourself and your goals in high-pressure situations' – Daniel...

Talk Triggers is the definitive, practical guide on how to use bold operational differentiators to create customer conversations, written by best-selling authors and marketing experts Jay Baer and Daniel Lemin. Word of mouth is directly responsible for 19% of all purchases, and influences as...

Behavior change is hard, but O’Mara shows that by adopting strategies that are well-founded in the science of brain and behavior, individuals and organizations can adapt to the demands of the modern world. 

In Slim by Design, leading behavioral economist, food psychologist, and bestselling author Brian Wansink introduces groundbreaking solutions for designing our most common spaces—schools, restaurants, grocery stores, and home kitchens, among others—in order to make positive changes in how we...

Peter Bregman, author of the Wall Street Journal bestseller 18 Minutes, offers strategies to replace energy-wasting, counter-productive habits that commonly derail us with truly effective ones. The things we want most—peace of mind, fulfilling relationships, to do well at work—are...

Get smart about spending and saving—and ride out a recession! Looking for practical ways to make every dollar count? This savvy guide gives you expert tips for tightening your belt and saving cash in every area of your life—from your house and car to dining and entertaining to banking and...