Showing results for "Business and Management" in Marketing
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The Leadership Sutra
- An Indian Approach to Power
- Written by: Devdutt Pattanaik
- Narrated by: Avinash Kumar Singh
- Length: 2 hrs and 39 mins
- Unabridged
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Overall73
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Performance60
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Story59
We tend to tiptoe around the role of power in management and fail to openly acknowledge how the animal desire to dominate often destroys the best of organizations. Critics tend to see power as a negative thing. But power is a critical tool that affects the implementation of any idea. Any attempt to restrain it with rules results in domestication and resentment and fails to energize the organization. Leaders often equate themselves with lions and indulge their desire to dominate when, in fact, the point of leadership is to be secure enough to outgrow the lion within us.
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Awesome narration and concepts.
- By Gagan Deep Singh Baath on 16-03-19
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The Leadership Sutra
- An Indian Approach to Power
- Narrated by: Avinash Kumar Singh
- Length: 2 hrs and 39 mins
- Release Date: 24-01-17
- Language: English
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₹351.00 or free with 30-day trial
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Differentiate or Die
- Written by: Jack Trout, Steve Rivkin
- Narrated by: Patrick Cullen
- Length: 6 hrs and 18 mins
- Unabridged
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Overall24
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Performance18
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Story18
Best selling author Jack Trout doesn't beat around the bush. He takes marketers to task for taking the easy route too often, employing high-tech razzle-dazzle and sleight of hand when they should be working to discover and market their product's uniquely valuable qualities. He examines successful differentiation initiatives and outlines the many ways you can achieve differentiation.
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Unforgiving Concepts
- By Gunjan Sharma on 13-12-22
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Differentiate or Die
- Narrated by: Patrick Cullen
- Length: 6 hrs and 18 mins
- Release Date: 26-04-02
- Language: English
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₹655.38 or free with 30-day trial
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The Talent Sutra
- An Indian Approach to Learning
- Written by: Devdutt Pattanaik
- Narrated by: Sumantra Ghosal
- Length: 3 hrs and 6 mins
- Unabridged
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Overall21
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Performance16
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Story16
Derived from Devdutt Pattanaik's influential best seller Business Sutra, this book explores concepts like creativity in the workplace, nurturing talent and the importance of teamwork. It will help employers and managers become more inclusive leaders who are able to carry their teams along with them.
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this version is without any chapter name
- By Amazon Customer on 04-05-21
Preview -
The Talent Sutra
- An Indian Approach to Learning
- Narrated by: Sumantra Ghosal
- Length: 3 hrs and 6 mins
- Release Date: 26-03-17
- Language: English
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₹352.00 or free with 30-day trial
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The Experience Economy, Updated Edition
- Written by: B. Joseph Pine II, James H. Gilmore
- Narrated by: Alan Sklar
- Length: 12 hrs and 12 mins
- Unabridged
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Overall9
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Performance9
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Story9
In 1999 Joseph Pine and James Gilmore offered readers the idea of the experience economy as a new way to connect with customers and secure their loyalty. As a result, their book The Experience Economy is now a classic, embraced by listeners and companies worldwide and available in more than a dozen languages. Though the world has changed in many ways since then, the way to a customer’s heart has not.
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Excellent Book
- By Vincent V. on 19-12-24
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The Experience Economy, Updated Edition
- Narrated by: Alan Sklar
- Length: 12 hrs and 12 mins
- Release Date: 14-12-12
- Language: English
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₹833.60 or free with 30-day trial
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Emotional Branding
- The New Paradigm for Connecting Brands to People
- Written by: Marc Gobe
- Narrated by: DeMario Clarke
- Length: 12 hrs and 42 mins
- Unabridged
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Overall5
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Performance4
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Story4
Emotional Branding is the best-selling revolutionary business book that has created a movement in branding circles by shifting the focus from products to people. The “10 Commandments of Emotional Branding” have become a new benchmark for marketing and creative professionals, and emotional branding has become a coined term by many top industry experts to express the new dynamic that exists now between brands and people.
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goodbook
- By prabuddha on 08-03-22
Preview -
Emotional Branding
- The New Paradigm for Connecting Brands to People
- Narrated by: DeMario Clarke
- Length: 12 hrs and 42 mins
- Release Date: 28-02-13
- Language: English
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₹833.60 or free with 30-day trial
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Think, Segment, Brand, Market and Success!
- Study the Start-up process from Scratch. Learn about Branding, Digital Marketing and Time Management
- Written by: International Management School
- Narrated by: Adam Walker
- Length: 6 hrs and 10 mins
- Unabridged
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Overall0
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Performance0
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Story0
Turning your great idea into reality always feels like the most difficult step in getting your start-up off the ground - until you realize that nobody beyond your family and close friends knows about your amazing product or service. This difficult lesson evades many aspiring entrepreneurs: The success of your startup is limited by the number of potential customers who know about it.
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Think, Segment, Brand, Market and Success!
- Study the Start-up process from Scratch. Learn about Branding, Digital Marketing and Time Management
- Narrated by: Adam Walker
- Length: 6 hrs and 10 mins
- Release Date: 08-05-20
- Language: English
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₹671.06 or free with 30-day trial
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Digital Marketing 2020 + Passive Income in the Innovation Era
- Learn about Online Marketing + Personal Branding and Social Media Marketing. Human Resources Management and Instagram Marketing
- Written by: International Management School
- Narrated by: Adam Walker, Leonard Grey, Keith Hughes
- Length: 11 hrs and 41 mins
- Unabridged
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Overall0
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Performance0
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Story0
Globalization is making our system changing so fast and, if you want to survive, you have to keep innovating, you have to keep running! And who wins the marathon in the end? The business with the best players. The most motivated, the most skill-matched team. There is no enterprise without people. And there is no successful product without loyal customers.The success of your startup is limited by the number of potential customers who know about it.
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Digital Marketing 2020 + Passive Income in the Innovation Era
- Learn about Online Marketing + Personal Branding and Social Media Marketing. Human Resources Management and Instagram Marketing
- Narrated by: Adam Walker, Leonard Grey, Keith Hughes
- Length: 11 hrs and 41 mins
- Release Date: 10-06-20
- Language: English
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₹833.60 or free with 30-day trial
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Rebuilding the Brand
- How Harley-Davidson Became King of the Road
- Written by: Clyde Fessler
- Narrated by: L. J. Ganser
- Length: 3 hrs and 57 mins
- Unabridged
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Overall7
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Performance7
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Story7
In the early 1980s, Harley-Davidson was on the verge of bankruptcy. In the general public's opinion, quality was substandard - of both motorcycles and riders. Harleys leaked oil and were often broken down. Riders were roughnecks, out to raise hell. The Harley-Davidson brand was tarnished. What s more, the charges were true.By the mid-1980s, Harley couldn't produce enough bikes to keep the public happy. Dealers were selling bikes off the showroom floor, struggling to assuage customers frustration.
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Rebuilding the Brand
- How Harley-Davidson Became King of the Road
- Narrated by: L. J. Ganser
- Length: 3 hrs and 57 mins
- Release Date: 07-10-14
- Language: English
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₹378.16 or free with 30-day trial
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Crossing the Chasm
- Marketing and Selling Technology Projects to Mainstream Customers
- Written by: Geoffrey A. Moore
- Narrated by: Mike Chamberlain
- Length: 9 hrs and 45 mins
- Unabridged
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Overall1
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Performance1
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Story1
Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for brining cutting-edge products to progressively larger markets. This revised and updated edition provides new insights into the realities of high-tech...
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Crossing the Chasm
- Marketing and Selling Technology Projects to Mainstream Customers
- Narrated by: Mike Chamberlain
- Length: 9 hrs and 45 mins
- Release Date: 11-12-12
- Language: English
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₹1,626.08 or free with 30-day trial
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The Practice
- Written by: Seth Godin
- Narrated by: Seth Godin
- Length: 5 hrs and 38 mins
- Unabridged
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Overall42
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Performance31
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Story31
Brought to you by Penguin. From the bestselling author of Purple Cow and This is Marketing comes an elegant little book that will inspire artists, writers, and entrepreneurs to stretch and commit to putting their best work out into the world. Creative work doesn't come with a guarantee. But...
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Simplicity of the content
- By Amazon Customer on 15-04-26
Preview -
The Practice
- Narrated by: Seth Godin
- Length: 5 hrs and 38 mins
- Release Date: 05-11-20
- Language: English
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₹504.38 or free with 30-day trial
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The 22 Immutable Laws of Branding
- Written by: Al Ries, Laura Ries
- Narrated by: David Drummond
- Length: 8 hrs and 8 mins
- Unabridged
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Overall31
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Performance24
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Story24
This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet Branding Smart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands in the...
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Outdated
- By Saifulla Akhter Umar Saqaf on 26-04-26
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The 22 Immutable Laws of Branding
- Narrated by: David Drummond
- Length: 8 hrs and 8 mins
- Release Date: 22-04-14
- Language: English
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₹1,457.81 or free with 30-day trial
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This is Marketing
- You Can’t Be Seen Until You Learn To See
- Written by: Seth Godin
- Narrated by: Seth Godin
- Length: 7 hrs and 2 mins
- Unabridged
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Overall229
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Performance179
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Story178
Brought to you by Penguin. *Narrated by Seth Godin* #1 Wall Street Journal Bestseller & Instant New York Times Bestseller A game-changing approach to marketing, sales, and advertising. For the first time Seth Godin offers the core of his marketing wisdom in one compact, accessible, timeless...
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Soulless and meaningless
- By Murthy Chaganti on 23-10-20
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This is Marketing
- You Can’t Be Seen Until You Learn To See
- Narrated by: Seth Godin
- Length: 7 hrs and 2 mins
- Release Date: 13-11-18
- Language: English
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₹671.06 or free with 30-day trial
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The 22 Immutable Laws of Marketing
- Written by: Al Ries, Jack Trout
- Narrated by: David Drummond
- Length: 3 hrs and 6 mins
- Unabridged
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Overall99
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Performance84
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Story83
There are laws of nature, so why shouldn't there be laws of marketing? As Al Ries and Jack Trout—the world-renowned marketing consultants and bestselling authors of Positioning—note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics...
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Never thought this way
- By Ganga Narayan Das on 10-01-26
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The 22 Immutable Laws of Marketing
- Narrated by: David Drummond
- Length: 3 hrs and 6 mins
- Release Date: 22-04-14
- Language: English
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₹971.86 or free with 30-day trial
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The McKinsey Podcast
- Written by: McKinsey & Company
- Original Recording
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Overall0
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Performance0
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Story0
The McKinsey Podcast, our new flagship podcast series, takes you inside our global firm, and features conversations with experts on issues that matter most in business and management. McKinsey & Company is a management-consulting firm that helps businesses, governments, and not-for-profit organizations realize their most important goals. Topics covered in this series include strategy, technology, leadership, marketing, operations, organization, and the role of business in society.
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Millennial Rules
- How to Sell, Serve, Surprise & Stand Out in a Digital World
- Written by: T. Scott Gross
- Narrated by: Kevin Scollin
- Length: 4 hrs and 8 mins
- Unabridged
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Overall0
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Millennial Rules reveals the ins and outs of Millennials not only as customers but as employees, demonstrating what lifestyle demands to watch out for and why Millennials might be a valuable addition to your team. Rather than proposing a total revolution in business, Gross reinforces a pattern of success by making listeners aware of what they’re already doing right, and how to do more of it.
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Millennial Rules
- How to Sell, Serve, Surprise & Stand Out in a Digital World
- Narrated by: Kevin Scollin
- Length: 4 hrs and 8 mins
- Release Date: 07-10-14
- Language: English
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₹458.27 or free with 30-day trial
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Kellogg on Marketing (3rd Edition)
- The Marketing Faculty of the Kellogg School of Management
- Written by: Alexander Chernev, Philip Kotler
- Narrated by: Tim Andres Pabon
- Length: 17 hrs and 36 mins
- Unabridged
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Overall3
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Performance2
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Story2
From the world’s #1 MBA marketing program comes the latest edition of Kellogg on Marketing, presented by Philip Kotler and Alexander Chernev. With brand-new material on timely topics, like creating value to disrupt markets, defensive marketing strategies, strategic customer management, building strong brands, and marketing in the metaverse, the book explores foundational and advanced topics in marketing management.
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The Legend of Marketing
- By Abhinav Parwanda on 18-05-26
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Kellogg on Marketing (3rd Edition)
- The Marketing Faculty of the Kellogg School of Management
- Narrated by: Tim Andres Pabon
- Length: 17 hrs and 36 mins
- Release Date: 27-06-23
- Language: English
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₹833.60 or free with 30-day trial
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The Motivation Manifesto
- 9 Declarations to Claim Your Personal Power
- Written by: Brendon Burchard
- Narrated by: Brendon Burchard
- Length: 6 hrs and 51 mins
- Unabridged
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Overall7
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Performance4
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Story4
The Motivation Manifesto is a poetic and powerful call to reclaim your life and find your own personal freedom from Brendon Burchard – the world’s #1 high performance coach and #1 New York Times bestselling author of High Performance Habits. “It’s a triumphant work that transcends the...
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The Motivation Manifesto
- 9 Declarations to Claim Your Personal Power
- Narrated by: Brendon Burchard
- Length: 6 hrs and 51 mins
- Release Date: 18-05-15
- Language: English
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₹655.38 or free with 30-day trial
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Talk Up Your Book
- How to Sell Your Book Through Public Speaking, Interviews, Signings, Festivals, Conferences, and More
- Written by: Patricia Fry
- Narrated by: Carol Kilgore
- Length: 8 hrs and 28 mins
- Unabridged
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Overall0
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Performance0
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A unique and significant guide to selling more books through personal appearances and online interviews, brimming with information and resources as well as tips and ideas from nearly two dozen author-speaker professionals.The most powerful tool in your book promotion toolkit is your personality. The fact is that personality sells books.
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Talk Up Your Book
- How to Sell Your Book Through Public Speaking, Interviews, Signings, Festivals, Conferences, and More
- Narrated by: Carol Kilgore
- Length: 8 hrs and 28 mins
- Release Date: 27-01-13
- Language: English
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₹671.06 or free with 30-day trial
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Brands and the Brain: How to Use Neuroscience to Create Impactful Brands
- How to Use Neuroscience to Create Impactful Brands
- Written by: Arvind Sahay
- Narrated by: Derek Denzil
- Length: 9 hrs and 4 mins
- Unabridged
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Overall4
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Performance4
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Story4
It is evident that some of the most powerful brands are deeply embedded in our unconscious emotions and memories. The purpose of this book is to develop an understanding of the link between the human brain and brand management principles as well as activities. It will educate readers about...
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The VO is so irritating
- By Amazon Customer on 06-06-23
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Brands and the Brain: How to Use Neuroscience to Create Impactful Brands
- How to Use Neuroscience to Create Impactful Brands
- Narrated by: Derek Denzil
- Length: 9 hrs and 4 mins
- Release Date: 24-01-23
- Language: English
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₹671.06 or free with 30-day trial
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