Showing results for "Handbook" in Marketing & Sales
-
-
The Copywriter's Handbook
- A Step-By-Step Guide to Writing Copy That Sells, 4th Edition
- Written by: Robert W. Bly
- Narrated by: Barry Abrams
- Length: 14 hrs and 3 mins
- Unabridged
-
Overall2
-
Performance1
-
Story1
This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers...even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed:
-
-
Great for social media Copy
- By Harendranath Acharjee on 24-08-21
-
The Copywriter's Handbook
- A Step-By-Step Guide to Writing Copy That Sells, 4th Edition
- Narrated by: Barry Abrams
- Length: 14 hrs and 3 mins
- Release Date: 29-09-20
- Language: English
Failed to add items
Sorry, we are unable to add the item because your shopping basket is already at capacity.Add to cart failed.
Please try again laterAdd to wishlist failed.
Please try again laterRemove from wishlist failed.
Please try again laterFollow podcast failed
Unfollow podcast failed
₹703.00 or free with 30-day trial
-
-
-
The Adweek Copywriting Handbook
- The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
- Written by: Joseph Sugarman
- Narrated by: Mike Lenz
- Length: 11 hrs and 9 mins
- Unabridged
-
Overall11
-
Performance9
-
Story9
Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.
-
-
Incredible content and clear narrative
- By brinda on 28-04-22
-
The Adweek Copywriting Handbook
- The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
- Narrated by: Mike Lenz
- Length: 11 hrs and 9 mins
- Release Date: 29-12-20
- Language: English
Failed to add items
Sorry, we are unable to add the item because your shopping basket is already at capacity.Add to cart failed.
Please try again laterAdd to wishlist failed.
Please try again laterRemove from wishlist failed.
Please try again laterFollow podcast failed
Unfollow podcast failed
₹703.00 or free with 30-day trial
-
-
-
Harvard Business Review Sales Management Handbook
- How to Lead High-Performing Sales Teams
- Written by: Sally E. Lorimer, Arun Shastri, Prabhakant Sinha
- Narrated by: Walter Dixon
- Length: 9 hrs and 55 mins
- Unabridged
-
Overall0
-
Performance0
-
Story0
Managing an effective sales organization is key to revenue generation, customer satisfaction, and business results. But whether you're a sales manager or leading a large sales force, it's increasingly challenging to balance success today with driving the digital sales transformation that will position your team for the future. With actionable insights and examples from many industries worldwide, the HBR Sales Management Handbook provides the resources you need to build value for your company, your customers, and your sales teams.
-
Harvard Business Review Sales Management Handbook
- How to Lead High-Performing Sales Teams
- Narrated by: Walter Dixon
- Length: 9 hrs and 55 mins
- Release Date: 25-03-25
- Language: English
Failed to add items
Sorry, we are unable to add the item because your shopping basket is already at capacity.Add to cart failed.
Please try again laterAdd to wishlist failed.
Please try again laterRemove from wishlist failed.
Please try again laterFollow podcast failed
Unfollow podcast failed
₹469.00 or free with 30-day trial
-
-
-
The Content Marketing Handbook
- How to Double the Results of Your Marketing Campaigns
- Written by: Robert W. Bly
- Narrated by: Barry Abrams
- Length: 8 hrs and 49 mins
- Unabridged
-
Overall1
-
Performance1
-
Story1
The Content Marketing Handbook helps entrepreneurs, marketers, and small business owners understand the true role of content within integrated multichannel marketing campaigns, avoid wasting time and money by giving away content with no ROI, and instead skillfully create content that builds trust, stimulates interest, and ultimately gets more orders for what they are selling.
-
The Content Marketing Handbook
- How to Double the Results of Your Marketing Campaigns
- Narrated by: Barry Abrams
- Length: 8 hrs and 49 mins
- Release Date: 18-02-20
- Language: English
Failed to add items
Sorry, we are unable to add the item because your shopping basket is already at capacity.Add to cart failed.
Please try again laterAdd to wishlist failed.
Please try again laterRemove from wishlist failed.
Please try again laterFollow podcast failed
Unfollow podcast failed
₹469.00 or free with 30-day trial
-
-
-
The Service Culture Handbook
- A Step-by-Step Guide to Getting Your Employees Obsessed with Customer Service
- Written by: Jeff Toister
- Narrated by: Roger Wayne
- Length: 5 hrs and 41 mins
- Unabridged
-
Overall2
-
Performance2
-
Story2
The Service Culture Handbook is a step-by-step guide to help you develop a customer-focused culture in your company, department, or location. Whether you're just beginning your journey, or have been working on culture for years, this handbook will prepare you to take the next step. You'll receive actionable advice, straightforward exercises, and proven tools you can utilize immediately.
-
-
nice to listen
- By ABDUL SAJID on 19-11-25
-
The Service Culture Handbook
- A Step-by-Step Guide to Getting Your Employees Obsessed with Customer Service
- Narrated by: Roger Wayne
- Length: 5 hrs and 41 mins
- Release Date: 25-02-20
- Language: English
Failed to add items
Sorry, we are unable to add the item because your shopping basket is already at capacity.Add to cart failed.
Please try again laterAdd to wishlist failed.
Please try again laterRemove from wishlist failed.
Please try again laterFollow podcast failed
Unfollow podcast failed
₹469.00 or free with 30-day trial
-
-
-
The Customer Success Professional's Handbook
- How to Thrive in One of the World’s Fastest Growing Careers - While Driving Growth for Your Company
- Written by: Ashvin Vaidyanathan, Ruben Rabago
- Narrated by: Daniel Henning
- Length: 7 hrs and 22 mins
- Unabridged
-
Overall8
-
Performance4
-
Story4
The Customer Success Manager has become a critical asset to organizations across the business landscape. As the subscription model has spread from the cloud and SaaS to more sectors of the economy, that pivotal role will only grow in importance. That's because if you want to compete and thrive in this new environment, you need to put the customer at the center of your strategy. You need to recognize you're no longer selling just a product. You're selling an outcome.
-
-
Highly Recommended For Beginners & Intermediate Professionals
- By Jagdish on 25-05-25
-
The Customer Success Professional's Handbook
- How to Thrive in One of the World’s Fastest Growing Careers - While Driving Growth for Your Company
- Narrated by: Daniel Henning
- Length: 7 hrs and 22 mins
- Release Date: 24-03-20
- Language: English
Failed to add items
Sorry, we are unable to add the item because your shopping basket is already at capacity.Add to cart failed.
Please try again laterAdd to wishlist failed.
Please try again laterRemove from wishlist failed.
Please try again laterFollow podcast failed
Unfollow podcast failed
₹586.00 or free with 30-day trial
-
-
-
The Social Media Management Handbook
- Everything You Need to Know to Get Social Media Working in Your Business
- Written by: Robert Wollan, Nick Smith, Catherine Zhou
- Narrated by: Sean Crisden
- Length: 10 hrs and 49 mins
- Unabridged
-
Overall0
-
Performance0
-
Story0
The Social Media Management Handbook provides a complete toolbox for defining and practicing a coherent social media strategy. It is a comprehensive resource for bringing together such disparate areas as IT, customer service, sales, communications, and more to meet social media goals. Wollan and Smith and their Accenture team explain policies, procedures, roles and responsibilities, metrics, strategies, incentives, and legal issues that may arise.
-
The Social Media Management Handbook
- Everything You Need to Know to Get Social Media Working in Your Business
- Narrated by: Sean Crisden
- Length: 10 hrs and 49 mins
- Release Date: 10-07-20
- Language: English
Failed to add items
Sorry, we are unable to add the item because your shopping basket is already at capacity.Add to cart failed.
Please try again laterAdd to wishlist failed.
Please try again laterRemove from wishlist failed.
Please try again laterFollow podcast failed
Unfollow podcast failed
₹836.00 or free with 30-day trial
-
-
-
The Hype Handbook
- 12 Indispensable Success Secrets from the World’s Greatest Propagandists, Self-Promoters, Cult Leaders, Mischief Makers, and Boundary Breakers
- Written by: Michael F. Schein
- Narrated by: Derek Shoales
- Length: 4 hrs and 58 mins
- Unabridged
-
Overall1
-
Performance1
-
Story1
Influencers have always deployed the power of hype to get what they want. But never in history have people been so susceptible to propaganda and persuasion as they are now. Hype truly runs our world. Imagine if you could generate and leverage hype for positive purposes - like legitimate business success, helping people, or effecting positive change in your community. Michael F. Schein teaches you how.
-
-
Excellent book
- By Destination Infinity on 05-06-24
-
The Hype Handbook
- 12 Indispensable Success Secrets from the World’s Greatest Propagandists, Self-Promoters, Cult Leaders, Mischief Makers, and Boundary Breakers
- Narrated by: Derek Shoales
- Length: 4 hrs and 58 mins
- Release Date: 14-07-21
- Language: English
Failed to add items
Sorry, we are unable to add the item because your shopping basket is already at capacity.Add to cart failed.
Please try again laterAdd to wishlist failed.
Please try again laterRemove from wishlist failed.
Please try again laterFollow podcast failed
Unfollow podcast failed
₹375.00 or free with 30-day trial
-
-
-
The Basic In-house Marketing Handbook
- Written by: Tim Adkins
- Original Recording
-
Overall0
-
Performance0
-
Story0
Hosted by marketing expert Tim Adkins (former host of the Tim Adkins Does Digital podcast), The Basic In-house Marketing Handbook covers the basic fundamentals of marketing — websites, social media, graphic design, blogging, podcasting, and other marketing techniques — and examines how they can all work together to create a comprehensive marketing strategy that works.Designed for beginners and in-house marketers with limited or no staff, this show focuses on basic, fundamental, sound strategies that can help you make sense of things and get the most out of your marketing, while at the same...
Failed to add items
Sorry, we are unable to add the item because your shopping basket is already at capacity.Add to cart failed.
Please try again laterAdd to wishlist failed.
Please try again laterRemove from wishlist failed.
Please try again laterFollow podcast failed
Unfollow podcast failed
-
-
-
The Digital Marketing Handbook
- Create a simple strategy and grow your business online
- Written by: Alice Benham
- Narrated by: Alice Benham
- Length: 6 hrs and 5 mins
- Unabridged
-
Overall0
-
Performance0
-
Story0
Get clarity and take action to grow your business using digital media There's so much marketing expertise out there but how should people know what to listen to? How to implement it? Or where to start? By covering the fundamentals of marketing, this audiobook will act as a north star for small...
-
The Digital Marketing Handbook
- Create a simple strategy and grow your business online
- Narrated by: Alice Benham
- Length: 6 hrs and 5 mins
- Release Date: 20-06-24
- Language: English
Failed to add items
Sorry, we are unable to add the item because your shopping basket is already at capacity.Add to cart failed.
Please try again laterAdd to wishlist failed.
Please try again laterRemove from wishlist failed.
Please try again laterFollow podcast failed
Unfollow podcast failed
₹500.00 or free with 30-day trial
-
-
-
The Public Relations Handbook
- Written by: Robert L. Dilenschneider
- Narrated by: Mike Lenz
- Length: 10 hrs and 22 mins
- Unabridged
-
Overall0
-
Performance0
-
Story0
It is no longer enough for public relations professionals to be great at writing press releases or terrific at establishing media contacts. Today and in the future, all professionals must understand how their skills dovetail with those of other professionals.
-
The Public Relations Handbook
- Narrated by: Mike Lenz
- Length: 10 hrs and 22 mins
- Release Date: 15-02-22
- Language: English
Failed to add items
Sorry, we are unable to add the item because your shopping basket is already at capacity.Add to cart failed.
Please try again laterAdd to wishlist failed.
Please try again laterRemove from wishlist failed.
Please try again laterFollow podcast failed
Unfollow podcast failed
₹469.00 or free with 30-day trial
-
-
-
The Digital Selling Handbook
- Grow Your Sales by Engaging, Prospecting, and Converting Customers the Way They Buy Today
- Written by: Bill Stinnett
- Narrated by: Bill Stinnett
- Length: 7 hrs and 31 mins
- Unabridged
-
Overall0
-
Performance0
-
Story0
This comprehensive guide builds listeners' understanding of customer psychology and buying behavior in the new digital-first world. It provides best practices for engaging customers using a variety of methods.
-
The Digital Selling Handbook
- Grow Your Sales by Engaging, Prospecting, and Converting Customers the Way They Buy Today
- Narrated by: Bill Stinnett
- Length: 7 hrs and 31 mins
- Release Date: 21-02-23
- Language: English
Failed to add items
Sorry, we are unable to add the item because your shopping basket is already at capacity.Add to cart failed.
Please try again laterAdd to wishlist failed.
Please try again laterRemove from wishlist failed.
Please try again laterFollow podcast failed
Unfollow podcast failed
₹469.00 or free with 30-day trial
-
-
-
The Essential Social Media Marketing Handbook
- A New Roadmap for Maximizing Your Brand, Influence, and Credibility
- Written by: Gail Z. Martin
- Narrated by: Karen Saltus
- Length: 7 hrs and 4 mins
- Unabridged
-
Overall0
-
Performance0
-
Story0
Social media changed the world - and today's social media platforms evolved to meet the world's changing needs. You've got more choices than ever before - online video, web audio, teleseminars, and more - plus new ways to attract prospects, retain customers, and reach a bigger audience. The trick is learning how to put the pieces together to create a powerful social media presence that draws in your ideal clients around the clock and around the world.
-
The Essential Social Media Marketing Handbook
- A New Roadmap for Maximizing Your Brand, Influence, and Credibility
- Narrated by: Karen Saltus
- Length: 7 hrs and 4 mins
- Release Date: 18-05-17
- Language: English
Failed to add items
Sorry, we are unable to add the item because your shopping basket is already at capacity.Add to cart failed.
Please try again laterAdd to wishlist failed.
Please try again laterRemove from wishlist failed.
Please try again laterFollow podcast failed
Unfollow podcast failed
₹656.00 or free with 30-day trial
-
-
-
The Sales Survival Handbook
- Cold Calls, Commissions, and Caffeine Addiction - The Real Truth About Life in Sales
- Written by: Ken Kupchik, Jeb Blount - foreword
- Narrated by: Scott Merriman
- Length: 4 hrs and 32 mins
- Unabridged
-
Overall1
-
Performance1
-
Story1
Working in sales, you have the opportunity to make more money and drink more coffee than you ever thought possible! You also get these bonus benefits: customers who lie to your face, quotas that change as soon as you hit them, management that puts soul-crushing demands on you to produce...and so much pressure you're likely to experience PSSD (Post Sales Stress Disorder).
-
The Sales Survival Handbook
- Cold Calls, Commissions, and Caffeine Addiction - The Real Truth About Life in Sales
- Narrated by: Scott Merriman
- Length: 4 hrs and 32 mins
- Release Date: 12-09-17
- Language: English
Failed to add items
Sorry, we are unable to add the item because your shopping basket is already at capacity.Add to cart failed.
Please try again laterAdd to wishlist failed.
Please try again laterRemove from wishlist failed.
Please try again laterFollow podcast failed
Unfollow podcast failed
₹680.00 or free with 30-day trial
-
-
-
The Virtual Sales Handbook
- A Hands-on Approach to Engaging Customers
- Written by: Christian Milner Nymand, Mante Kvedare
- Narrated by: Barry Abrams
- Length: 4 hrs and 58 mins
- Unabridged
-
Overall0
-
Performance0
-
Story0
The global COVID-19 pandemic has radically changed how business-to-business companies interact with their customers. The traditional face-to-face meeting has quickly become a thing of the past - the virtual customer engagement model is the new normal. To secure existing and future revenue streams in the virtual B2B sales environment, companies must equip their commercial frontline with the confidence, skills, and tools necessary for effectively engaging customers virtually.
-
The Virtual Sales Handbook
- A Hands-on Approach to Engaging Customers
- Narrated by: Barry Abrams
- Length: 4 hrs and 58 mins
- Release Date: 13-04-21
- Language: English
Failed to add items
Sorry, we are unable to add the item because your shopping basket is already at capacity.Add to cart failed.
Please try again laterAdd to wishlist failed.
Please try again laterRemove from wishlist failed.
Please try again laterFollow podcast failed
Unfollow podcast failed
₹375.00 or free with 30-day trial
-
-
-
Paid Attention
- Innovative Advertising for a Digital World
- Written by: Faris Yakob
- Narrated by: Matthew Lloyd Davies
- Length: 6 hrs and 27 mins
- Unabridged
-
Overall0
-
Performance0
-
Story0
As ever, the onus is on brands to find compelling ways to earn the attention of the consumer. Yet content scarcity has given way to overload, fixed channels have dissolved into fluid networks, and audiences have become participants in consumer-driven conversations. This shift requires a new course of action for brands; it demands new marketing imperatives. Paid Attention is a guide to modern advertising ideas.
-
Paid Attention
- Innovative Advertising for a Digital World
- Narrated by: Matthew Lloyd Davies
- Series: Cambridge Marketing Handbooks
- Length: 6 hrs and 27 mins
- Release Date: 07-02-18
- Language: English
Failed to add items
Sorry, we are unable to add the item because your shopping basket is already at capacity.Add to cart failed.
Please try again laterAdd to wishlist failed.
Please try again laterRemove from wishlist failed.
Please try again laterFollow podcast failed
Unfollow podcast failed
₹844.00 or free with 30-day trial
-
-
-
The Handbook: The Operations Podcast
- Written by: Scoro
- Original Recording
-
Overall0
-
Performance0
-
Story0
Running a serviced based business, an agency or consultancy isn’t just about great client work. It’s about keeping everything behind the scenes running smoothly. That’s where The Handbook comes in. Our goal? To help you take your business to the next level of business maturity.This podcast is for operations and service-business leaders who are juggling it all – people, processes, finance, tech, and everything in between. Every other week, we dive deep into a specific challenge that businesses face as they grow in headcount and complexity. You'll get practical insights and real-world ...
Failed to add items
Sorry, we are unable to add the item because your shopping basket is already at capacity.Add to cart failed.
Please try again laterAdd to wishlist failed.
Please try again laterRemove from wishlist failed.
Please try again laterFollow podcast failed
Unfollow podcast failed
-
-
-
Digital Product Handbook
- The Essential Guide to Digital Product Creation That Would Earn You Massive Profits
- Written by: Kristian Krueger
- Narrated by: Aadam Smyth
- Length: 13 mins
- Unabridged
-
Overall0
-
Performance0
-
Story0
It's crucial to be centered if you wish to compose an eBook that will bring in cash. This is the most crucial thing about authoring a great eBook: don't let your attention wander from your goal as the more data that you are able to include in your eBook the greater it will be. For instance, if you're composing an eBook about “cat training,” you have to stick to that matter and not attempt to cover everything about cats. In this audiobook, you will learn the essential guide to digital product creation that would earn you massive profits.
-
Digital Product Handbook
- The Essential Guide to Digital Product Creation That Would Earn You Massive Profits
- Narrated by: Aadam Smyth
- Length: 13 mins
- Release Date: 17-04-23
- Language: English
Failed to add items
Sorry, we are unable to add the item because your shopping basket is already at capacity.Add to cart failed.
Please try again laterAdd to wishlist failed.
Please try again laterRemove from wishlist failed.
Please try again laterFollow podcast failed
Unfollow podcast failed
₹304.00 or free with 30-day trial
-
-
-
The Thought Leader's Handbook
- Written by: Jonathan Reid
- Original Recording
-
Overall0
-
Performance0
-
Story0
Welcome to The Thought Leaders Handbook, your guide to mastering the art of thought leadership in the B2B space. Join your host, Jonathan, founder of Reidentify, as he shares expert insights and practical strategies for building a powerful personal brand, leveraging the impact of podcasting, and positioning yourself as a trusted authority in your niche. With special guests who are thought leaders themselves, tune in to gain valuable tips, real-world examples, and inspiration to propel your journey towards becoming a purpose-led thought leader in today's competitive landscape.
Failed to add items
Sorry, we are unable to add the item because your shopping basket is already at capacity.Add to cart failed.
Please try again laterAdd to wishlist failed.
Please try again laterRemove from wishlist failed.
Please try again laterFollow podcast failed
Unfollow podcast failed
-